Summary
Overview
Work History
Education
Skills
Timeline
Generic

Christopher Burkey

Midlothian,VA

Summary

Dynamic Communications Specialist with proven success at Health Quality Innovators, excelling in strategic messaging and digital content creation. Recognized for enhancing healthcare quality through innovative materials and engaging training sessions. Skilled in Adobe Creative Suite and adept at building rapport with diverse stakeholders, driving impactful communication initiatives across multiple platforms.

Overview

27
27
years of professional experience

Work History

Communications Specialist

Health Quality Innovators
Richmond, VA
10.2009 - Current

Served as the communications account manager for six federal contractors covering 23 states.

  • Reviewed quarterly communications deliverables, provided strategic communications consulting and guidance on branding, and reported trends and needs to the Centers for Medicare & Medicaid Services (CMS) leaders. Identified high-performing contractors and featured best practices in monthly feature articles.

An experienced professional in healthcare communications, supporting multiple quality improvement teams, including those working with nursing homes, hospitals, communities and beyond.

  • Developed valuable educational resources for distribution, including newsletters, fact sheets, videos, social media posts and more. He is a writer, editor and video and audio producer with the utmost talent, and simultaneously manages a variety of projects with multiple teams. He is proficient in making materials 508 compliant prior to distribution and is an expert in several Microsoft and Adobe writing and design software programs.

Writing and editing digital content as well as marketing materials and key messaging to support health care quality improvement contracts funded by the Centers for Medicare & Medicaid Services (CMS) in 50 states and Washington, D.C.

  • Created new materials and strategies to help thousands of healthcare providers improve quality and engage patients and families.

Making documents accessible (Section 508-compliant) for people with disabilities.

  • Extensive training on making documents 508-compliant for posting on federal government websites. Extensive experience making Word documents, PDFs and PowerPoint presentations compliant, and assisted others in doing the same. Also serves as a 508 compliance subject matter expert by providing quarterly trainings or updates regarding digital and web accessibility for people with disabilities.

Developing, managing and moderating national teleconferences and webinars for CMS.

  • As part of the team supporting national healthcare quality improvement communications, identified topics, sourced expert presenters and trainers, and created promotional and presentation materials that addressed audience needs. Also served as the technical lead with teleconference and webinar vendors for more than 60 events.

Managing multiple listservs for CMS programs.

  • Monitored and managed listservs on the national healthcare quality improvement communications platform to disseminate messages and materials to targeted audiences within this community. Also created and distributed weekly “Bright Idea” messages to disseminate best practices, which encouraged listserv traffic. Writing and editing provider e-newsletters about CMS programs. Produced a bimonthly electronic newsletter about applied health information technology that was distributed to more than 3,000 physician practices.

Content Education and Training included articles about new regulations, measures, administrative requirements and data reporting processes to help physician practices leverage health IT and earn Medicare incentives.

  • Created, updated and posted materials, and keeping up to date on website functionalities as they are developed and modified. Informed a national audience about these updated materials and changes to user features. Maintained a blog about health IT, and managed Health Quality Innovators' social media, email newsletters, and other digital communications channels.

Photographer for promoting corporate presence and annual national CMS Quality Conference.

  • Lead photographer for HQI's corporate presence and CMS' annual health care conference. During the conference, which had an attendance of over 3,000 people, I was responsible for visually showcasing federal dignitaries speaking at plenary sessions, capturing interactive photos of attendees, and setting up group award shots. Also processed photos and posted them on Flickr at https://www.flickr.com/photos/qioprogram/albums so they could be downloaded for promotional use by attendees and CMS. Corporate photos are posted here https://www.flickr.com/photos/143447336@N04/albums

News Editor

Record-Courier
Ravenna, OH
07.2005 - 10.2009

Served as News Editor overseeing operations of a daily newspaper with 20,000 circulation.

  • Planned local content, assigned stories, managed photography staff and sports staff, front page story selection and layout for daily and weekend editions. Edited copy and inside page layouts of editorial staff. Writing, editing and layout of weekly entertainment section. Planned multi-page section including local entertainment events, interviewing local, regional and national entertainers for stories, and pagination. Served as acting Managing Editor and acting Chief Editor. Supervised entire news staff including delegating and monitoring assignments of staff writers, payroll and leave requests.

Staff Writer

Record-Courier
Ravenna, OH
08.1998 - 07.2005

Award-winning Staff Writer on daily newspaper with 20,000 circulation.

  • Developed and pursued stories independently and for assignment, covering range of topics, including government, police and courts, entertainment and breaking news. Gathered and verified factual information regarding stories through interviews, observation and research. Covered government meetings and wrote factually correct, concise stories within tight deadlines.
  • Won a first-place award for news coverage from the Ohio Associated Press, and multiple first, second and third-prize awards for writing and design from the newspaper’s parent corporation.

Education

Bachelor of Arts - Communications

University of Toledo
Toledo, OH
06.1998

Skills

  • Excellent writer and editor
  • AP style expertise
  • Adobe InDesign, Lightroom, Acrobat, Photoshop, Audition, and Premiere
  • Microsoft Office Suite
  • Video and Audio Production
  • Dynamics 365
  • WordPress and Wix
  • Constant Contact and Mailchimp
  • Social media management
  • Photography
  • Traditional and digital media
  • Self-directed
  • Messaging development
  • Rapport building

Timeline

Communications Specialist

Health Quality Innovators
10.2009 - Current

News Editor

Record-Courier
07.2005 - 10.2009

Staff Writer

Record-Courier
08.1998 - 07.2005

Bachelor of Arts - Communications

University of Toledo
Christopher Burkey