Summary
Overview
Work History
Education
Skills
Websites
Certification
Affiliations
Accomplishments
Languages
Timeline
SalesAssociate
Jessica L Allen

Jessica L Allen

Winter Garden,FL

Summary

Goal-oriented people manager with almost 15 years of experience in Sales Enablement, Customer Success, Learning and Development and Sales; with a proven ability to develop new teams. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.

In 2020, expanded knowledge of viticulture and wine by earning WSET L2 certification. In 2022, completed American Wine Expert (AWE) course, earning an additional industry recognized certification.

Overview

17
17
years of professional experience
1
1
Certification

Work History

Sales Enablement Manager

Redteam Software
Orlando, FL
05.2022 - Current
  • Designed new role partnering with Operations and Sales VP to provide clarity, processes and generate confidence in sales organization.
  • Developed new sales playbook including sales processes, sales activities, buyer's journey, and much more.
  • Create sales new hire onboarding program to provide knowledge to new employees on products and processes.
  • Improved sales ramp time from 6 months to 90 days.
  • Rolled out new CRM, Hubspot, to Sales Org
  • Organized, managed Sales Kickoff in Austin, TX 2022.

Customer Experience Manager

Redteam Software
Orlando, FL
11.2020 - 05.2022
  • Developed team of Customer Success professionals, hired, coached and supported team of 5 CSMs.
  • Drafted processes to be followed to support Client retention, renewals, and experience with our software.
  • Contributed 6% account expansion YOY through pricing optimizations and contract renegotiation.
  • Reduced client churn by 10% YOY.
  • Handled complaints, provided appropriate solutions and alternatives within appropriate timeframes, and followed up to achieve resolution.
  • Aligned strategic initiatives with Executive Leadership's vision for overall growth.
  • Promoted to develop Sales Enablement.

Social Media Manager

Freelance
Winter Garden, FL
01.2018 - Current
  • Manage social media accounts for local small businesses as a contract/freelance employee.
  • Write copy, creatively design engaging videos and content to help grow business and promote brand.
  • Average +500% improvement in reach and audience engagement in first 30-60 days.
  • Monitor online presence of company's brand to engage with users and strengthen customer relationships.
  • Analyze and report social media and online marketing campaign results.
  • Improved company revenue as result of social media efforts.

Marketing and Brand Manager

Randall Construction
Apopka, FL
01.2019 - 05.2020
  • Led rebranding of company's marketplace identity which included bringing 14 divisions under one website, business cards, email signature blocks, company collateral, etc.
  • Hired website developer, acted as copy writer for 31-page website.
  • Managed all social media channels: 92.7% increase in LinkedIN followers YoY. Expanded reach and brand awareness.
  • Coordinated attendance at construction conferences, including booth development, giveaways, collateral, etc
  • Appeared on local TV and radio stations to discuss company's progressive methodologies.
  • Led culture committee to evaluate, adopt culture values and beliefs with support of CEO/HR Executives. Designed, installed graphics to display around office.
  • Co-created LINC (ladies in construction) group at Randall. Hosted bi-monthly meetings with guest speakers to promote professional growth for women in construction.

Learning and Development Specialist

Windstream
Maitland, FL
02.2015 - 11.2017
  • Developed new seven week sales onboarding program that blended virtual classroom with two weeks of live, instructor-led training in person to support nationwide footprint.
  • Virtual training included technical product information, Salesforce, advanced sales skills, reducing expenditures on in-person training.
  • Trained and mentored approximately 500 new Enterprise SaaS Sales personnel, improving time to value to meet sales targets.
  • Delivered company-wide presentations on new products and company updates.
  • Analyzed computer-based learning modules, recommended updates to redesign content to be inline with company updates.
  • Wrote training manuals for Sales employees using Salesforce according to company guidelines to improve efficiencies using CRM.
  • Improved employee work environments as leader of Culture Crew from 2014 to 2017. Increased employee engagement by +14 points in first year based off of eNPS scores. Coordinated, organized office-wide events, managed budgets and surveyed employees.

