Jessica Doyle
Pullman,WA
Summary
Knowledgeable social media manager/content creator with a strong background in managing and optimizing social media platforms. Proven track record of creating engaging content and driving community engagement. Demonstrated expertise in social media strategy and analytics. Experienced with social media strategy development, content creation, and analytics. Utilizes innovative approaches to improve online engagement and brand visibility.
Overview
1
1
year of professional experience
Work History
Social Media Manager
Zzucru
08.2024 - Current
- Managed Washington State University's official student section TikTok platform, creating content that engages and energizes our community
- Boosted engagement rates with the creation of compelling and visually appealing content, including a video that has achieved nearly 50,000 views and 5,000 likes, with engagement continuing to grow
- Capture the dynamic atmosphere and promote school spirit while enhancing our social media presence to foster a stronger connection between students and our athletic programs.
Content Creator
Personal Content
02.2024 - Current
- Created engaging TikTok content that led to multiple viral videos, including one with over 2.8 million views and nearly 500k likes.
- Achieved high engagement across various posts, with additional notable videos generating approximately 800k views and 23k likes, and 40k views with 2,700 likes.
- Demonstrated a strong ability to identify and capitalize on current trends, resulting in increased visibility and follower growth.
- Developed a keen understanding of audience preferences and content optimization strategies to enhance viewer engagement.
Education
Bachelors - Communications Advertising
Washington State University
Pullman, WA2027
Skills
- Teamwork and Collaboration
- Content Creation
- Content scheduling
- Social Media and Promotions
- Critical Thinking
Languages
Thai
Native or Bilingual
Timeline
Social Media Manager
Zzucru
08.2024 - Current
Content Creator
Personal Content
02.2024 - Current
Bachelors - Communications Advertising
Washington State University