Jessica Berkley Kersch
Annapolis,MD
Summary
Creative Business Owner with exceptional background spent in the Marketing and Advertisement Industry. Proven leader with engaging demeanor and success working in most demanding environments. Talented in training and mentoring successful teams.
Overview
13
13
years of professional experience
Work History
Business Owner and Marketer
Arrow Marketing
02.2015 - Current
- Use analytics to improve and make businesses more successful through online channels
- Digital marketer and advertiser
- Building websites and creating brand through analytics and broadband
- Simplifying systems and producing clients with best representations of data and insights
- Used internet as tool to gain businesses more attention and clients.
- Optimized workflow by analyzing operational data and implementing process improvements.
- Prepared bank deposits and handled business sales, returns, and transaction reports.
- Worked within budget parameters to develop and implement marketing strategies by analyzing key data and consumer demographics, increasing revenue 10%.
Karen Chernyaev Publishing
Saint Croix Falls
07.2012 - Current
- Listen to recorded dictation of authors or other professionals in other fields
- Transcribe and interpret dictation into diagnostic tests results, operative reports, referral letters, and other documents
- 59 wpm
- Maintain accuracy when transcribing and correcting grammar and punctuation.
- Employed specialized layout and editing software to place text blocks, illustrations and other images or elements.
- Delegated and tracked each staff member's assignments and deadlines.
TN - PA Assistant
JTV Knoxville Headquarters
12.2017 - 03.2018
- Schedule voice actors and other talents for recording time in studio as well as any follow-up time for corrections or adjustments
- Order, reserve or rent equipment needed to complete a production or increase production value for a particular campaign
- Assist in set design, script rewrites and other tasks assigned by producer or director
- Create, evaluate and oversee budget for each production, ensuring it never exceed
- Suggest creative or practical changes to scripts or storyboards to help improve production value and save money
- Manage CPO's schedule to ensure maximum time management value.
Horse Guide and Trainer
Tropical Trail Rides
08.2014 - 05.2015
- Guided tours for large groups of tourists on rural trails along beaches and through rain forests
- Also provided detailed tourist information and history about Puerto Rico
- Other duties include safety training around horses, individual lessons, along with barn care in after hours.
- Trained to handle medical issues and accidents to take appropriate action and promote safety and well-being of tour groups.
- Conducted post-tour evaluations to identify areas for improvement and implement necessary changes for future iterations of same experience
Hotel Manager
Lazy Parrott Hotel
07.2014 - 02.2015
- Responsible for managing employees and for planning, marketing, coordinating and administering hotel services such as catering and accommodation facilities.
- Increased customer service ratings through personable service.
- Oversaw day-to-day operations on 20 room hotel with staff of 15 employees.
Administrative Assistant
State Farm
08.2013 - 02.2014
- Process client information on State Farm database, file client paperwork, process payments, process insurance claims, daily/weekly scheduling, organizing client meetings, daily client interaction
- Knowledge Base: MS Excel, MS Word, Powerpoint and Outlook.
- Managed department budgets and generated financial reports for management review.
- Liaised between clients and vendors and maintained effective lines of communication.
Administrative Assistant
State Farm
08.2012 - 05.2013
- Processing client information on State Farm database, filing client paperwork, process payments, process insurance claims, daily/weekly scheduling, organizing client meetings, daily client interaction, Knowledge Base: MS Excel, MS Word, Powerpoint and Outlook
- Data System.
- Streamlined invoice processing procedures to ensure timely payment of vendors while minimizing errors in financial records.
- Supported executive staff through scheduling meetings, coordinating travel arrangements, and preparing crucial documents.
Data Engineer
US Coast Guard
04.2011 - 09.2011
- Entering accounts payable and receivables, filing client paperwork, organized department meetings, worked Excel spreadsheets, and office administrative duties
- Knowledge Base: MS Excel, MS Word, Powerpoint and Outlook.
- Monitored incoming data analytics requests and distributed results to support strategies.
- Proactively identified opportunities for process improvements, addressing inefficiencies through innovative solutions and implementing best practices in field of data engineering.
Education
Business -
Scottsdale Community College
Scottsdale, AZ01.2019
Business -
University of Alaska Anchorage
Kodiak, AK12.2012
High School Diploma -
Kodiak High School
Kodiak, AK04.2012
Skills
- Data Entry
- Caregiving
- Hotel Management
- Equine Experience
- Software Development
- HTML5
- Transcription
- Web Design
- JavaScript
- Digital marketing
- Editor
- Medical transcription
- B2B marketing
- Event marketing
- Salesforce Marketing Cloud
- Website management
- Website maintenance
- Web design
- Management consulting
- Microsoft Office
- Social media marketing
- Customer service
- Content creation
- WordPress
- Writing skills
- Social media management
- Creative writing
- Software development
- Adobe Photoshop
- Adobe Creative Suite
- SEO
- Data analysis skills
- Google Analytics
Additional Information
Software developer, Web designer and Avid marketer.
Military Service
United States Coast Guard, Civilian active
Timeline
TN - PA Assistant
JTV Knoxville Headquarters
12.2017 - 03.2018
Business Owner and Marketer
Arrow Marketing
02.2015 - Current
Horse Guide and Trainer
Tropical Trail Rides
08.2014 - 05.2015
Hotel Manager
Lazy Parrott Hotel
07.2014 - 02.2015
Administrative Assistant
State Farm
08.2013 - 02.2014
Administrative Assistant
State Farm
08.2012 - 05.2013
Karen Chernyaev Publishing
Saint Croix Falls
07.2012 - Current
Data Engineer
US Coast Guard
04.2011 - 09.2011
Business -
Scottsdale Community College
Business -
University of Alaska Anchorage
High School Diploma -
Kodiak High School
Similar Profiles
Baxter Porter VIBaxter Porter VI
Sales Support Specialist at Arrow Electronics; Arrow ZEUSSales Support Specialist at Arrow Electronics; Arrow ZEUS
Agustin RamirezAgustin Ramirez
Dispatcher/Planner at White Arrow-CommerceDispatcher/Planner at White Arrow-Commerce
BRITTANY GRISSETTBRITTANY GRISSETT
Director of Human Resources at Gold Arrow CampDirector of Human Resources at Gold Arrow Camp
Carter JohnsonCarter Johnson
Lifeguard at Ace AquaticsLifeguard at Ace Aquatics
Austin ShuttleAustin Shuttle
General Manager at Bay Hills Golf ClubGeneral Manager at Bay Hills Golf Club