Jermaine Jackson

• Own leasing performance across multiple assets, consistently sustaining 95%+ portfolio occupancy while supporting revenue optimization initiatives.

• Partner with executive leadership on revenue planning, pricing strategy, and OKRs, directly influencing NOI and budget performance.

• Lead market intelligence and competitive positioning, using rent, supply, and absorption data to guide pricing and promotional strategy.

• Design and execute leasing playbooks used by on-site teams to improve lead conversion, tour-to-lease ratios, and customer experience consistency.

• Act as a regional escalation and strategy partner for asset performance issues, underperforming communities, and lease-up risk mitigation.

• Directed launch operations for new developments, overseeing budgeting, staffing, and compliance.
• Developed marketing campaigns and broker outreach strategies that increased qualified traffic by 35%.
• Acted as a market expert for new developments, aligning leasing goals with regional supply-demand trends.

• Led leasing strategy and operations for a portfolio of urban multifamily communities, maintaining high occupancy and contributing to portfolio growth and NOI improvement.
• Oversaw and trained on-site leasing teams, providing guidance on customer engagement, compliance, and lead conversion best practices.
• Collaborated cross-functionally with construction, maintenance, and regional leadership to align leasing goals with capital project timelines and market positioning.
• Conducted market research on supply, demand, rent trends, and competitive positioning to drive pricing recommendations and marketing campaigns.
• Developed and executed leasing plans for value-add renovation projects, increasing asset value and reducing vacancy periods post-delivery.
• Managed vendor relationships and capital improvements to ensure brand consistency, operational readiness, and long-term tenant satisfaction.
• Implemented reporting tools to evaluate leasing performance, inform strategic decisions, and support accurate forecasting for budget planning.

• Oversaw daily operations of properties, including leasing, rent collection, maintenance, and resident relations.
• Maintained high occupancy rates through proactive marketing and resident retention initiatives.
• Developed and managed annual budgets, controlled expenses, and maximized property profitability.
• Hired, trained, and supervised leasing and maintenance staff, fostering a high-performance team culture.
• Ensured compliance with local, state, and federal housing regulations, including Fair Housing and landlord-tenant laws.
• Coordinated vendor services and capital improvement projects to maintain curb appeal and asset value.