Summary
Overview
Work History
Education
Skills
References
Timeline
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Jillian Palma

Jillian Palma

Miami,TX

Summary

Accomplished Store Manager with a proven track record at MAC Cosmetics, enhancing store performance and customer engagement through expert leadership and bilingual communication skills. Elevated average weekly sales significantly, exemplifying sales expertise and team development acumen. Achieved a notable increase in customer loyalty metrics, demonstrating a keen ability to drive results and foster team growth.

Overview

10
10
years of professional experience

Work History

STORE MANAGER

MAC PRO LINCOLN ROAD
Miami Beach, USA
03.2023 - Current

Store Manager

  • Successfully rebuilt business operations and onboarded new talent.
  • Co-facilitated training sessions with the Regional Education Trainer (RET).
  • Led onboarding for new Store Managers across the region.
  • Increased performance year-over-year by 3.5% and boosted average weekly sales.
  • Achieved the highest ATS ($67) and UPT (3.2) in the region.
  • Elevated CRM engagement from 57% to 75%.
  • Drove Outreach & OMNI sales, achieving a 107% increase YoY.
  • Established partnerships with local modeling agencies and businesses, hosting weekly classes and events to drive traffic.
  • Facilitated multiple internal promotions, advancing team members into Keyholder roles.
  • Selected as one of three Store Managers on the Local Trainers team, developing curriculum to reinforce MAC Sales and Service standards for both new hires and tenured staff.
  • Ensured regional alignment in product knowledge, artistry, and exceptional customer service.

STORE MANAGER

MAC COSMETICS ST. JOHN'S TOWN CENTER
Jacksonville, USA
11.2021 - 03.2023

Store Manager

  • Coached and developed talent to drive performance and exceed competitive sales goals.
  • Increased average weekly sales from $12,883 to $16,579 in FY22.
  • Elevated ATS from $48 to an average of $62.
  • Grew Face Category sales from 37.5% to 45.8%.
  • Improved Conversion Rate from 47% to an average of 51%.
  • Successfully promoted two team members into management roles.

STORE MANAGER

MAC COSMETICS AVENUES
Jacksonville, USA
09.2020 - 11.2021

Store Manager

  • Aligned and engaged the team in a shared vision to elevate service standards and key performance indicators (KPIs).
  • Increased ATS from an average of $37 to $56.
  • Boosted average weekly sales from $8,000 to $12,000 in FY21.
  • Coached and developed both team members and management to drive performance.
  • Facilitated two internal promotions into Keyholder and Store Manager roles.

KEYHOLDER

MAC TRAVEL RETAIL AMERICAS
Miami, USA
08.2019 - 09.2020

Keyholder Manager

  • Acted as a liaison between upper management and artists, ensuring seamless communication and alignment.
  • Consistently met and exceeded competitive sales goals through strong customer engagement and artistry.
  • Drove traffic into the store, providing makeup applications while successfully closing sales.
  • Collaborated closely with the Store Manager on operational tasks, including team scheduling, training sessions, product launches, holiday planning, and sales strategy execution.

Beauty Instructor

Beauty Schools Of America
Miami Beach, FL
08.2015 - 08.2017

Makeup Education Instructor

  • Taught the Fundamentals of Make-Up course, covering color theory, beauty, editorial, avant-garde, and special effects techniques.
  • Developed and administered quizzes, tests, and projects to assess student comprehension and progress.
  • Encouraged critical thinking through class discussions and debates, fostering a dynamic learning environment.
  • Maintained a safe, clean, and organized classroom to enhance the educational experience.
  • Planned and implemented lessons using diverse teaching strategies to meet various student learning needs.
  • Collaborated with administrators and department teams on curriculum planning and assessment methods.
  • Conducted small group instruction sessions, focusing on specific topics or skillsets to deepen understanding.

Education

COURSEWORK TOWARDS BA - FASHION MERCHANDISING

MIAMI INTERNATIONAL UNIVERSITY OF ART & DESIGN
Miami
01.2012

Associate of Arts -

Miami Dade College
Miami, FL
06-2007

Skills

  • Bilingual; fluent in English and Spanish
  • Microsoft Excel and PowerPoint
  • MS office proficient
  • Recruiting and hiring
  • Leadership development
  • Store operations oversight
  • In-person training facilitation
  • Virtual training facilitation
  • Product training facilitation
  • Sales training facilitation
  • Customer service management
  • Performance reviews
  • Multitasking and organization
  • Performance metrics evaluation
  • Promotions management
  • Training and mentoring
  • Sales promotions
  • Staff performance improvement
  • Store opening and closing procedures
  • Team development
  • Team building and leadership
  • Loss prevention procedures
  • Budgeting and cost control
  • Sales expertise
  • Employee engagement
  • Sales analysis
  • Project management
  • Delegating work
  • Maximizing profitability
  • Bank and safe deposits
  • Merchandise planning
  • Store displays
  • Accurate cash handling
  • Sales coaching
  • Competitor monitoring
  • Employee training
  • Retail inventory management
  • Systems and software expertise
  • Policies and procedures
  • Professional makeup artistry
  • Fashion makeup artistry
  • Editorial makeup artistry

References

References available upon request.

Timeline

STORE MANAGER

MAC PRO LINCOLN ROAD
03.2023 - Current

STORE MANAGER

MAC COSMETICS ST. JOHN'S TOWN CENTER
11.2021 - 03.2023

STORE MANAGER

MAC COSMETICS AVENUES
09.2020 - 11.2021

KEYHOLDER

MAC TRAVEL RETAIL AMERICAS
08.2019 - 09.2020

Beauty Instructor

Beauty Schools Of America
08.2015 - 08.2017

COURSEWORK TOWARDS BA - FASHION MERCHANDISING

MIAMI INTERNATIONAL UNIVERSITY OF ART & DESIGN

Associate of Arts -

Miami Dade College
Jillian Palma