Summary
Overview
Work History
Education
Skills
Skills
Websites
Certification
Affiliations
Timeline
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Jerry Duff, Jr.

Euless,United States

Summary

Results-driven Director of Software Engineering with a proven track record in leading technology initiatives, modernizing legacy systems, and optimizing software development processes. Adept at aligning technology with business goals, driving innovation, and managing high-performing teams. Extensive experience in financial services technology, cloud architecture, AI-driven solutions, and low-code platforms.

Overview

32
32
years of professional experience
1
1
Certification

Work History

Director of Tax Technology

PwC
Dallas, USA
01.2018 - Current
  • Company Overview: PwC is a global network of firms delivering world-class assurance, tax, and consulting services.
  • Dataflow / Azure Forms Recognizer (2023 - Present, $7.5M budget): Azure Document Intelligence led AI-powered document processing for tax filings, integrating SaaS solutions, and custom extraction engines to streamline K1/K3 data ingestion. Custom extraction for UBTI with custom GenAI RAG. Managed technical roadmaps, enforced performance metrics, and optimized integrations for seamless application readiness.
  • Total M-1 (2024 - Present, $3.6M budget): Spearheaded the development of tax adjustment software for equity traders. Architected high-performance data ingestion pipelines from a data lake house, optimized batch processing for millions of records, and led enhancements for an interactive tax review module. Built and maintained proprietary tools, like the AppMesh API framework and the Datalink Excel add-in.
  • Sightline Low Code Services (2023 - 2024): Led an offshore team in developing and deploying three micro-frontend applications, including a calendar app integrating key Sightline components. Standardized APIs under the Tax portfolio for increased performance and interoperability across mobile, low-code services, and Microsoft Teams applications.
  • Sightline / AWM Performance, Integrations, and SRE (2023 - 2024): Established performance testing frameworks for high-volume tax processing applications. Developed robust, scalable Azure cloud-based APIs that meet best practices for security and efficiency. Worked with Site Reliability Engineers to create a three-year roadmap focused on re-platforming Sightline services, and implementing chaos testing for enhanced system resilience.
  • Rosario Acceleration Center (2019 - 2023): Expanded PwC’s Argentina tech hub from 12 to over 100 developers, QA professionals, and low-code specialists. Launched mentorship, rewards, and learning programs, reducing attrition, and increasing retention. Spearheaded recruitment improvements, optimized project allocation for 120+ initiatives, and achieved over $4M in annual cost savings by reducing reliance on high-cost external resources.
  • Sightline Mobile (2022 - 2023): Led the firm’s first mobile experience for tax applications, integrating existing Sightline applications into a seamless mobile framework. Optimized APIs and architecture to ensure high performance and maintainability.
  • SALT Next Gen (2020 - 2023, $3.1M budget): Directed a cross-functional team in developing state compliance tax calculators, and micro frontend components. Transitioned from the pilot phase to full-scale rollout, improving the user interface, calculation accuracy, and feature set.
  • Tax Hub (2022 - 2023): Modernized a critical middleware application that integrates PwC tax applications with third-party systems, like Thomson Reuters OIT and GoSystems. Successfully launched Tax Hub v2, reducing system downtime, improving deployment speed, and enhancing client package integration.
  • Calculation Services (2019 - 2023, $500K budget): Designed and implemented a reusable Azure-based framework for complex tax calculations. Created state tax calculators, DRD (Dividends Received Deduction) modules, and function versioning, significantly improving efficiency and reducing maintenance overhead.
  • Global Incentive Solutions (2023): Developed a scalable, multi-region architecture, enabling consistent deployment and collaboration across global tax teams. Standardized persistence and deployment pipelines for increased automation and efficiency.
  • Research Credit Solution (2018 - 2020, $5M budget): Implemented PwC’s first automated regression testing framework, achieving 60% code coverage. Transitioned development teams from waterfall to agile, improving project velocity and client onboarding efficiency. Managed onboarding for over 700 clients while ensuring seamless process integration.

Acting Manager of Application Development / Principal Architect

Elevate
Fort Worth, USA
01.2017 - 01.2018
  • Company Overview: Elevate is a technology-enabled provider of innovative financial solutions
  • Implemented API versioning, GitFlow strategies, and dark launch capabilities to improve deployment efficiency
  • Led performance enhancements, reducing system load while maintaining high availability
  • Elevate is a technology-enabled provider of innovative financial solutions

Principal Architect

Elevate
Fort Worth, USA
01.2015 - 01.2017
  • Company Overview: Elevate is a technology-enabled provider of innovative financial solutions
  • Designed and implemented the IP Address Limiter security feature, improving fraud prevention
  • Led migration of marketing tracking services, enhancing scalability and reporting capabilities
  • Elevate is a technology-enabled provider of innovative financial solutions

