Jillian Beukema
Newton,IA
Summary
Experienced higher education fundraising professional with 15+ years of success in securing financial support for Grinnell College. Proficient in executing annual giving multi-channel campaigns, consistently meeting budget and timeline constraints. Passionate about supporting students' college education through fundraising efforts.
Overview
23
23
years of professional experience
Work History
Director of Annual Giving
Grinnell College
02.2024 - Current
- Lead team of 5 staff
Senior Associate Director of Annual Giving
Grinnell College
07.2016 - 02.2024
- Create and execute Annual Giving communication calendar that includes campaigns for alumni, parents, faculty/staff, friends, and students
- Collaborate with Communications and Marketing Office to create multi-channel campaigns that include mail, email, social media, texting, video, and web
- Coordinate with campus partners to identify student experiences that share outcomes of donor impact
- Track effectiveness of campaigns and channels through internal tracking methods
- Analyze dollars raised, donor participation, and digital engagement to assess overall success
- Project Manager for Grinnell College’s 36-hour giving day, Scarlet & Give Back Day
- Partner with Communications and Marketing Office to create marketing materials that engage constituent groups to celebrate Grinnell through philanthropy
- In 9 years, Scarlet & Give Back Day has secured over 23,000 donors and $9.46 million in financial support
- Cultivate relationships with annual donors to encourage continued and increased support of Grinnell College
- Conduct in-person and virtual meetings with donors to discuss philanthropic interests and share outcomes of donor support
Associate Director of Annual Giving
Grinnell College
07.2010 - 07.2016
- Managed efforts of the student Phonathon program
- Supervised 4 student managers and 35 student callers
- In 2009, Phonathon program had a recording breaking year by securing x donors and $xxx
- Class committee adviser for fundraising volunteers and reunion committees
- Worked with volunteers to create strategies encouraging increased giving during reunion years
Vice President
Iowa City/Coralville Convention & Visitors Bureau
05.2006 - 10.2008
- Directed efforts of the Greater Iowa City/Coralville Area Sports Authority, a division of the Iowa City/Coralville Convention & Visitors Bureau
- Worked with volunteer sports authority advisory committee members to further enhance presence within the local community
- Researched and solicited sports organizations and clubs to host tournaments in the greater Iowa City/Coralville area
- Coordinated Nate Kaeding Golf Tournament
- Solicited local companies to sponsor and support fundraising event
- Recruited volunteers to assist with implementation of tournament
- Developed goals and objectives to further enhance membership, convention sales/servicing and sports authority departments
- Generated and monitored budget of departments to ensure budget goals were achieved
- Reported updates of department goals and achievements at monthly board meetings
- Managed Sales Manager, Convention Services Assistant, and Director of Membership
Director of Convention Sales & Servicing
Iowa City/Coralville Convention & Visitors Bureau
07.2004 - 05.2006
- Managed sports marketing feasibility study conducted by University of Iowa graduate students
- Study conclusion led to the creation of the Greater Iowa City/Coralville Area Sports Authority
- Led sales initiatives for convention and sports sales departments
- In 2006, generated $3.0 million in future visitor direct spending
Convention Sales Manager
Iowa City/Coralville Convention & Visitors Bureau
05.2003 - 07.2004
- Worked daily towards convention sales goal
- Conducted cold calls to prospective conference and meeting planners
- Provided personal Iowa City/Coralville site visits to meeting planners
- Represented organization at industry tradeshows and associations to cultivate relationships with meeting planners
Floor Manager
Von Maur
10.2002 - 05.2003
- Managed 8 departments that included a team of 40 sales associates and 8 department managers
- Worked daily with department managers to ensure department was consistently providing a high level of customer service
- Utilized appropriate tools to monitor daily, monthly, and annual sales goals of departments
- Conducted performance reviews of department managers
- Hired and trained new associates
- Placed new employees in appropriate department based on experience and skills
Department Manager/Key Holder
Von Maur
04.2002 - 10.2002
- Assisted with the opening of a new store
- Recruited potential candidates through phone call solicitations and personal encounters
- Trained a staff of 10 sales associates on company procedures and policies
- Encouraged associates to provide a high level of customer service at all times
- Conducted performance evaluations of associates to further enhance individual productivity
Department Manager/Key Holder
Von Maur
01.2002 - 04.2002
- Assisted store management team with store opening and closing procedures
- Served as Manager on Duty, as needed
- Communicated with company buyers' customer requests to overcome merchandise voids
- Arranged merchandise to ensure accessible shopping
Sales Associate
Von Maur
10.2001 - 01.2002
- Provided a high level of customer service to all customers
- Established positive rapport with customers to ensure repeat sales
- Maintained customer contact book to update customers on new merchandise and promotions
- Worked with department manager to arrange and display new merchandise
- Rotated merchandise on floor to give floor a fresh look
Education
B.A. - Leisure Services: Programming, Tourism, Music
University of Northern Iowa
Cedar Falls, IASkills
- Corporate Sponsorships
- Social Media Marketing
- Volunteer Management
- Nonprofit Management
- Direct Mail Campaigns
- Annual giving campaigns
- Teamwork and Collaboration
- Problem-Solving
- Time Management
- Attention to Detail
- Problem-solving abilities
- Multitasking Abilities
- Organizational Skills
- Team Leadership
- Effective Communication
- Adaptability and Flexibility
- Relationship Building
- Project Management
- Data Analysis
- Fundraising
Awards
- Council for Advancement and Support of Education (CASE), 2017, Circle of Excellence Silver Award for Flash Campaigns, Scarlet & Give Back Day
- CASE District 5, 2015, Silver Award, Best Practice in Fundraising, Scarlet & Give Back Day
Professional Development
- Academic Impressions: The Art and Science of Donor Development
- Lilly Family School of Philanthropy
- Principles & Techniques of Fundraising
- Annual Sustainability
- Dale Carnegie Course
Timeline
Director of Annual Giving
Grinnell College
02.2024 - Current
Senior Associate Director of Annual Giving
Grinnell College
07.2016 - 02.2024
Associate Director of Annual Giving
Grinnell College
07.2010 - 07.2016
Vice President
Iowa City/Coralville Convention & Visitors Bureau
05.2006 - 10.2008
Director of Convention Sales & Servicing
Iowa City/Coralville Convention & Visitors Bureau
07.2004 - 05.2006
Convention Sales Manager
Iowa City/Coralville Convention & Visitors Bureau
05.2003 - 07.2004
Floor Manager
Von Maur
10.2002 - 05.2003
Department Manager/Key Holder
Von Maur
04.2002 - 10.2002
Department Manager/Key Holder
Von Maur
01.2002 - 04.2002
Sales Associate
Von Maur
10.2001 - 01.2002
B.A. - Leisure Services: Programming, Tourism, Music
University of Northern Iowa
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