Jo Ann Pelmore
Dallas,TX
Summary
Versatile Senior Account Executive with 20 years of experience in attracting and retaining top accounts, maintaining strong relationships with clients and customers while improving sales and revenue. Working knowledge of strategic selling, sales methodologies and best sales industry practices utilizing CPG market research platforms like Nielson, Circana, and Spins. Excellent written and oral communication skills with specialties in CPG innovated products and presenting to National Retailers.
Overview
20
20
years of professional experience
Work History
Senior Account Executive- Whole Foods Market
Alliance Sales & Marketing
2023.04 - Current
- Meet and exceed Client goals for sales, distribution, pricing, shelving, and promotional volume
- Implement customer headquarter calls and penetrate key positions in retailer departments
- Own and drive revenue growth; identify opportunities, utilize forecasting methods, and align business unit resources to secure those opportunities
- Focus Center Store, Baby, Pet, Specialty Cheeses, Dairy/Non-dairy Milk, Seafood, and Private Label
- Developed and executed strategic marketing plans to increase product sales.
- Identified potential customers and built relationships with them.
- Conducted extensive market research to develop competitive pricing strategies.
- Collaborated with cross-functional teams to drive successful product launches.
Sr. Account Executive-Albertsons National & Div.
Alliance Sales & Marketing
2021.10 - 2023.04
- Called on both Albertsons Southern Division and Albertsons Corporate calls
- Educated and advice clients on Albertsons promotional and marketing strategies
- Developed and implemented a comprehensive sales plan to increase revenue in assigned territory.
- Cultivated relationships with key decision makers through regular client visits and follow-up calls.
- Negotiated contracts with clients to ensure profitable outcomes for the company.
- Provided timely customer service support to resolve any issues quickly and efficiently.
Account Executive- Small Format
Alliance Sales & Marketing
2019.07 - 2021.10
- Help build a new company division within the convenience channel while creating incremental revenue for Alliance
- Worked with clients to build go to market strategies for potential customers
- Presented to chain c-store retailers and distributors in Southwest and West.
Senior Territory Manager
RAI Trade Marketing Services Company
Plano , TX
2008.10 - 2019.07
- Top Consumer Sales Representative and have maintained a Top 10 Ranking in a sales force of 85 from 2009-2018 by delivering high impact product presentations that created interest in new products in target markets
- Account Team Lead 2016-2019: Created Account Team Task Force to increase market share 123 store for a national chain by working closely with
- Focused on specific brands and created a strategic plan that was executed throughout the Dallas Region
- Maintained up-to-date knowledge of competitive pricing, products, services, and industry trends.
- Conducted training sessions for new and existing sales personnel on selling techniques, products, and services.
- Work with Regional and National chains on nationwide project for merchandising tobacco category
- Actively promote the marketing mix through direct discussions with retailers, using analytical proficiency and influencing skills to develop a beneficial business plan for retailers
- Recognized for my strong business rapport with Key Accounts and customers, by working together to reach or specific goals.
Senior Personal Loan Consultant
Countrywide
Plano , TX
2005.10 - 2008.01
- Exceeded sales goals by 125%, ranking top 5% over sales force of 250, which grossed a volume over $35,000,000
- Met all nationwide expectations of company’s overall matrixes, increasing profits
- Converted 14% of borrower’s loans into new home loans, becoming most profitable in Consumer Market division
- Managed team of 5, conducting sales classes and one on one training, increasing team’s sales by 15%
- Assisted team, processors, and managers in troubleshooting mortgage applications
- Participated in bi-monthly meetings with Vice-President on mortgage industry issues and state of the sales force.
- Assisted customers in understanding their financial needs and objectives, and recommended appropriate loan products.
Marketing Associate
Practitioners Publishing Company
Fort Worth , TX
2004.06 - 2005.04
- Reached top sales representative in division, exceeding goals by 10%
- Managed over 300 customer accounts to maximize revenue & retention.
Education
MBA - Business Administration
Texas A&M Commerce
BA - Marketing
Texas A&M Commerce
Skills
- Data Analysis
- Issue Resolution
- Product and service expertise
- Relationship Building
- Prospecting and Networking
- Business Development
- Opportunity Identification
- Key Account Management
- Strategic Planning
- Deadline Management
- Multitasking and Organization
- Client Relationship Management
- Deal negotiation
- Creative Thinking
- Sales strategies implementation
- Budget Development
- Team Collaboration
- Account Management
- Consultative Sales
- Partnership Development
- Relationship Management
- Territory Management
- Customer Relationship Management
- Customer relationship development
Timeline
Senior Account Executive- Whole Foods Market
Alliance Sales & Marketing
2023.04 - Current
Sr. Account Executive-Albertsons National & Div.
Alliance Sales & Marketing
2021.10 - 2023.04
Account Executive- Small Format
Alliance Sales & Marketing
2019.07 - 2021.10
Senior Territory Manager
RAI Trade Marketing Services Company
2008.10 - 2019.07
Senior Personal Loan Consultant
Countrywide
2005.10 - 2008.01
Marketing Associate
Practitioners Publishing Company
2004.06 - 2005.04
MBA - Business Administration
Texas A&M Commerce
BA - Marketing
Texas A&M Commerce
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