Summary
Overview
Work History
Education
Skills
References
Work Availability
Timeline
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Jill Howard

Jill Howard

Fort Wayne,IN

Summary

Enthusiastic Graphic Designer and business owner with extensive experience planning, leading, and optimizing business operations. Proven expertise in developing strategies, managing teams, and driving revenue growth. Adept at motivating staff and working with diverse personalities to foster improvements. Collaborative and deadline-driven, with meticulous attention to detail in crafting brand messages, strategies, and high-impact graphic productions that exceed company goals. Skilled Director of Marketing with a background in executing strategic marketing plans and leading high-performing teams. Demonstrates strong leadership abilities, creative problem-solving skills, and an aptitude for identifying market trends. Proven ability to drive brand growth and improve customer engagement. Known for making significant impact in previous roles through innovative marketing strategies and team collaboration.

Overview

16
16
years of professional experience

Work History

Director of Marketing

Ace Pickleball Club
06.2023 - 10.2024
  • Lead social media strategy and content creation for the franchise's first location
  • Collaborate with corporate office and marketing agency to produce ads and social media posts
  • Manage newsletter content and event marketing, aligning with corporate branding guidelines
  • Oversee the creation of graphic design assets for in-club marketing, mailers, and event promotions
  • Lead and mentor the marketing team to produce on-brand photography and videography content

Juice Jar Life
Fort Wayne, IN
05.2015 - 11.2021
  • Founded and managed a juice bar business, growing revenue to $276K in the first year
  • Enhanced operational efficiency and productivity by managing budgets, accounts, and costs
  • Created and monitored promotional strategies to increase sales and profit levels
  • Developed key operational initiatives to drive and sustain business growth
  • Applied performance data to improve operations, assess business conditions, and forecast needs
  • Leveraged market trends to create value-added solutions, resulting in significant revenue growth
  • Developed new graphic designs using Adobe Photoshop, Illustrator, and InDesign
  • Designed marketing graphics for websites, logos, and promotional materials
  • Drove customer engagement by developing compelling social media content
  • Created blogs, promotional materials, and advertisements for social media

GAI Consultants, Inc
Fort Wayne, IN
04.2014 - 04.2015
  • Managed workflow between departments, coordinating documents and creative material distribution
  • Directed the preparation of marketing copy, images, videos, emails, and other collateral
  • Spearheaded marketing projects from conceptual planning to final implementation
  • Oversaw and coordinated all aspects of 50+ tradeshow events
  • Cut tradeshow costs by 15% by identifying and eliminating waste and redundancies
  • Collaborated with marketing and sales to support multi-departmental initiatives and goals
  • Executed complex project management for senior leadership, ensuring on-time and under-budget delivery
  • Coordinated meetings to develop ideas, discuss progress, and set goals for marketing strategies
  • Developed event strategies and tactical plans to promote the accomplishment of marketing goals
  • Coordinated campaign collateral across business segments, product lines, and markets
  • Provided market trends, account analyses, and new product information to support marketing staff

Summit Brands
Fort Wayne, IN
08.2008 - 04.2012
  • Designed creative print materials, brochures, banners, and signs
  • Developed digital image files for both digital and traditional printing methods
  • Created website layouts, templates, and branded designs
  • Designed marketing and packaging materials to support product branding strategies
  • Built corporate brands by designing cohesive visual elements such as logos and letterheads
  • Managed domestic and international tradeshow planning, logistics, and budget
  • Worked closely with the Vice President of Marketing and Art Director to produce impactful graphics supporting multi-channel campaigns

  • Successfully launched the first franchise location's social media platforms, driving X% growth in engagement
  • Increased event attendance by X% through targeted campaigns and marketing materials

Education

Bachelor of Arts - Graphic Design

Indiana University-Purdue University Fort Wayne (IPFW)
Fort Wayne, IN
05.2008

Skills

  • Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • Visual Product Development
  • Graphic Arts Design
  • Social Media Content Creation
  • Strategic Planning
  • Change and Growth Management
  • Employee and Team Leadership
  • Supplier Relations
  • Operational Efficiency and Safety
  • Leadership and People Development

References

References available upon request.

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline

Director of Marketing

Ace Pickleball Club
06.2023 - 10.2024

Juice Jar Life
05.2015 - 11.2021

GAI Consultants, Inc
04.2014 - 04.2015

Summit Brands
08.2008 - 04.2012

Bachelor of Arts - Graphic Design

Indiana University-Purdue University Fort Wayne (IPFW)

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Jill Howard