Jill Brandt
Worthington
Summary
Strategic brand creative and marketing leader with over 25 years of experience driving growth, enhancing brand visibility, and improving institutional reputation. Emmy-award winning communicator with expertise in integrated marketing and data-driven strategies. Demonstrated success in advising executives, leading cross-functional teams, and managing multimillion-dollar projects. Skilled in strengthening stakeholder engagement and fostering collaboration across complex organizations.
Overview
31
31
years of professional experience
Work History
Director, Brand Activation
Safelite Group
Columbus
01.2020 - 01.2025
- Advise senior leadership, and align creative, campaign, and communication strategies with organizational growth goals.
- Lead integrated, multi-channel creative, and advertising campaigns driving visibility, engagement, and measurable outcomes.
- Oversee large-scale creative project execution across digital, print, video, broadcast, and social platforms.
- Supervise staff, manage agency relationships, and provide data-driven analysis to inform decision-making.
- Develop and oversee multimillion-dollar budgets, vendor contracts, and cost efficiencies.
- Managed cross-functional teams to enhance collaboration and communication.
- Oversaw project management processes to ensure timely deliverables.
- Cultivated relationships with stakeholders to drive organizational goals.
- Recruited, trained, supervised, evaluated and mentored staff members.
Senior Content Manager
Safelite Group
Columbus
01.2017 - 01.2020
- Designed and executed content strategies tailored to multiple audience segments, including targeted recruitment demographics.
- Partnered with internal and external stakeholders to align content with compliance standards and growth objectives.
Advertising Creative Manager
Safelite Group
Columbus
01.2015 - 01.2017
- Directed creative vision and execution of national advertising campaigns; evaluated success against KPIs and organizational goals.
Director of Business Relations & Production Management
Tell Collective
Columbus
01.2012 - 01.2014
- Developed client strategies to strengthen institutional communication and visibility.
- Directed all aspects of marketing/communication projects, ensuring ROI and stakeholder impact.
Account Supervisor
SBC Advertising
Columbus
01.2012 - 12.2012
- Guided marketing and enrollment-style strategies for institutional and B2B clients.
- Developed data-informed plans, presented to senior leaders, and managed integrated campaigns.
Director of Business Relations/Strategy
Salvato Coe + Group
Columbus
01.2010 - 01.2012
- Partnered with institutional leaders to shape strategy and built multi-channel campaigns.
- Supervised creative/project teams to ensure effective execution and measurable outcomes.
Principal & Executive Producer
Match Point Productions
01.2004 - 01.2010
- Company Overview: Founded and led production company delivering strategic marketing, communications, and event campaigns for higher ed, healthcare, and corporate clients.
- Managed budgets and resources for multiple ongoing productions.
Production Manager
Character Builders, Inc.
01.2001 - 01.2003
- Managed Disney Television Animation projects, supervising domestic and international teams.
Associate Producer
SOS Productions
01.1998 - 01.2001
- Led video/film projects from creative to final delivery.
Segment Producer
ABC News/Good Morning America
01.1994 - 01.1997
- Developed engaging segment ideas for live broadcasts on morning television.
- Researched current events to inform segment content and guest selection.
- Coordinated with production teams to ensure smooth segment transitions and timing.
Education
Bachelor of Arts - Communications
Denison University
Granville, OhioGranville, Ohio
Skills
- Campaign strategy
- Integrated marketing
- Brand development
- Budget management
- Creative direction
- Marketing analytics
- Cross-functional collaboration
- Stakeholder engagement
- Team leadership
Accomplishments
- Safelite Wall of Fame/Safelite Spirit Award – 2017, 2021, 2024
- Emmy Award, “Cuidado” – 2006
- Medical Marketing Association Recognition – 2005
Affiliations
- Peggy R. McConnell Arts Center of Worthington – Board of Trustees, Secretary & President (2012–2021)
- Care After School, Inc. – President, Board of Directors (2009–2016)
- Columbus Blue Jackets Foundation – Event Committee Member (2011–2014)
- Forward Together Columbus – Steering Committee Member (2010–2012)
Timeline
Director, Brand Activation
Safelite Group
01.2020 - 01.2025
Senior Content Manager
Safelite Group
01.2017 - 01.2020
Advertising Creative Manager
Safelite Group
01.2015 - 01.2017
Director of Business Relations & Production Management
Tell Collective
01.2012 - 01.2014
Account Supervisor
SBC Advertising
01.2012 - 12.2012
Director of Business Relations/Strategy
Salvato Coe + Group
01.2010 - 01.2012
Principal & Executive Producer
Match Point Productions
01.2004 - 01.2010
Production Manager
Character Builders, Inc.
01.2001 - 01.2003
Associate Producer
SOS Productions
01.1998 - 01.2001
Segment Producer
ABC News/Good Morning America
01.1994 - 01.1997
Bachelor of Arts - Communications
Denison University
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