Jalen Knotts
Summary
Results-driven marketing and operations professional with a solid track record of driving business growth and developing impactful brands. Proven expertise in managing large-scale operations and executing high-impact marketing campaigns that boost revenue generation. Skilled in digital marketing, team leadership, and vendor relations, with a strong emphasis on customer engagement strategies. Committed to enhancing business processes and establishing meaningful connections between brands and their audiences.
Overview
10
10
years of professional experience
1
1
Certification
Work History
Founder & Creative Director
JGK Studios
01.2017 - Current
- Executed targeted campaigns via email and SMS, resulting in a 30% open rate.
- Engineered online sales systems with a 0.95% conversion success rate.
- Optimized advertising strategy to generate an ROI of 11.01% from Meta ads.
- Expanded client social media following to over 204K with increased customer engagement.
Chief Operations Manager
Seafood Destiny
01.2018 - 01.2025
- Scaled business operations, generating over $1 million in revenue within the first year.
- Cultivated relationships with influencers and food critics to amplify brand visibility nationwide.
- Led the expansion of four locations, maintaining an A rating in health inspections.
- Developed and executed marketing strategies that increased customer engagement and brand visibility.
- Managed vendor relationships and streamlined fiscal operations for heightened profitability.
Marketing & Operations Lead
Klimb Jobs
01.2018 - 01.2024
- Designed and executed paid ad campaigns for FedEx, Spectrum, Panera, and Sodexo.
- Managed hiring events with over 1,000 attendees, increasing employer engagement.
- Organized sales of exclusive hiring events to major corporations.
Media & Marketing Intern
Destiny Christian Center
06.2015 - 03.2017
- Developed TV content for broadcasts, refining quality during post-production.
- Created digital and print materials for various platforms, including events, websites, and social media.
- Supported live stream setup to ensure seamless operations.
- Created innovative marketing plans to grow church community.
Education
High School Diploma -
Vandalia Christian School
Greensboro, NC05-2017
Skills
- Email Marketing Proficiency
- Google Ads Management
- Meta Advertising Management
- Meta Business Suite
- Adobe Photoshop, Illustrator, and Premiere Pro
- Experienced with Final Cut Pro
- Livestream Production Expertise
- Skilled in Microsoft Office Tools
- CRM System Proficiency
- Partnership building
- Contract management
- Process improvements
Certification
- ServSafe Manager Certifcate
- NC Seller/Server Alcohol Certificate
References
References available upon request.
Timeline
Chief Operations Manager
Seafood Destiny
01.2018 - 01.2025
Marketing & Operations Lead
Klimb Jobs
01.2018 - 01.2024
Founder & Creative Director
JGK Studios
01.2017 - Current
Media & Marketing Intern
Destiny Christian Center
06.2015 - 03.2017
High School Diploma -
Vandalia Christian School
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