Jerod Hurst
El Dorado,Arkansas
Summary
Accomplished Director of Sales and Marketing at EDP Solutions, adept in CRM software proficiency and fostering strong client relationships, significantly expanded market share. Leveraged strategic planning and sales coaching to exceed sales quotas, achieving notable profitability increases. Expert in driving business growth through innovative strategies and team leadership, with a proven track record in boosting sales performance and client base retention.
Overview
12
12
years of professional experience
Work History
Director of Sales and Marketing
EDP Solutions
07.2020 - Current
- Developed comprehensive sales plans for business growth, resulting in significant market share expansion.
- Spearheaded trade show participation to showcase products and services, generating valuable leads and networking opportunities.
- Increased sales revenue by implementing innovative marketing strategies and fostering strong relationships with clients.
- Analyzed sales and marketing data for improved strategies.
- Mentored junior staff members on best practices for successful sales techniques, resulting in higher close rates across the team.
- Secured major client contracts by delivering persuasive presentations that highlighted the value of our products and services.
- Analyzed industry trends and competitor activities to inform strategic decision-making and maintain a competitive edge.
- Facilitated regular communication between Sales and Marketing teams to ensure seamless collaboration on campaigns and client outreach efforts.
- Implemented efficient CRM systems to track leads, manage customer interactions, and streamline the sales process.
- Boosted company''s brand visibility through targeted advertising campaigns and social media engagement.
- Managed sales promotions and marketing strategies on major social media sites.
- Managed a high-performing sales team, providing regular coaching and training to enhance their skills and performance.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Championed the adoption of new technologies within the Sales and Marketing department, bolstering the team''s capabilities and equipping them for success in an ever-evolving business landscape.
- Directed sales and marketing management staff in successful use and development of business plans and strategies.
- Conducted market research to identify customer needs and preferences.
- Analyzed and forecasted monthly sales data of existing marketed companies within designated area.
- Built relationships with customers and community to establish long-term business growth.
- Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
- Directed sales support staff in administrative tasks to help sales reps close deals.
- Managed revenue models, process flows, operations support and customer engagement strategies.
- Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
- Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
- Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
- Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
General Manager
Southern Builders
01.2019 - 03.2020
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Managed a diverse team of professionals, fostering a positive work environment and high employee satisfaction.
- Developed and implemented strategies to increase sales and profitability.
- Cultivated strong relationships with clients, vendors, and partners to ensure long-term success and loyalty.
Director of Finance and Strategy
Trotter Auto Group
07.2012 - 11.2018
- Established strong relationships with banking partners enabling access to flexible financing options when needed.
- Coordinated internal audits to assess the effectiveness of established controls within various departments throughout the organization.
- Managed cross-functional teams to develop and execute comprehensive business strategies.
- Reduced operational costs with strategic budget planning and cost-effective resource allocation.
- Provided expert guidance during complex transactions, navigating challenging situations to close deals successfully.
Education
EMS -
South Ark Community College
El Dorado, AR05.2008
Diploma -
Flour Bluff School District
Corpus Christi, TX05.1996
Skills
- Sales Coaching
- Pricing strategy
- Sales Presentations
- Sales Training
- Key Account Management
- Competitor Analysis
- Sales Pipeline Management
- CRM software proficiency
- Channel Management
- Performance Tracking
- Sales Performance
- Competitive Analysis
- Strategic Planning
- Metrics Tracking
- Solution selling
- Sales Targeting
- Goal Setting and Achievement
- Customer Service
- Client Base Retention
- Sales Reporting
- Sales Projections
- Operations Management
- Team Recruiting and Onboarding
- Brand-building strategies
- Account Acquisition
- Sales process
- Database Management
- Relationship Building
- Business development and planning
Accomplishments
Increased total revenue over 300%
Recruited and lead a team of over 4000 people within a MLM business
Was recognized as top young professional by the Chamber 2014
Graduated Union County Leadership class 2
Volunteered within the Chamber of Commerce as a board member
Member of Rotary of El Dorado
Affiliations
Board Member- El Dorado Chamber of Commerce
Rotary Club Member
Board Member of EFA
Timeline
Director of Sales and Marketing
EDP Solutions
07.2020 - Current
General Manager
Southern Builders
01.2019 - 03.2020
Director of Finance and Strategy
Trotter Auto Group
07.2012 - 11.2018
EMS -
South Ark Community College
Diploma -
Flour Bluff School District
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