Jessica Kim
New York,NY
Summary
Dedicated and results-driven brand manager with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
11
11
years of professional experience
Work History
Senior Brand Manager
Jamari LTD
05.2014 - Current
- Planned, implemented, and tracked sales and marketing strategies to promote brand products.
- Created and managed budgets to maximize brand reach and engagement.
- Researched and identified new opportunities for product and brand development.
- Developed and executed branding campaigns to educate target audiences on product features, benefits and values.
- Managed and oversaw creative projects to drive quality, accuracy and deadline management.
- Analyzed customer feedback and market trends to make informed decisions about product and brand messaging.
- Cultivated relationships with key stakeholders, vendors and industry influencers to create positive brand experiences.
- Consulted with product development teams to enhance products based on customer interest data.
- Conducted research and analysis to determine brand positioning and messaging.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Executed comprehensive marketing plans that consistently achieved targets for increased revenue.
- Secured long-term accounts by recommending strategies to promote brand effectiveness and highlight product benefits.
- Mentored local personnel on best practices and protocols to maximize productivity.
Showroom Assistant
Jamari LTD
12.2012 - 05.2014
- Maintained showroom samples and catalog libraries for customer viewing.
- Greeted customers and prospects upon showroom entry.
- Delivered outstanding service to clients to not only maintain but to extend relationship for future business opportunities.
- Oversaw preparation of marketing copy, images, videos, emails, and other collateral.
Education
Bachelor of Arts - Communications
SUNY New Paltz
New Paltz, NY05.2009
Skills
- Supply Chain Management
- Margin Monitoring
- Campaign Planning
- Brand Positioning
- Sales Tracking
- Strategy Development
- Market Analysis
- B2B Sales
- Product Management
- Brand Strategy
- Marketing Support
- Microsoft Suite
Timeline
Senior Brand Manager
Jamari LTD
05.2014 - Current
Showroom Assistant
Jamari LTD
12.2012 - 05.2014
Bachelor of Arts - Communications
SUNY New Paltz
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