Manager of Application Development

Elevate
Fort Worth, USA
01.2014 - 01.2015
  • Company Overview: Elevate is a technology-enabled provider of innovative financial solutions
  • Led development of the Rise product website, integrating AngularJS and launching a refreshed UI to coincide with a national TV campaign
  • Elevate is a technology-enabled provider of innovative financial solutions

Manager of Application Development

ThinkFinance
Fort Worth, USA
01.2009 - 01.2014
  • Company Overview: ThinkFinance is a financial technology company that provides innovative solutions for consumers
  • Expanded NServiceBus architecture to ensure maximum uptime
  • Integrated QA within development teams, reducing defects and improving release cycles
  • Managed Mobiloans product growth, surpassing $90M in revenue
  • ThinkFinance is a financial technology company that provides innovative solutions for consumers

Web Programmer /Programmer Analyst

Triad Financial, LLC
Haltom Ci, TX
09.2006 - 10.2009
  • Developed a high-performing single-page loan application using ASP.NET and AJAX.
  • Developed UI and front-end architecture using the MVP pattern and Web Client Software Factory.
  • Maintained 70-80% unit test code coverage with TypeMock and MS Test.
  • Led the TeamCity setup for continuous integration.

Software Developer

RoadLoans
Haltom City, TX
01.2001 - 09.2009
  • Designed and developed an ASP.NET-based gaming and content management platform.
  • Developed an admin site to enable online game development.
  • Managed third-party contractors for graphics and application development.

Chief Technical Architect /Small Business Co-Owner

Fitness Goblin
Euless, TX
01.2001 - 09.2009
  • Created and implemented ASP.NET-based gaming platform.
  • Developed an admin site to enable complete online game development.
  • Managed third-party contractors for graphics and application development.

Senior Development Architect

American College of Emergency Physicians
Irving, TX
04.1998 - 09.2006
  • Led projects in content management, e-commerce, and physician billing systems and online events system.
  • Developed ASP.NET-based web applications integrating with Microsoft CMS.
  • Built Power Builder-based membership system

Programmer / Analyst

Century Telephone Enterprises, Inc.
Monroe, LA
04.1998 - 04.1998
  • Maintained and enhanced service order, plant, and cash systems.
  • Led NPA split conversions for area code updates.

EDI Coordinator / Programmer

Allied Building Stores, Inc.
Monroe, LA
08.1994 - 04.1997
  • Implemented EDI solutions for invoice and ordering systems.
  • Converted warehouse and email systems from Unix to Intel platforms.

EDI Coordinator / Programmer

Control Services, Inc
Monroe, LA
03.1993 - 08.1994
  • Managed inbound and outbound EDI document trading.
  • Developed label-printing applications for Zebra barcode systems.

Education

B.A. - Business Administration, Computer Information Systems

University of Louisiana at Monroe

Skills

  • Leadership & Strategy
  • Architectural Software Design
  • Process Optimization
  • Budget management
  • Azure Cloud and AI
  • Contract and vendor management
  • Talent acquisition
  • Strategies and goals

Skills

  • Tools: Visual Studio, SQL Server, Visual Studio Code, Xcode, Xamarin, Azure DevOps, BlazeMeter, Power Platform, Copilot Studio, Cursor AI
  • Tech: Azure, C#, SQL, JavaScript, HTML, CSS, Swift, Java, Typescript, Angular, Selenium, Scrum, SAFe
  • Expertise: API lifecycle management, Cloud Strategy, Domain oriented Microservices, Micro frontend, Event Driven Driven Architecture styles, Disaster Recovery and Business Continuity

Certification

  • Microsoft Approved Courses: Programming for .NET Framework
  • Nielsen Norman Group UX Certification
  • Power Platform & iOS Development (Udemy)

Affiliations

  • Life-long woodworker
  • Classic Ford Bronco owner for 30+ years
  • Exercise enthusiast
  • Backpacker

Timeline

Director of Tax Technology

PwC
01.2018 - Current

Acting Manager of Application Development / Principal Architect

Elevate
01.2017 - 01.2018

Principal Architect

Elevate
01.2015 - 01.2017

Manager of Application Development

Elevate
01.2014 - 01.2015

Manager of Application Development

ThinkFinance
01.2009 - 01.2014

Web Programmer /Programmer Analyst

Triad Financial, LLC
09.2006 - 10.2009

Software Developer

RoadLoans
01.2001 - 09.2009

Chief Technical Architect /Small Business Co-Owner

Fitness Goblin
01.2001 - 09.2009

Senior Development Architect

American College of Emergency Physicians
04.1998 - 09.2006

Programmer / Analyst

Century Telephone Enterprises, Inc.
04.1998 - 04.1998

EDI Coordinator / Programmer

Allied Building Stores, Inc.
08.1994 - 04.1997

EDI Coordinator / Programmer

Control Services, Inc
03.1993 - 08.1994

B.A. - Business Administration, Computer Information Systems

University of Louisiana at Monroe

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Jerry Duff, Jr.