JINGJING CHEN

•Led a 7-month entrepreneurial project that provided data-driven market insights and customer acquisition strategies to SMEs.

•Utilized real-time keyword analysis software to capture and analyze potential business leads, and established digital marketing channels to enhance brand visibility.

•Selected as a member of the Shaanxi Small and Medium Enterprises Association and the Western Entrepreneurs Shaanxi Senior Talent Association, which facilitated high-level discussions with industry leaders and expanded my business network.

•Conducted extensive market research to identify new opportunities and assess potential products for distribution.

•Recruited and managed a team of 5 sales and marketing staff, while establishing operational procedures and setting performance targets.

•Developed and executed digital marketing and cold-calling strategies, acquiring over 50 new SME clients and maintaining consistent revenue growth.

•Quickly mastered the company’s core products and main business operations, leading sales and promotion efforts for major domestic and international conferences and exhibitions.

•Developed and established long-term partnerships with target clients through efficient communication and negotiation skills.

•Designed, optimized, and oversaw the implementation of service plans during conferences, enhancing brand visibility through media and online resources.

•Boosted company performance by closing a small-to-medium-sized conference project within the second month of employment, generating new market opportunities and driving revenue growth.

•Managed high-level receptions for government leaders and business executives, facilitating their understanding of regional planning and policy implementation within the Cultural Business District.

•Promoted to department head within one month, led team building efforts and developed standardized management procedures, resulting in the formation of a high-quality guiding team and improved service efficiency.

•Coordinated cross-department communication, including itinerary arrangements and liaising with leaders, while organizing large-scale cultural and industry exchange events, strengthening partnerships with external stakeholders.

•Selected for study exchanges at top exhibition halls and organized major promotional events, enhancing the company’s brand image and influence. Managed 56% of the museum’s total receptions, delivering exceptional service outcomes.

•Provided bilingual (Chinese and English) explanations of museum exhibits, developed a unique presentation style, and ensured standardized and regulated explanations.

•Organized and planned educational activities and family programs at the museum, oversaw training and execution, enhancing the museum’s influence in the education sector.

•Managed visitor feedback, conducted needs analysis, and organized data, improving reception and interpretation services by 30% within three months through an effective feedback mechanism, resulting in significantly increased customer satisfaction.

•Selected as one of two student representatives to participate in the Shanghai Film Dubbing Studio, contributing to dubbing and voiceover work for multiple films.

•Developed a deep understanding of cultural differences and dubbing techniques by collaborating closely with directors and the voiceover team, which enhanced cross-cultural communication and teamwork skills.

•Studied the history of Chinese cinema and dubbing, gaining insights into the cultural industry, and provided innovative thinking for the promotion and dissemination of film works through storytelling and artistic expression.

•Hosted the First News program as the on-screen presenter, responsible for live reporting, interviewing, and scriptwriting. Conducted in-depth research and data analysis to select and complete various news topics, providing innovative and professional content for the program.

•Organized and coordinated the large-scale “Sanqin Reading Month” gala as the on-site manager, overseeing multi-department communication and personnel allocation, ensuring smooth event execution, and developing strong organizational and management skills.

•Participated in multiple news interviews and event planning, effectively communicating with various sectors to enhance the brand influence of the radio and television station and improve audience satisfaction.