Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

JISHA VIJI

Glasgow,Lanarkshire

Summary

Detail-oriented fashion marketing professional with an M.Sc. in International Fashion Marketing graduate student and expertise in retail management, visual merchandising, and omnichannel strategies. Proven ability to analyze market trends, optimize product placement, and develop targeted marketing campaigns that increase sales and customer retention. Enthusiastic about leveraging consumer insights to enhance shopping experiences and brand storytelling.

Overview

2
2
years of professional experience
1
1
Certification

Work History

Marketing Coordinator

Advanced Clothing Concepts
05.2023 - 10.2023
  • Creative Marketing Coordinator with expertise in fashion branding, public relations, and influencer marketing.
  • Developing campaigns that highlight sustainability initiatives, collaborating with ethical suppliers, and educating consumers about responsible fashion choices.
  • Skilled in crafting brand narratives, coordinating fashion events, and building strategic partnerships to enhance brand reputation.
  • Detail-oriented Marketing Coordinator with a background in retail marketing, visual merchandising, and consumer trend analysis for garment.

Digital Marketing Intern

PUTCHI
08.2022 - 11.2022
  • Digital Marketing Intern with expertise in social media management, influencer collaborations, and content marketing for dress clothing brands.
  • Creative and detail-oriented Digital Marketing Intern with a passion for fashion content creation, email marketing, and storytelling. Skilled in content creation, website merchandising, and data analysis to enhance brand visibility and sales.
  • Skilled in crafting compelling newsletters, writing product descriptions, and designing visually appealing campaigns to drive customer engagement and loyalty.

Junior Merchandiser (Internship)

Superior Home Fashions
08.2021 - 10.2021
  • As Junior Merchandiser with expertise in home textile sourcing, vendor negotiations, and management. Proficient in coordinating with suppliers, monitoring fabric quality, and ensuring product alignment with seasonal trends.
  • Communication with US buyer and taking orders with them and shipping the finished products to abroad.
  • Committed to delivering high-quality textile products that align with consumer preferences and market demand. Designing the product using CAD tools and Adobe illustrator according to the customer needs and market trends.

Education

Master of Science - Fashion Marketing

Glasgow Caledonian University
Glasgow , UNITED KINGDOM
05-2025

Bachelor of Science - Fashion Design

Sri Krishna Arts And Science College
Coimbatore, India
06-2022

Skills

  • Branding and collaborations
  • Product development and merchandising
  • Content creation and storytelling
  • Trend forecasting and competitor analysis
  • Cost management
  • Sustainable and ethical fashion marketing
  • Marketing strategies
  • Basic computer skills
  • Presentation skills
  • Team Leadership skills
  • Communication skills
  • social media marketing

Certification

  • NPTEL Certification Course in Soft Skills Development

Timeline

Marketing Coordinator

Advanced Clothing Concepts
05.2023 - 10.2023

Digital Marketing Intern

PUTCHI
08.2022 - 11.2022

Junior Merchandiser (Internship)

Superior Home Fashions
08.2021 - 10.2021
  • NPTEL Certification Course in Soft Skills Development

Master of Science - Fashion Marketing

Glasgow Caledonian University

Bachelor of Science - Fashion Design

Sri Krishna Arts And Science College
JISHA VIJI