JEREMY GRANT
Cheyenne,WY
Summary
DIRECTOR OF HEALTHCARE ANALYTICS SUMMARY Analytical problem solver with 10+ years of experience building predictive models with large, complex datasets to drive actionable insights for CPG, Retail and LIFE SCIENCES clients 5+ years of experience in managing, coaching and developing productive marketing analytics teams with a track record of building and leading high-performing analysts Proven results leveraging SQL and PowerBI to synthesize issues from statistical analysis and presenting to senior leadership, translating analytical concepts into actionable insights
Overview
10
10
years of professional experience
Work History
DIRECTOR
OF HEALTHCARE ANALYTICS
09.2022 - Current
- Lead a team of 4 analysts in leveraging healthcare reference, payer, EHR, medical and pharmacy claims data to develop advanced predictive models for patient journey, HEOR, clustering and segmentation analyses
- Field RFPs and coordinate efforts on proposal writing and submission to ensure high quality responses representing advanced analytics capabilities
- Generated $1.1M in revenue in first 9 months by manipulating data using Spark SQL in Databricks and Excel, creating dashboards using PowerBI and developing PowerPoint decks to consult clients on business and GTM strategy
DIRECTOR OF MARKETING ANALYTICS
11.2021 - 08.2022
- Led a team of 5 analysts in fusing disparate datasets from IQVIA & Symphony APLD, formulary, market access & marketing data to develop predictive models for marketing mix, budget optimization and sales forecasting
- Increased annual recurring revenue for largest client by 250% through consultative selling
PRINCIPAL PRODUCT MANAGER
SYMPHONY RETAILAI
08.2020 - 10.2021
- Increased revenue 89% to $7.3M and book of clients by 200% for a pair of AI/ML powered promotional measurement products at a retail-focused SaaS company
- Partnered with the data engineering team to design and maintain scalable data pipelines and ETL processes, reducing data warehousing costs by 9%
- Partnered with the data science team to develop regression-based machine learning and random forest models to increase predictive accuracy to 97% across 200K CPG products
DIRECTOR OF RETAIL ANALYTICS
PARTNERS
01.2019 - 07.2020
- Coached a team of 5 in analyzing syndicated and transaction-level retail data to address merchandising business issues for top 5 CPG retailer, achieving 165% of goal
- Led adoption of price elasticity modelling, transferrable demand, and promotional measurement which yielded $18.7M in sales and $12.7M in profit opportunities
- Produced $3.4M in profit over 52 weeks by collaborating with the retailer and designing a customer-focused retail promotion strategy ANALYTIC
MARKETING ANALYTICS CONSULTANT
Nielsen
04.2018 - 12.2018
- Mentored 6 analysts in analyzing syndicated data offerings such as, and IRI and building marketing mix models, growing revenue 12% for 3 consecutive years for CPG clients
- Developed SQL and Excel-based tools to expedite data manipulation, helping the team increase analytic output by 47%
SENIOR MARKETING ANALYST
04.2017 - 03.2018
- In profit for top 10 CPG company using Nielsen and syndicated data to build predictive models and digital attribution analytics
MARKETING ANALYST
ZENITH MEDIA
06.2014 - 03.2017
MEDIA PLANNING INTERN
09.2013 - 12.2013
- Collaborated with the head media planner to increase reach by 11%
MARKET DEVELOPMENT INTERN
THERMO FISHER SCIENTIFIC
05.2013 - 08.2013
- Designed marketing collateral for IAFP trade show, extending visit duration by 150%
Education
MBA - Business Analytics
Binghamton University
BA - Sociology
SUNY Cortland
Skills
- SQL
- MS Excel
- MS PowerBI
- Snowflake
- Databricks
- MS Visio
- DevOps
- Aha!
- JIRA
- Predictive Modeling
- Consultative Selling
Timeline
DIRECTOR
OF HEALTHCARE ANALYTICS
09.2022 - Current
DIRECTOR OF MARKETING ANALYTICS
11.2021 - 08.2022
PRINCIPAL PRODUCT MANAGER
SYMPHONY RETAILAI
08.2020 - 10.2021
DIRECTOR OF RETAIL ANALYTICS
PARTNERS
01.2019 - 07.2020
MARKETING ANALYTICS CONSULTANT
Nielsen
04.2018 - 12.2018
SENIOR MARKETING ANALYST
04.2017 - 03.2018
MARKETING ANALYST
ZENITH MEDIA
06.2014 - 03.2017
MEDIA PLANNING INTERN
09.2013 - 12.2013
MARKET DEVELOPMENT INTERN
THERMO FISHER SCIENTIFIC
05.2013 - 08.2013
MBA - Business Analytics
Binghamton University
BA - Sociology
SUNY Cortland
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