Adobe Creative Suite
Experienced across various aspects of the music industry, including artist management, PR, concert promotion, and digital marketing. Skilled in artist collaboration, social media, graphic design, and digital technologies.
Hi, I’m
Jessica Kim
ENTERTAINMENT & DESIGN
Los Angeles,CA
Summary
Overview
7
years of professional experience
4
years of post-secondary education
1
Certificate
1
Language
Work History
Keck Data Science Institute, Pepperdine University, Malibu, CA
Assistant Director, Marketing
2022.12 - Current (1 year & 9 months)
Job overview
- Created a Directed Study on “Digital Marketing in Data Analytics.”
- Crafted content for prospects and students.
- Expanded community via web, newsletter, and social media.
- Authored content for multiple web platforms.
- Managed digital newsletters and email campaigns.
Atlantic Records, Los Angeles, CA
Viral Marketing and Analytics, ETA
2023.06 - Current (1 year & 3 months)
Job overview
- Designed OneSheets and presentations for artists like Johnny Yukon, Sueco, Gnash, and Mason Ramsey.
- Manages artist's fan community TikTok account and increased Unique Viewers by +317K.
- Assist Atlantic Records' Viral Marketing team in campaign design, event coordination, gifting, promo, and implementation.
- Research music industry trends, particularly in digital and viral marketing.
- Analyze audience behavior to optimize engagement.
- Collaborate with publicity and communications teams.
Crypto.com Arena, Microsoft Theater, and L.A. Live, Los Angeles, CA
Spring Intern, Marketing
2023.03 - 2023.04 (1 month)
Job overview
- Assisted with event campaigning for Cirque Du Soleil, Kids' Choice Awards, Carrie Underwood, and "Its All a Blue" with Drake + 21 Savage.
- Assisted media outreach and PR initiatives
- Assisted in creation of marketing decks
- Compiled and create marketing recaps after each event
FYI Brand Group, Marina del Rey, CA
Entertainment PR Intern
2022.08 - 2022.12 (4 months)
Job overview
- Represented artists like Travis Scott, 21 Savage, Doja Cat, WizKid, Metro Boomin, and Tay Keith.
- Managed a 100+ media outlet database.
- Monitored artist media coverage.
- Conducted industry competitive analysis.
- Crafted media decks for client performance reviews.
Asia Society, Los Angeles, CA
U.S.-Asia Entertainment Summit Staff
2022.10 - 2022.10
Job overview
- 13th Annual U.S.-Asia Entertainment Summit and Game Changer Awards, a notable gathering for U.S. and Asian entertainment leaders.
- Assisted in event preparation and set-up.
- Assisted attendee escorting during the event.
CJ Entertainment, Los Angeles, CA
KCON LA Convention Staff
2022.08 - 2022.08
Job overview
- Designed and maintained visually appealing merchandise booths.
- Promoted merchandise to attendees.
- Managed booth operations and setup.
- Collaborated closely with management to execute tasks.
Anderson Group PR, Los Angeles, CA
Celebrity PR Intern
2022.04 - 2022.07 (3 months)
Job overview
- Collaborated with Publicist teams for hands-on learning.
- Monitored and compiled client press coverage.
- Crafted pitches, memos, and press opportunities.
- Utilized CisionPoint for media list creation.
- Managed client schedules and facilitated media interviews.
PEPPERDINE UNIVERSITY, Malibu, CA
Student Programming Board - Marketing Committee
2021.09 - 2022.05 (8 months)
Job overview
- Part of the Student Programming Board at Pepperdine University, organizing major campus events like music and film festivals.
- Managed logistics for the Reel Stories Film Festival, from vendor negotiations to equipment delivery.
- Created marketing assets like posters, banners, and social media graphics for university events.
- Designed diverse marketing collateral including ads, logos, and newsletters to meet organizational objectives.
Council of Korean Americans, Los Angeles, CA
Panel Moderator
2022.04 - 2022.04
Job overview
- Participated in the SAIGU@30 Leadership Conference at the LINE Hotel, discussing SAIGU’s influence on the Korean-American community.
