Jessika Wallace

Manage a team of 40–60 Team Members across both the E-Commerce and Customer Service. Oversee day-to-day operations including order fulfillment, customer satisfaction, returns, and resolution of escalated service issues. Responsible for managing Amazon delivery services ensuring timely pickups and coordination. Serve as a key leader in promoting Whole Foods’ culture of service, safety, and teamwork across departments.

Spearheaded digital marketing efforts, orchestrated

comprehensive social media campaigns, ran multiple marketing projects, headed live events, and manage all website revisions to enhance brand visibility and engagement.

Assisted in research on various topics, supporting mentor-led projects at the Smithsonian Center for Folklife and Cultural Heritage. ●“Negro Folk Music of Alabama, Folkway Records and Harold Courlander,” Tributaries: Journal of the Alabama Folklife Association, Issue #18, pp. 190-201.

Led a team of 3 to manage customer-facing campaigns, including in-person activations and cross-brand collaborations, while planning and executing events that boosted engagement and retention; partnered with operations to ensure merchandise readiness and team preparedness.

Developed and implemented a comprehensive social media content calendar, managed influencer partnerships to boost engagement across platforms, and analyzed performance metrics to make data-driven improvements to social media strategies and campaigns.

Managed all social media channels, brand partnerships, and live events, including Comic-Con, while leading a team of four and ensuring effective data reporting.