Dynamic, hands-on leader with proven success in field marketing and event planning. Delivered $12M in influenced pipeline and achieved 3X ROI on sponsorships. Adept at driving impactful community initiatives and fostering strategic partnerships.
Overview
23
years of professional experience
Work History
DuploCloud
San Jose, California
Director, Field Marketing, Events and Community
12.2023 - Current
Job overview
Increased conference sponsorship ROI by 3X in the first year.
Scaled the field marketing program from 6 to 12 annual major events across North America and EMEA.
Delivered $12M in influenced pipeline from field and partner marketing initiatives to date in 2025.
Built an AWS partner events framework that generated over 50 qualified opportunities per quarter.
Reduced regional event spending while increasing the number of events by leveraging complementary partners.
Created an executive leadership community that has generated a 10X ROI.
North American DevOps Group
New York, New York
Head of Events and Community
04.2015 - 06.2025
Job overview
Founded and scaled the North American DevOps Group (NADOG) from a small regional meetup to a community of over 30,000 members across more than 25 cities.
Produced and hosted over 100 in-person and virtual events per year, featuring speakers from AWS, Google, GitHub, and other top DevOps organizations.
Built and managed a multi-tier sponsor program that generated consistent six-figure annual revenue, with a 90% sponsor renewal rate.
Sustained active community participation during the pandemic through weekly virtual meetups, drawing 50–100 attendees worldwide.
IncrediBuild
New York, New York
DIrector, Field Marketing and Global Events
05.2020 - 12.2023
Job overview
Orchestrated a multi-city roadshow that produced $3.5M in pipeline and 40 new customer wins.
Partnered with AWS, Microsoft, and GCP to co-host 20+ joint GTM events, achieving a 5:1 ROI.
Launched a customer community targeted at our ICP decision-makers, which generated over $2M in revenue and revived two churned customers.
Built and led a high-performing team of field marketers, community managers, and DevRel, supporting the global sales team.
Drove 35% year-over-year growth in event-sourced opportunities through creative regional activations.
Secured marquee speaking slots at top industry conferences, boosting brand awareness.
Introduced the 'Event to Revenue' reporting methodology, adopted company-wide.
CloudBees
San Jose, California
Head of Community and Sr Account Executive
01.2016 - 05.2020
Job overview
Developed community engagement strategies for diverse user groups.
Collaborated with all sales teammates to develop community initiatives in their territories.
Revived and ran the Jenkins Area Meetup program, bringing thousands of prospects and users face-to-face with our sellers.
Leveraged a community-led approach that decreased sales cycles and grew existing accounts.
CA Technologies - A Broadcom
Irvine, California
Sr Account Executive and Head of Community
01.2011 - 01.2016
Job overview
Achieved quota four years in a row (2012-2015)
Managed executive customer relationships, ensuring satisfaction and retention strategies were implemented.
Facilitated product demonstrations and training sessions for clients and stakeholders.
Negotiated contracts and pricing agreements to drive revenue growth initiatives.
Developed a community-led prospecting strategy that took my pipeline from $2M to $6M in 12 months
IBM
Austin, Texas
Manager Demand Generation
01.2003 - 01.2011
Job overview
Led a 10-person BDR team, supporting global demand generation, and consistently exceeding quarterly pipeline goals by over 25%.
Partnered cross-functionally with product, field, and partner marketing to launch campaigns generating over $20 million in influenced pipeline.
Introduced data-driven targeting and performance coaching, increasing outbound conversion rates by 40%.
Built scalable outreach playbooks and dashboards that reduced ramp time by 30% and standardized performance tracking across regions.
Education
California State University
San Bernardino, CA
Master of Arts from English Literature And Composition
Skills
Field marketing
Event planning
Team leadership
Partner marketing
Executive events
Creativity and innovation
Staff development
Adaptability
Customer engagement
Data-driven decision making
Process improvement
Contract negotiation
Strategic planning
ROI analysis
Community building
Budget management
Military Experience
SGT E5 82nd Airborne Division
2X combat deployed (Panama and Iraq)
Army Commendation Medal
Affiliations
Music Producer
SPCA Volunteer
Little League Baseball Coach
References
References available upon request.
Timeline
Director, Field Marketing, Events and Community
DuploCloud
12.2023 - Current
DIrector, Field Marketing and Global Events
IncrediBuild
05.2020 - 12.2023
Head of Community and Sr Account Executive
CloudBees
01.2016 - 05.2020
Head of Events and Community
North American DevOps Group
04.2015 - 06.2025
Sr Account Executive and Head of Community
CA Technologies - A Broadcom
01.2011 - 01.2016
Manager Demand Generation
IBM
01.2003 - 01.2011
California State University
Master of Arts from English Literature And Composition
Technical Content Manager/Strategist and Senior Technical Writer at DuploCloud, Inc.Technical Content Manager/Strategist and Senior Technical Writer at DuploCloud, Inc.