- Moderated panels featuring speakers like Ki Hong Lee, Angela Killoren (CEO of CJ Ent.), and Peter Kim (Hudson Jeans).
- Managed VIP Guest Registration ensuring positive guest interactions.
CROSSWAY HEALTH SHARE, Chicago, IL
Creative Director
2019.08 - 2022.01 (2 years & 5 months)
Job overview
- Developed brand identity, defining graphic style and tone.
- Designed company logo, branding, and document formats.
- Crafted company vision statement and slogan.
- Built website on Squarespace, enhancing with 200+ lines of custom code.
- Utilized Adobe Photoshop and Illustrator for design tasks.
Character Media, Beverly Hills, CA
"Unforgettable Gala" Staff
2021.12 - 2021.12
Job overview
- Managed TikTok content for Unforgettable Gala 2021, overseeing live red carpet coverage.
- Oversaw Character Media’s TikTok and other social accounts.
- Collaborated with event teams for social media activations and event coordination.
Wild Entertainment Group, Los Angeles, CA
Event staff
2021.12 - 2021.12
Job overview
- Assisted in event setup and decor.
- Coordinated with sponsored vendors.
- Managed the photo zone station.
Miss Illinois for America, Glenview, IL
Social Media Advisor
2020.09 - 2020.11 (2 months)
Job overview
- Managed social media promotion for Allison Baek, Miss Illinois for America 2020.
- Produced and edited promotional videos and posters.
- Assisted in the charity campaign “Bags 2 Beds.”
JSC Financial, Inc, Northbrook, IL
Student Graphic Designer
2020.06 - 2020.08 (2 months)
Job overview
- Designed the company’s logo and established color schemes.
- Actively developing the company’s website layout.
Korean- American Student Association, Chapman University, Orange, CA
Event Coordinator
2020.01 - 2020.05 (4 months)
Job overview
- Organized cultural events showcasing Korean-American culture on campus.
- Managed collaborations, including a campus-wide “Parasite” screening.
- Coordinated general meeting and off-campus activities.
University Program Board, Chapman University, Orange, Anaheim, CA
Special Events Committee
2019.08 - 2020.05 (9 months)
Job overview
- Coordinated large-scale traditional Chapman programs including Midnight Breakfast, Fall Concert (Sage the Gemini, Artist), and Spring Speaker (Cody Ko, YouTuber).
- Actively participated in weekly committee meetings and bi-weekly UPB Friday
board meetings.
THE RINKS, Anaheim, CA
Figure Skating Instructor
2019.10 - 2020.03 (5 months)
Job overview
- Coached 3-13-year-old students in Anaheim district schools, with groups ranging from 3-50 per session.
- Developed leadership and motivational skills.
- Conducted special spins classes for students aged 8 to 60.
Small Business Owner, Chicago, IL
Music Memorabilia Online Import Business
2017.01 - 2020.01 (3 years)
Job overview
- Self-started importing K-Pop memorabilia for online sales to U.S. fans.
- Achieved 25%-30% profit margins.
- Earned over $9,000 in profits YTD.
K-Radio, Chicago, IL
Radio Summer Intern
2018.06 - 2018.07 (1 month)
Job overview
- Coordinated 'Laughing Legend Laugh’s' first U.S. Concert Tour in Chicago
- Secured event venues
- Arranged concert schedules
- Managed volunteers
WTTW, Lake Forest, IL
Global Generation” Documentary Film Project
2017.01 - 2018.01 (1 year)
Job overview
- Worked with Emmy-Award winning film makers, Mike Leonard and Mary Kay Walls in featuring Lake Forest Academy's diversity, cultures, social media and peer-pressures to connect and overcome the challenges
- Contributed to the film making by sharing visible issues among students, interviewing the students, and editing the coverages.
