Jerry W. Willis
Columbus,GA
Summary
A dynamic, performance-driven executive with 25 years of progressive experience, creating and aligning systems with business requirements, policies, and regulatory environments. A Myers-Briggs tested "ENTP" visionary leader, utilizing higher-order skills meta-cognition and thirty-five dimensions of critical thinking to create strategic advantages, drive innovation, and long-term profitability. Passion for intrinsically motivating and aligning talent performance with organizational objectives.
Overview
32
32
years of professional experience
Work History
President
Georgia Society for Workers' Compensation
Atlanta, GA
10.2003 - Current
- Created innovative model with competitive advantages, market differentiation, and better way for employers to fulfill their workers' compensation responsibilities
- Researched workers' compensation competitors and industry trends and identified new product and service opportunities
- Solved industry combined loss ratio challenges resulting in improved profitability and long-term customer retention
- Simplified underwriting strategy increasing new business
- Achieved 10-year loss ratio average of 42%
- Reduced indemnity claims by 94%
- Eliminated claim reporting lag time.
- Designed accounting platform eliminating daily manual entries
Regional Vice President of Sales
MyBenefitSource.com
Norcross, GA
05.2001 - 10.2002
- Founding executive of unique business model providing one-stop-shop for integrated payroll processing, payroll tax filing, HR data management, benefits brokerage, enrollments, benefits administration, and web-based self-service technology – all through (SAAS) SingleSourceTechnologySM
- Member of merger and acquisition team successfully negotiating $30 million buyout by H&R Block
- Launched broker referral program and secured first two charter partners: ORBA Financial Management, national financial services company, and Molton, Allen and Williams, leading property and casualty insurance agency
- Secured $9 million in private funding through strategic partnerships with AEGON USA and Habif, Arogeti Wynne, LLP (Georgia's largest privately held CPA firm)
- Proposed and secured $1.5 million in advanced commissions through strategic partnership with Union Central Life Insurance Co
- Executed strategic plan that achieved growth of 30 percent per quarter, average revenue per serviced customer employees
- Successfully created and presented the first national sales training class.
Sales Producer
MyBenefitSource.com
Norcross, GA
04.1999 - 04.2001
- Earned first "#1 sales producer award"
- Evaluated competitors and performed Market research
- Developed advanced understanding of products and services to address customer objections and competitive questions
- Cold-called prospective customers establishing relationships
- Utilized CRM to manage sensitive client information and update existing and new client profiles
- Led sales meetings with team members to establish sales and customer retention goals
- Employed consultative approach to assess customer needs and business challenges
- Created and directed sales team training and development programs
- Trained in negotiations and time management
- Collaborated with colleagues to exchange selling strategies and marketing information
- Collaborated with members of other departments to complete sales transactions
- Used networking opportunities to create successful, ongoing business relationships.
- Participated in conferences, trade shows, and events to generate leads
District Sales Coordinator
AFLAC
Atlanta, GA
01.1996 - 04.1999
- Recognized nationally as #1 producer of 23,000 March 1996
- Received Fireball Performance Award for achieving sales goals
- Initiated various incentive programs and contests designed to support the achievement of production goals
- Created advanced prospecting strategy resulting in YES 9 out of 10 calls
- Created and directed sales team training and development programs
- Implemented high-impact strategies to target new business opportunities and new markets
- Guided national focus group on strategic alliances with emerging Professional Employer Organizations (PEO).
Marketing Manager
J. Reddoch & Associates
Columbus, GA
08.1988 - 12.1995
- Led staff and external agencies to develop products and promotions, analyze sales, manage trade shows, purchase media, provide creative services, and conduct PR
- Managed the in-house advertising program consisting of print and media collateral pieces
- Identified, developed, and evaluated marketing strategies based on knowledge of company objectives and market trends
- Completed strategic competitive analysis by assessing strengths and weaknesses of competitors
- Developed innovative product solutions
- Managed all company customer engagement campaigns.
Education
Some College (No Degree) - Business Administration And Management
Columbus State University
Columbus, Ga.Skills
- Operations management
- Strategic Planning and Execution
- Leadership and People Development
- Ability To Learn Quickly
- Organizational Development
- Complex Problem Solving
- Change and Growth Management
- Implementation and Efficiency modeling
- Business Process Improvement
- Communicating With Teams
- Critical Thinking
- Oral And Written Communication
Timeline
President
Georgia Society for Workers' Compensation
10.2003 - Current
Regional Vice President of Sales
MyBenefitSource.com
05.2001 - 10.2002
Sales Producer
MyBenefitSource.com
04.1999 - 04.2001
District Sales Coordinator
AFLAC
01.1996 - 04.1999
Marketing Manager
J. Reddoch & Associates
08.1988 - 12.1995
Some College (No Degree) - Business Administration And Management
Columbus State University
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