Jimena Plenazio
New York
Summary
Trilingual creative professional with 15+ years of experience in the fashion and lifestyle industries, having collaborated with over 90 brands across New York, Paris, and Milan. Skilled in visual storytelling, trend forecasting, and audience-driven content strategies. Currently transitioning into digital marketing, bringing a strong foundation in branding, cross-cultural communication, and strategic creativity to elevate engagement and brand identity.
Overview
14
14
years of professional experience
Work History
Fashion Producer & Content Creator
Style Music TV
Milan
09.2022 - Current
- Produced fashion-focused audiovisual content combining music, style, and culture for a youth-oriented media platform.
- Directed and edited segments featuring local designers, stylists, and emerging talents in the Latin American fashion scene.
- Curated on-camera looks and collaborated closely with hosts to align styling with the narrative tone of each episode.
- Developed storytelling concepts that bridged fashion, identity, and creative expression-blending cinematic language with editorial flair.
- Generated ideas for new blog posts or articles based on customer needs and current trends.
- Created compelling visuals to accompany written content.
- Built relationships with influencers who could help promote the brand's message online.
- Edited videos using Adobe Premiere Pro and After Effects software.
- Optimized existing website pages using keywords that aligned with search engine algorithms.
- Developed content strategies for social media platforms such as Facebook, Twitter, and Instagram.
- Ensured all published content adhered to best practices in terms of SEO optimization.
- Planned, produced and edited video projects to maximize engagement.
- Posted useful, creative and timely content on social media, blog and website.
- Curated content for social media platforms.
- Posted original content to client website, updating pages to align with current branding strategies.
- Managed social media accounts, growing audience engagement.
- Monitored trends and updates in content creation tools and platforms for continuous improvement.
- Worked closely with marketing, advertising and management teams to plan ideal timing for campaigns.
- Proposed creative ideas to engage followers with different content types and formats.
- Curated content for a diverse audience, tailoring messages to different demographic groups.
- Conducted interviews and research to produce in-depth articles and reports.
Independent Fashion Stylist - Luxury Runway & Editorial
Freelance
Milan
09.2015 - Current
- Styled runway looks for leading maisons including Hermès, Ralph Lauren, Donna Karan, Michael Kors, Calvin Klein, Thom Brown, Zuhair Murad, Carolina Herrera, Elie Saab, Vera Wang, among others.
- Worked across Fashion Weeks and private client presentations, handling fittings, backstage execution, model look sequencing, and on-site adjustments.
- Collaborated closely with creative directors and senior production teams to ensure styling excellence aligned with brand identity and seasonal narrative.
- Managed complex backstage logistics under extreme time pressure, ensuring seamless wardrobe transitions and show flow.
- Contributed to editorials, lookbooks, private fittings, and exclusive previews with a discreet, solution-oriented and highly refined approach.
- Known for working fluidly across different cultural environments with professionalism, elegance.
- Traveled nationally and internationally as necessary for assignments.
- Developed styling themes that aligned with the overall vision of a project.
- Managed inventory of clothing, props, and accessories used during shoots.
- Attended fashion shows and trade events to gather inspiration for upcoming projects.
- Maintained relationships with fashion houses, boutiques, and department stores to identify emerging trends.
- Worked closely with art directors to meet deadlines efficiently.
- Collaborated with photographers, makeup artists, hair stylists, and other creative professionals on shoots.
Image Consultant & Personal Shopper
Individual Style
New York
03.2011 - 04.2015
- Helped clients choose clothing by season.
- Kept track of purchases, sizes, customer's birthdays.
- Set aside looks for customers review.
- Negotiated prices, terms of sales and service agreements.
- Worked productively with customers to meet order requirements and service expectations.
- Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.
- Maintained high satisfaction ratings by completing orders quickly and making good selections for customers.
- Developed professional relationships with customers to establish repeat business and increase trust.
- Provided product advice to customers to help select most suitable items for individual needs.
- Analyzed clients' current wardrobes and made suggestions for improvement.
- Assisted with shopping trips and helped select appropriate items for each client's style profile.
- Trained staff members in various aspects of image consulting such as consultation techniques, styling tips.
- Conducted research into trends, fabrics, cuts, and colors for seasonal collections.
- Created customized makeovers for special occasions like proms or homecoming dances.
- Provided personalized advice on how to dress and groom professionally.
- Researched new products available in the market related to image enhancement.
- Educated customers on proper etiquette when attending events like weddings or galas.
- Provided assistance in creating makeup looks that enhanced natural beauty while still being professional enough for work environments.
- Discussed lifestyle choices that could help improve personal confidence levels.
- Created individualized color palettes to suit clients' skin tones, hair colors, and lifestyles.
- Hosted seminars discussing topics such as dressing appropriately for different occasions.
- Coached clients on body language techniques for success in the workplace.
- Advised customers on hairstyles that would enhance their features or complement their outfits.
Education
Fashion Stylist - Fashion
Fashion Institute of Technology
New York, NY07.2025
Digital Marketing Strategy -
Harvard University
Boston, MA05.2025
Management of Fashion and Luxury Companies - Fashion
Università Bocconi
Milan, Italia03.2025
Bachelor of Film and Television -
Universidad of Buenos Aires
Buenos AiresArt Direction for Fashion -
Cebtral Saint Martins
London, United KingdomSkills
- Content Creation
- Digital Marketing
- Social Media Strategy
- Fashion Styling
- Creative Direction
- Luxury Brand Storytelling
- International Experience
Languages
- Spanish, Native
- English, Advance
- Italian, Intermediate
Timeline
Fashion Producer & Content Creator
Style Music TV
09.2022 - Current
Independent Fashion Stylist - Luxury Runway & Editorial
Freelance
09.2015 - Current
Image Consultant & Personal Shopper
Individual Style
03.2011 - 04.2015
Fashion Stylist - Fashion
Fashion Institute of Technology
Digital Marketing Strategy -
Harvard University
Management of Fashion and Luxury Companies - Fashion
Università Bocconi
Bachelor of Film and Television -
Universidad of Buenos Aires
Art Direction for Fashion -
Cebtral Saint Martins