The Korea Daily, Chicago, IL
Social Media Promotional Coordinator
2017.06 - 2017.06
Job overview
- Promoted the Illionaire Concert Tour with Dok2 and The Quiett for their Chicago stop
- Worked in partnership with PowerhouseLive (main event sponsor) in promoting and running the promotional contests via social media to attract concert goers
- Managed social media accounts (Facebook, Twitter)
Education
Pepperdine University Malibu, CA
Bachelor of Arts from Advertising
2020.08 - Current (4 years & 1 month)
University Overview
- "Special Achievement - Communication Division" Scholarship Recipient
- Faculty/Student Mentorship Program
Chapman University Orange, CA
Bachelor of Science from Business Administration
2019.08 - 2020.05 (9 months)
University Overview
- Dean's List [Fall 2019]
- Provost List [Spring 2020]
Skills
Graphic Designundefined
Accomplishments
Accomplishments
LinkedIn Profile
http://www.linkedin.com/in/jessica-kim
Portfolio
https://jessicakim.myportfolio.com
Behance
https://www.behance.net/gallery/141102637/MY-PORTFOLIO
The Board (Website):
https://pepperdineboard.com
Crossway Health Share (Website)
https://www.crosswayhealthshare.org
Software
Adobe Photoshop
Adobe Illustrator
Microsoft Office
Google Suite
MailChimp
SquareSpace
Cision
Wix
CSS
Certification
Learn to Skate USA Instructor Certification
Timeline
Viral Marketing and Analytics, ETA
Atlantic Records
2023.06 - Current (1 year & 3 months)
Spring Intern, Marketing
Crypto.com Arena, Microsoft Theater, and L.A. Live
2023.03 - 2023.04 (1 month)
Assistant Director, Marketing
Keck Data Science Institute, Pepperdine University
2022.12 - Current (1 year & 9 months)
U.S.-Asia Entertainment Summit Staff
Asia Society
2022.10 - 2022.10
Entertainment PR Intern
FYI Brand Group
2022.08 - 2022.12 (4 months)
KCON LA Convention Staff
CJ Entertainment
2022.08 - 2022.08
Celebrity PR Intern
Anderson Group PR
2022.04 - 2022.07 (3 months)
Panel Moderator
Council of Korean Americans
2022.04 - 2022.04
Learn to Skate USA Instructor Certification
2022-01
"Unforgettable Gala" Staff
Character Media
2021.12 - 2021.12
Event staff
Wild Entertainment Group
2021.12 - 2021.12
Student Programming Board - Marketing Committee
PEPPERDINE UNIVERSITY
2021.09 - 2022.05 (8 months)
Social Media Advisor
Miss Illinois for America
2020.09 - 2020.11 (2 months)
Pepperdine University
Bachelor of Arts from Advertising
2020.08 - Current (4 years & 1 month)
Student Graphic Designer
JSC Financial, Inc
2020.06 - 2020.08 (2 months)
Event Coordinator
Korean- American Student Association, Chapman University
2020.01 - 2020.05 (4 months)
Figure Skating Instructor
THE RINKS
2019.10 - 2020.03 (5 months)
Chapman University
Bachelor of Science from Business Administration
2019.08 - 2020.05 (9 months)
Creative Director
CROSSWAY HEALTH SHARE
2019.08 - 2022.01 (2 years & 5 months)
Special Events Committee
University Program Board, Chapman University
2019.08 - 2020.05 (9 months)
Radio Summer Intern
K-Radio
2018.06 - 2018.07 (1 month)
Social Media Promotional Coordinator
The Korea Daily
2017.06 - 2017.06
Music Memorabilia Online Import Business
Small Business Owner
2017.01 - 2020.01 (3 years)
Global Generation” Documentary Film Project
WTTW
2017.01 - 2018.01 (1 year)
Similar Profiles
Abdul WahidAbdul Wahid
Doctoral Researcher at Data Science Institute (DSI), University of GalwayDoctoral Researcher at Data Science Institute (DSI), University of Galway
GRESHMA VACHEPALLIGRESHMA VACHEPALLI
Research Assistant at Data Science Institute, University Of DelawareResearch Assistant at Data Science Institute, University Of Delaware
Abdul WahidAbdul Wahid
Post Doctor at Data Science Institute, University of GalwayPost Doctor at Data Science Institute, University of Galway