Call Center Trainer

Windstream
Maitland, FL
05.2010 - 02.2015
  • Consulted with call center management to determine KPIs and employee needs for SMB organization.
  • Developed computer-based training, workbooks, and manuals to improve employee effectiveness and confidence.
  • Trained and mentored new personnel hired to fulfill Customer Services roles through nine week onboarding program (systems, sales skills, soft skills, product training.)
  • Acted as Manager and call center floor support as needed.
  • TrainerTalk certified. Applied engaging adult learning techniques to improve retention of key information.
  • Promoted to Enterprise L&D Specialist.

Sales Account Executive

Windstream
Maitland, FL
05.2009 - 06.2010
  • Mastered and constantly improved sales prospecting, follow-up and upsell processes for inside SMB telecom sales.
  • Identified sales growth opportunities by networking and building relationships with potential customers and referral agents.
  • Collaborated with current and potential small businesses extensively to understand needs before proposing specific solutions.
  • Attained deep and thorough knowledge of company's products and solutions to achieve sales targets.
  • Consistent close ratio of 80% using consultative selling methodologies.
  • Managed sales cycle from first contact to established customer sale and maintained solid customer base.
  • Researched potential customer markets thoroughly before beginning personal contacts.
  • Negotiated contracts and sales terms with new and existing clients.
  • Promoted to SMB Call Center Trainer.

National Account Manager

HealthCare Scouts
Orlando, FL
09.2008 - 03.2009
  • Recruited professional pharmacists for full-time, permanent placement in healthcare.
  • Developed, implemented comprehensive sales plan to achieve designated objectives consistent with overall company short- and long-term objectives.
  • Identified qualified prospects and built pipeline of high-quality candidates.
  • Built relationships with hiring managers and directors at healthcare facilities.
  • Daily cold calling, top-down selling, email marketing and social media techniques used to engage prospects and clients.
  • Achieved placements over 100% OTE

Education

Bachelor of Arts - Psychology

University of Central Florida
Orlando, FL
05.2008

Skills

  • Team Recruiting and Onboarding
  • Customer Complaint Resolution
  • Networking Events
  • Business Development
  • Sales Methodologies
  • Company Culture
  • Marketing Strategy Development
  • Copy Writing
  • Social Media Management
  • Operating Procedures and Policies
  • Salesforce, Hubspot Software
  • Presentations, PR Opportunities

Certification

Wine & Spirits Educational Trust (WSET) Level 2

Napa Valley Wine Academy


American Wine Expert Certification

Napa Valley Wine Academy


TrainerTalk

Affiliations

The Faine House

Gala Chair 2022


Project Opioid

Committee Member


Big Brothers Big Sisters of Central Florida

2015 Event Sponsor

Accomplishments

Association of Training Development (ATD) Central Florida

Director of Marketing, Volunteer Board 2017-2018


ATD CFL Trainer Showdown Champion 2016

Languages

Spanish
Limited Working

Timeline

Sales Enablement Manager

Redteam Software
05.2022 - Current

Customer Experience Manager

Redteam Software
11.2020 - 05.2022

Marketing and Brand Manager

Randall Construction
01.2019 - 05.2020

Social Media Manager

Freelance
01.2018 - Current

Learning and Development Specialist

Windstream
02.2015 - 11.2017

Call Center Trainer

Windstream
05.2010 - 02.2015

Sales Account Executive

Windstream
05.2009 - 06.2010

National Account Manager

HealthCare Scouts
09.2008 - 03.2009

Bachelor of Arts - Psychology

University of Central Florida

Wine & Spirits Educational Trust (WSET) Level 2

Napa Valley Wine Academy


American Wine Expert Certification

Napa Valley Wine Academy


TrainerTalk

Jessica L Allen