Highly organized and motivated Account Executive with demonstrated track record of building relationships with clients, developing successful sales campaigns, and managing teams of account managers. Skilled in financial analysis, customer service and problem-solving. Experienced in coordinating activities with various departments to achieve strategic objectives.
Overview
33
33
years of professional experience
Work History
Account Executive
Skechers USA
08.2004 - 09.2005
Won award for successful Midwest growth strategy that increased sales by 26%.
Built and strengthened relationships with new and existing accounts to drive revenue growth.
Resolved issues promptly to drive satisfaction and enhance customer service.
Collaborated with internal teams to develop account strategy.
Attended networking events to build relationships and identify sales opportunities.
Cross-sold products and services to clients to secure additional business and grow revenue streams.
Applied needs-based analysis to assess current satisfaction and importance of various product features to customers.
Prepared forecasts to gain understanding of measures needed to grow business.
Trained clients on product features and updates to secure buy-in.
Territory Sales Executive
EJ Footwear, Inc.
09.2002 - 07.2004
Built territory for new brand by opening 29 new accounts in first year, 82 in second, increasing sales from $600K to $2.3M.
Spearheaded successful sales strategies for existing and new products across specified territory.
Conducted regular market analysis to identify new opportunities for territory sales growth.
Communicated regularly with territory, regional, and strategic managers for daily support and strategic planning for accounts.
Attended trade shows and industry events to promote company products and services.
Researched competitor activity and used findings to develop sales growth strategies.
Quoted prices, credit terms and other bid specifications.
Built diverse and consistent sales portfolio.
Production Associate
American Honda Motor Co
02.2023 - Current
Supported production needs by performing routine tasks using standard procedures and equipment.
Inspected final products to assess compliance with quality standards and established tolerances.
Safely operated hand and power tools to complete repetitive tasks.
Prepared materials for assembly work to keep workflows running smoothly.
Participated in training sessions to enhance skills and knowledge.
Volunteered for additional assignments during peak work periods to keep tasks on schedule.
Inspected and adjusted work performed to meet expectations.
Principal
Stark & Associates, LLC.
12.2020 - Current
Studied market to determine optimal pricing of goods and capitalize on emerging opportunities.
Conducted target market research to scope out industry competition and identify advantageous trends.
Defined company roles and responsibilities to establish and enhance processes.
Identified business development challenges and customer concerns for proactive resolution.
Established organizational mission statement through extensive collaboration and review.
Developed key operational initiatives to drive and maintain substantial business growth.
Director of Sales
Hoss Boot Company
04.2021 - 06.2022
Recruited to lead the relaunch of DieHard Footwear, once a prominent brand in Sears, with the main purpose of building out the organization to establish processes, people, and an sustainable customer base
Was responsible for recruiting top sales talent, our go-to-market strategy, and improving organizational effectiveness as it relates to the sales function
Exploded customer base, adding 20 new major accounts, across multiple channels of distribution
Set sales strategy, including the following: establishing target account lists, training/establishing customer facing protocols, creating employee objectives, redefining what success looks like, and creating a system of employee management
Instituted a talent development protocol by working with each teammate to develop their technical skills, sales awareness, and providing them with tools to enhance their business acumen
Results were instant as the company experienced strong triple digit increases due to team effectiveness.
Director of Sales
Timberland PRO, VF Corporation
01.2015 - 11.2020
Promoted by $10.5B outdoor apparel company to turn around brand's largest, 13-state region by revitalizing sales team, introducing aggressive sales culture, identifying growth opportunities, and reducing turnover
Set new targets, retrained team on multiple product lines, and increased team expertise on digital sales technologies
Transformed sales culture from "outbound" to aggressive "hunter" model through key values training, and led team to beat divisional sales average 4 times by up to 9%, capturing first place out of 4 regions despite pandemic
Built and trained award-winning sales team, including hiring and coaching new talent, reorganized territories for sales efficiency, and promoted 5 out of 7 account executives to new key account team for high-potential accounts
Conceived and launched innovative new Timberland PRO apparel high-quality workwear product line that delivered 59% of total category revenue in first 4 years
Developed farm and ranch sales, capturing 83% placement in first year with over $1.5M in forecast revenues; expanded department store sales, including DSW and Macy's, driving $3M+ in new sales in first year.
Director of Sales
Timberland PRO, VF Corporation
01.2014 - 01.2015
Recruited away from Rocky Brands because of sales leadership reputation to manage and grow 11-state region for premier Timberland brand
Mentored underperforming but high-potential sales rep to win 2014 Salesman of Year award for achieving 15% above divisional trend, and led sales team to achieve or surpass all account capture goals.
