Jillian Green
Denver,CO
Summary
Digital Marketing Manager with 15+ years of experience in executing successful email and online marketing campaigns across multiple teams utilizing CRM systems. Skilled in HTML, CSS, and graphic design. Proven track record of driving revenue growth and increasing brand awareness.
Overview
25
25
years of professional experience
Work History
Digital Marketing Production Manager
National Wildlife Federation
11.2008 - 05.2024
- Using a combination of hand-coded HTML, CSS, JavaScript, and multiple CRM systems (Engaging Networks, Convio/Blackbaud, and CheetahMail) to build cross-departmental emails, SMS messages, donation forms, action alerts, surveys, thank you pages, auto-responders, and other web assets that function and render properly across all web browsers, devices, and email clients
- Creation and maintenance of email templates page wrappers and using HTML, CSS, and JavaScript
- Creation of graphics for use in above assets using Photoshop, Illustrator, and Dreamweaver, including animations, personalization, and image mapping
- Quality control of all assets ensuring they are compliant across all web browsers, devices, and email clients
- Building website content using HTML, CSS, JavaScript, and Sitecore
- Key contributions to the migration of complex renewals system from ColdFusion to Sitecore
- Implementation of front and back end premium opt out functionality in donation forms using custom JavaScript, necessitating the coordination of various data synchs along with CRM data fields
- Planning cross-departmental email calendar based on data-driven results and managing cross-departmental requests
- Executing a new email calendar strategy based on user behavior, including an overhaul of the list structure
- Setting up complex email sends, including list selection, suppressions, queries, uploads, and scrubbing
- Project management including list and testing strategy
- Newsletter content curation and email content planning
Senior Email Campaign Manager
Exmplar, Inc.
06.2005 - 11.2008
- Managing all aspects of dynamic content email distribution for corporate marketing clients
- Coordinating data management with incoming client transaction and mail files
- Directing and assisting creative team using graphics and coding skills
- Building segmentation rules for dynamic product and content placement
- Writing and running SQL queries and transactions to update and maintain database
- Using GUI program to combine various components of targeted emails
- Interacting regularly with clients via email, phone, and face-to-face contact
- Ensuring timely and accurate product delivery in a fast-paced, deadline-oriented environment.
Associate Web Developer
John S. Herold, Inc.
06.2004 - 06.2005
- Assisting with the development of new website
- Conceptualizing, designing, and building the company employee intranet site
- Creating web applications for internal use using JavaScript and PL/SQL
- Building dynamic database-generated web pages, and static HTML web pages
- Constructing JavaScript drop-down menus
- Designing and implementing the aesthetics of web pages
- Creating, updating, and maintaining database tables using SQL.
Production Associate
John S. Herold, Inc.
06.2001 - 06.2004
- Formatting and layout of reports with text, graphs, and images
- Desktop publishing
- Producing pdf images using Acrobat Distiller for viewing on the company website
- Website maintenance, HTML, and file uploading
- Creating and editing Power Point presentations
- Proofreading
- Assisting with training new employees
Project Engineer
The Whiting-Turner Contracting Company
06.1999 - 10.2000
- Bidding and estimating projects, including takeoff from plans, recruiting subcontractors, coordinating scopes, and organizing data in a spreadsheet
- Project scheduling and coordination of field work between different trades, including field direction and supervision
- Troubleshooting, identifying potential difficulties from plans, field problem-solving, and quality control
- Bookkeeping and paperwork, including writing and executing contracts, invoices, insurance, and project accounting
Education
Bachelor of Science - Mechanical Engineering
University of Maryland - College Park
College Park, MD05.1999
Some College (No Degree) - Mechanical Engineering
University of California - Los Angeles
Los Angeles, CACertificate in Visual Communications -
Katharine Gibbs School
Norwalk, CT01.2001
Skills
- HTML
- HTML5
- CSS
- JavaScript
- SQL
- PL/SQL
- Photoshop
- Dreamweaver
Timeline
Digital Marketing Production Manager
National Wildlife Federation
11.2008 - 05.2024
Senior Email Campaign Manager
Exmplar, Inc.
06.2005 - 11.2008
Associate Web Developer
John S. Herold, Inc.
06.2004 - 06.2005
Production Associate
John S. Herold, Inc.
06.2001 - 06.2004
Project Engineer
The Whiting-Turner Contracting Company
06.1999 - 10.2000
Bachelor of Science - Mechanical Engineering
University of Maryland - College Park
Some College (No Degree) - Mechanical Engineering
University of California - Los Angeles
Certificate in Visual Communications -
Katharine Gibbs School
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