Summary
Overview
Work History
Education
Skills
Timeline
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Jessica Bruch

Lakewood,CO

Summary

Accomplished SDR/BDR Manager with innovative leadership style and expertise in brand positioning strategies. Proven track record of driving high performing global SDR teams, consistently exceeding quotas and enabling upward mobility opportunities for team members.

Overview

6
6
years of professional experience

Work History

GLOBAL SALES DEVELOPMENT MANAGER

Intento
06.2023 - Current
  • Led inexperienced remote global SDR team, improving sales efficiency by 35% in first two quarters
    Generated $1.74M new business pipeline
  • Directed implementation of new solutions; Monolith, Zoominfo Intent and Linked Helper to improve outbound prospecting, generating 2.25x meetings within 1st quarter of implementation
  • Hired and trained new US SDR, completing onboarding and initial training in 1 month, going on to generate 1.5x quota by month 4
  • Crafted and implemented new SDR Playbook and Training Program within 1st month
  • Built reporting dashboards in Hubspot, leading to improved activity, increased productivity and efficiency of outbound process
  • Crafted new outbound messaging for 3 product lines, resulting in 1.25x increased meetings set via email, phone and LinkedIn

Global Enterprise Sales Development Manager

Crownpeak
04.2021 - 04.2023
  • Overperformed by 41% - Generated $9.3M new business pipeline on a $6.6M goal
  • Responsible for hiring, training and leading inbound and outbound SDR teams to generate new business pipeline across multiple product lines globally
  • Collaborated with senior and executive leadership, implementing qualification and opportunity processes
  • Prepared and implemented strategic growth plans per regional and multi-country territories
  • Devised cross-selling strategies for additional products and services by building relationships across Sales and Customer Success organizations
  • Built reporting dashboards in Salesforce, leading to stronger insights, increasing conversion rates and improving productivity
  • Implemented improved vendor usage strategies across global sales teams, delivering greater ROI on tech and service investments
  • Successfully rebuilt reporting dashboards in Salesforce, leading to stronger insights, increasing conversion rates and improving productivity.

SR. Sales Development Representative

Crownpeak
07.2018 - 04.2021
  • Consistently met and exceeded quotas, bringing in $13.7 million new pipeline
  • Researched target accounts, key players and created personalized outbound campaigns (emails, calls, social selling, scripts) for multiple product lines
  • Conducted market research to discover new leads, opportunities and messaging for entire team
  • Led team in all training programs and mentored new SDR hires.

Education

Bachelor of Science - Agribusiness

Texas A&M University
05.2015

Skills

  • Enterprise Solutions: SaaS Software, E-Commerce Solutions, CMS, DXP, Accessibility, Digital Governance, Machine Translation, GenAI
  • Tech Stack: Salesforce, Hubspot, Salesloft, Jiminy, Orum, LinkedIn, Drift, Qualified, Zoominfo, TechTarget, Chilipiper, Sharepoint, Builtwith, Asana, Monolith, Linked Helper
  • Management: Ensure sales goals are consistently exceeded, Lead generation, Process improvement, Effectively execute outbound motions, Develop and implement training programs, Coaching and upward mobility training, Cross-team collaboration, CRM management, Communication, Team building
  • Employee presentations

Timeline

GLOBAL SALES DEVELOPMENT MANAGER

Intento
06.2023 - Current

Global Enterprise Sales Development Manager

Crownpeak
04.2021 - 04.2023

SR. Sales Development Representative

Crownpeak
07.2018 - 04.2021

Bachelor of Science - Agribusiness

Texas A&M University

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Jessica Bruch