Vice President of Sales
Rocky Brands
01.2012 - 01.2014
Multiple, rapid promotions by $220M footwear sourcing company from sales representative to Vice President with responsibility for sales and marketing strategy, and goal of restarting growth after 2 years of declining sales
Worked with business units to develop market-relevant products
Managed 1 Regional Sales Manager and 25 sales staff
72M P&L
Generated record sales with 16% growth in 2013, outpacing industry, and boosted gross margin by 5 basis points by careful renegotiation of key account pricing
Directed Georgia Boots brand's most successful product launch from concept to delivery, with waterproof work boot Homeland Series, generating over 140K pre-booked units
Implemented innovative, highly effective new sales programs based on careful market analysis, still in use today, along with new sales reporting model.
National Sales Manager
Rocky Brands
01.2010 - 01.2012
Promoted to develop strategy to reverse 5-year sales decline due to new competition
Reorganized sales operations, analyzed market to identify new product opportunities, and collaborated with internal and marketing partners to rebrand existing categories
Created new products for key USPS business
Retrained and expanded sales team, increased sales channels
Grew sales by 9% in 2010, 8% in 2011, and over 26% with 300% boost in bookings in 2012 after restructuring, while meeting or surpassing all profit targets through SGA reductions and contract re-negotiations.
Regional Sales Manager
Rocky Brands
01.2008 - 01.2010
Promoted to lead team of 14 account executives in growing sales across Eastern US, expand use of sales technologies, and drive operational efficiencies
Trained team in industry best practices, migrated team to new CRM platform
Achieved 21% sales growth in 2009 compared to 5.2% overall corporate growth.
Sales Executive
Rocky Brands
01.2006 - 01.2008
Recruited to expand brand recognition and sales of Georgia Boot, Michelin Footwear, and Dickies Footwear throughout Midwest and Mid-Atlantic districts
Advised Eastern Region sales executives on selling multiple product lines
Added $3M in new sales in 9 months by gaining new markets for new Dickies product line, and increased Michelin brand recognition to capture key manufacturing major account with US Steel
Named Salesman of Year in 2008
Earlier Roles
Sales Associate
Scioto Shoe Mart, Inc.
09.1990 - 07.2001
Organized racks and shelves to maintain store visual appeal, engage customers, and promote specific merchandise.
Helped customers locate products and checked store system for merchandise at other sites.
Prepared merchandise for sales floor by pricing or tagging.
Rotated stock and restocked shelves to maintain product availability and store appearance.
Maintained calm demeanor and professionally managed issues in busy, high-stress situations.
Answered customer questions about sizing, accessories, and merchandise care.
Provided positive first impressions to welcome existing, new, and potential customers.
Engaged with customers to build rapport and loyalty.
Solved customer challenges by offering relevant products and services.
Generated new sales leads to achieve and exceed monthly sales goals.
Delivered energetic responses to customers in-store and by telephone, going above and beyond to serve needs.
Managed efficient cash register operations.
Executive Trainee
HH Brown, Inc.
07.2001 - 07.2002
Participated in sales meetings and presentations to gain knowledge and insight.
Supported sales team with administrative assistance such as coordinating paperwork and responding to basic inquiries.
Shadowed sales professionals to gain deeper insight into best practices and strategies for maximizing sales revenue.
Provided product and technical support to customers.
Monitored competitor activities and pricing strategies to compare performance.
Built relationships with customers and community to promote long term business growth.
Education
Bachelor of Science - Marketing
The Ohio State University
Columbus, OH
07.2001
Master of Business Administration - Business Administration And Management
Purdue University
West Lafayette, IN
09.2018
Skills
Customer Presentations
Intercompany Reconciliations
Account Management
Onsite Visits
Marketing Strategy Implementation
Sales Strategies Implementation
Accounts Payable and Accounts Receivable
Financial Reporting
Strategic Selling
Negotiation
Partnership Cultivation
Timeline
Production Associate
American Honda Motor Co
02.2023 - Current
Director of Sales
Hoss Boot Company
04.2021 - 06.2022
Principal
Stark & Associates, LLC.
12.2020 - Current
Director of Sales
Timberland PRO, VF Corporation
01.2015 - 11.2020
Director of Sales
Timberland PRO, VF Corporation
01.2014 - 01.2015
Vice President of Sales
Rocky Brands
01.2012 - 01.2014
National Sales Manager
Rocky Brands
01.2010 - 01.2012
Regional Sales Manager
Rocky Brands
01.2008 - 01.2010
Sales Executive
Rocky Brands
01.2006 - 01.2008
Account Executive
Skechers USA
08.2004 - 09.2005
Territory Sales Executive
EJ Footwear, Inc.
09.2002 - 07.2004
Executive Trainee
HH Brown, Inc.
07.2001 - 07.2002
Sales Associate
Scioto Shoe Mart, Inc.
09.1990 - 07.2001
Bachelor of Science - Marketing
The Ohio State University
Master of Business Administration - Business Administration And Management