Summary
Overview
Work History
Education
Skills
Timeline
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JEROME CHUA

Danville,CA

Summary

Finance leader with 18 years of experience in driving strategy and operations across diverse functions such as Sales, Marketing, Supply Chain, Engineering, and G&A. Proven track record in SaaS and omnichannel retail business models, leveraging data-driven insights to enhance performance and foster growth. Expertise in developing financial strategies that promote organizational excellence and operational efficiency. Committed to utilizing financial acumen to support sustainable business development.

Overview

17
17
years of professional experience

Work History

Senior Director, Growth Finance

Workday
Pleasanton, CA
04.2022 - Current
  • Transformed marketing financial decision-making from intuition-based to data-driven, achieving measurable improvements in ROI and spend allocation
  • Delivered actionable insights into Customer Acquisition Cost (CAC) across regions, sales motions, and buyer personas, optimizing resource deployment
  • Spearheaded financial strategy for GTM expansion into Federal and Industry verticals, aligning goals and maximizing revenue outcomes
  • Directed M&A financial integration for an AI acquisition, streamlining funding and system assimilation while ensuring operational continuity
  • Partnered with analytics teams to craft and execute data-driven GTM strategies, increasing measurement accuracy and execution success
  • Analyzed data to inform decision-making and strategic direction.

Director, Corporate Finance (Strategy, G&A, M&A Integration)

Workday
Pleasanton, CA
09.2018 - 04.2022
  • Designed a long-range planning framework, enabling Workday to target $10B in revenue with a 25% operating margin
  • Created a comprehensive M&A financial playbook, accelerating integration and optimizing processes for acquired entities
  • Enhanced executive reporting packages, improving focus on actionable insights for Strategy, G&A, and C-Suite stakeholders
  • Developed a hiring model for recruiting, achieving forecast accuracy within +/-2% (from a prior margin of +/-20%)

Finance Manager - Finance Director, Retail Analytics & Supply Chain

Walmart.com
San Bruno, CA
06.2013 - 09.2018
  • Engineered a strategy that quintupled Walmart.com sales and improved product margin by 40% over five years through strategic M&A
  • Boosted contribution profit margin by $30M through innovative assortment and bundling strategies
  • Reduced merchandise reporting turnaround from monthly to daily by leveraging Tableau, driving faster decision-making
  • Secured $1B in next-generation fulfillment investments through advanced financial modeling and business case presentations
  • Managed and mentored a diverse nine-person team, earning recognition for leadership excellence

Finance Manager, Store Operations

Ross Dress for Less
Pleasanton, CA
11.2012 - 06.2013
  • Achieved $15M in cost savings by analyzing and optimizing store operations expenses
  • Enhanced payroll forecasting accuracy to +/-5% through cross-functional collaboration, driving labor efficiency

Finance Manager, FP&A Operations

Walmart.com
San Bruno, CA
02.2010 - 11.2012
  • Streamlined outbound shipping expense management, yielding a $10M P&L benefit through enhanced processes
  • Improved cash flow by $2.8M by addressing operational inefficiencies and optimizing carrier claims adjustments

Merchandise Planner, Banana Republic Canada (Men's Division)

Gap Inc.
San Francisco, CA
10.2007 - 02.2010
  • Exceeded gross margin targets by $1.1M through effective financial planning and in-season adjustments
  • Leveraged data analysis and trend forecasting to optimize sales, inventory, and profitability

Education

Master of Business Administration -

Ateneo de Manila University
Manila, Philippines

B.S. Manufacturing Engineering and Management -

De La Salle University
Manila, Philippines

Skills

  • Strategic Financial Planning
  • Data-Driven Decision Making
  • GTM Strategy and Analytics
  • Cross-Functional Leadership
  • Stakeholder relations
  • Organizational development
  • Key performance indicators
  • Culture transformation
  • Team building and motivation

Timeline

Senior Director, Growth Finance

Workday
04.2022 - Current

Director, Corporate Finance (Strategy, G&A, M&A Integration)

Workday
09.2018 - 04.2022

Finance Manager - Finance Director, Retail Analytics & Supply Chain

Walmart.com
06.2013 - 09.2018

Finance Manager, Store Operations

Ross Dress for Less
11.2012 - 06.2013

Finance Manager, FP&A Operations

Walmart.com
02.2010 - 11.2012

Merchandise Planner, Banana Republic Canada (Men's Division)

Gap Inc.
10.2007 - 02.2010

Master of Business Administration -

Ateneo de Manila University

B.S. Manufacturing Engineering and Management -

De La Salle University

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JEROME CHUA