Jevon Bruh Gonzalez
Matawan,NJ
Summary
Emmy Award-winning Talent Executive with over 20 years of experience in booking and talent and influencer management, specializing in building strategic partnerships, executing high-profile campaigns, and driving brand growth. Proven expertise in identifying and managing relationships with top influencers, celebrities, and key stakeholders. A collaborative leader with a track record of working cross-functionally to execute innovative and impactful marketing initiatives. Passionate about utilizing influencer marketing to create authentic brand storytelling and customer engagement.
Overview
20
20
years of professional experience
Work History
Director of Celebrity + Influencer Management
VEYL VENTURES
New York, NY
07.2023 - 05.2024
- Spearheaded the identification and curation of high-profile brand partnerships with celebrities, influencers, and leading health experts across a diverse portfolio of health and wellness brands.
- Cultivated and nurtured strong relationships with top talent agents and managers to explore and secure exclusive partnerships, driving brand awareness and audience engagement.
- Led complex negotiations and collaborated closely with C-suite executives and legal teams, managing deals from Letter of Intent (LOI) to final agreements, ensuring alignment with organizational goals.
- Oversaw the end-to-end talent onboarding process, ensuring seamless integration of talent and fulfillment of all contractual obligations to maximize partnership value.
- Acted as the central liaison between internal production teams and talent, managing creative approvals and ensuring timely delivery of high-quality project assets.
- Directed and mentored the Talent Coordinator, overseeing research, pitch deck development, and strategic recommendations presented to the CEO.
Senior Talent Producer (Freelance)
BARSTOOL SPORTS
New York, NY
10.2022 - 07.2023
- Pitched, negotiated, and secured top-tier talent for Barstool Sports’ premier podcast and live event programming, contributing to audience growth and content diversification.
- Partnered with internal teams to strategically identify and select guests whose expertise and appeal aligned with Barstool’s brand, ensuring compelling and engaging content for its audience.
Talent Executive
NETFLIX IS A JOKE: CHRIS ROCK LIVE PRE & POST SPECIAL
Remote, CA
02.2023 - 03.2023
- Managed talent booking and secured high-profile appearances (both in-person and virtual) for Netflix’s live streaming event, ensuring alignment with creative vision and production timelines.
- Negotiated participation terms and collaborated directly with Netflix executives and the Executive Producer to refine talent agreements, ensuring expectations were clearly defined and met.
Senior Talent Producer, Special Projects Team
VERIZON MEDIA GROUP/YAHOO! INC.
New York, NY
02.2021 - 11.2022
- Led talent acquisition and production for special projects in collaboration with the DE&I team, producing impactful content for cultural celebrations such as AAPI Heritage Month, PRIDE, and Juneteenth.
- Partnered closely with senior executives to devise strategies for evolving and expanding the Yahoo Lifestyle & Entertainment brand, contributing to increased brand visibility and audience engagement.
- Managed talent booking for a diverse range of original programming, securing high-profile celebrities, athletes, musicians, influencers, and thought leaders for impactful video content.
- Coordinated with various VMG brand teams, including sales and marketing, to book talent for live events, special conferences, and branded content, further strengthening Yahoo's cross-platform presence.
- Oversaw the end-to-end production of VMG’s MAKERS podcast, including talent acquisition, show coordination, and team management, ensuring the seamless execution of the project.
- Conducted interviews and talent assessments for on-air talent roles, ensuring alignment with brand values and audience expectations.
Talent Executive
THE GREAT AMERICAN FOODATHON - CONTENT 23, FOX
New York, NY
10.2020 - 11.2020
Talent Executive | Senior Talent Producer
FREELANCE WORK
New York, NY
07.2018 - 02.2020
Talent Executive| Senior Talent Producer
THE CHEW PRODUCTIONS
New York, NY
07.2011 - 06.2018
Education
Bachelor of Arts - Communications
The College of New Jersey
Ewing, NJSkills
- Influencer & Talent Management
- Brand Partnerships & Strategy
- Campaign Development & Execution
- Contract Negotiation & Budget Management
- Content Strategy & Creative Direction
- Cross-functional Collaboration
- Digital Marketing & Social Media Strategy
- Talent Identification & Casting
- Influencer Marketing Tools: Influencer Intelligence
- Influencer Marketing Tools: CreatorIQ
- Project Management: Mondaycom
- Contract Management & Negotiation
Accomplishments
- Emmy Award Winner: Recognized for excellence in talent coordination and production on 'The Chew.'
- Successful Influencer Campaigns: Managed influencer partnerships that contributed to significant brand growth, increased engagement, and enhanced customer loyalty.
Awards
- EMMY WINNER, The Chew, Outstanding Talk Show, Informative, 2016
- EMMY NOMINEE, The Chew, Outstanding Talk Show, Informative: 2013, 2014, 2015, 2017, 2018
- EMMY NOMINEE, Paula's Best Dishes, Outstanding Lifestyle, 2012
Keyareasofexpertise
- Influencer & Talent Management
- Brand Partnerships & Strategy
- Campaign Development & Execution
- Contract Negotiation & Budget Management
- Content Strategy & Creative Direction
- Cross-functional Collaboration
- Digital Marketing & Social Media Strategy
- Measurement & Insights
- Talent Identification & Casting
Timeline
Director of Celebrity + Influencer Management
VEYL VENTURES
07.2023 - 05.2024
Talent Executive
NETFLIX IS A JOKE: CHRIS ROCK LIVE PRE & POST SPECIAL
02.2023 - 03.2023
Senior Talent Producer (Freelance)
BARSTOOL SPORTS
10.2022 - 07.2023
Senior Talent Producer, Special Projects Team
VERIZON MEDIA GROUP/YAHOO! INC.
02.2021 - 11.2022
Talent Executive
THE GREAT AMERICAN FOODATHON - CONTENT 23, FOX
10.2020 - 11.2020
Talent Executive | Senior Talent Producer
FREELANCE WORK
07.2018 - 02.2020
Talent Executive| Senior Talent Producer
THE CHEW PRODUCTIONS
07.2011 - 06.2018
Bachelor of Arts - Communications
The College of New Jersey
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