Business Development & Marketing Coordinator
Jim Sigel Automotive
2016 - 2023
- Administered and trained team members on Customer Retention Management System (CRM).
- Created company controls for Service and Sales Departments.
- Created CRM reports to track all sales and marketing data leading to 80% increase in internet sales.
- Implemented procedures to create accurate customer data base.
- Managed monthly advertising budget of approximate $30,000 - $50,000.
- Increased Sales Department profit by average 30% by reevaluating and implementing new marketing efforts to minimize advertising cost.
- Created content for advertising campaigns executing consistent messaging across all digital platforms including; social media, websites, emails, radio and tv
- Implemented social media platforms strategies with industry partners.