Jobyas James
Charlotte,NC
Summary
Entrepreneurial freelancer and creative Founder passionate about turning innovative ideas into tangible results. Over four years of experience formulating and executing strategic plans, marketing campaigns, brand creation, and revenue-generating content.
Overview
4
4
years of professional experience
Work History
Founder / Freelance Marketing Specialist
Unique Creative LLC
08.2020 - Current
- Established a successful business by identifying market needs and developing innovative solutions.
- Implemented data-driven decision-making processes to improve overall business performance.
- Four years of taking briefs and designing original/conceptual designs in a range of styles and media - packaging, screen, print, and dynamic for various client segments.
- Drove client revenue growth by 274%, profile visits by 541.7%, and subscriber count by 847% from August 2021 to January 2024.
Brand Marketing Coordinator
Exceptional Business Solutions, LLC
02.2021 - 06.2022
- Key responsibility is to create the overall marketing strategy and is the primary team member to implement said strategies for both Exceptional Business Solutions, business partners, and clients
- Create and maintain all brand marketing through mediums including print, social media and blogs, website development and maintenance, and event coordination.
- Works with and understand various online content management systems and social media management tools including but not limited to Google Workspace, Adobe Creative Suite, Hootsuite, MailChimp
Marketing Operations Intern
Dolby Laboratories
06.2021 - 12.2021
- Supported in the planning and implementation of process/projects
Implement improvements and troubleshoot changes utilizing new and existing platforms/tools. - Utilized financial modeling and analysis to provide business/ecosystem health updates and partner with Finance to manage budget and investment mix.
- Assist in creating dashboards and reports (operational and financial) to provide visibility to the Marketing Leadership team.
- Provide ideas and insights toward the strategic planning of the marketing fiscal year.
Social Media Marketing Intern
Honeymilk Marketing
10.2020 - 05.2021
- Developed and implemented comprehensive social content calendars for all clients and partners.
- Participated in group collaboration with the Marketing Leadership to understand consumer behaviors habits, then utilize proficient understanding of social media to brainstorm appropriate content.
- Strategized, researched, and implemented multiple content strategies ensuring timely and consistent posting across multiple social media channels.
Digital Marketing Intern
Packard Place
10.2020 - 03.2021
- Improved brand awareness by developing and implementing targeted social media campaigns.
- Boosted lead generation with the creation of engaging email marketing campaigns.
- Enhanced customer retention rates, managing a consistent content calendar for blog posts and social media updates.
- Maintained advertising budgets and created multiple advertising strategies for external and internal events.
Marketing And Public Relations Intern
IMAGINE Charlotte
01.2020 - 04.2020
- Achieved steady communications with customers, design teams, and print production to design and execute all various forms of print marketing.
- Collaborated with cross-functional teams when aspects of the project changed or failed to meet customer needs or satisfaction.
- Carefully review all designs associated with projects to make sure all fine details are accurate or needs correction.
Education
Bachelor of Science - Business Administration And Management
University of North Carolina At Charlotte
Charlotte, NC05.2021
Skills
- Graphic Design
- Creative Strategy
- Project Management
- Digital Marketing
- Marketing Analytics
- Brand Marketing
- Content Marketing
- Brand Management
- Advertising
- Adobe Creative Suite
- Email Marketing
- Campaigns
- E-Commerce
- Copywriting
- Website Building
- Search Engine Optimization (SEO)
Timeline
Marketing Operations Intern
Dolby Laboratories
06.2021 - 12.2021
Brand Marketing Coordinator
Exceptional Business Solutions, LLC
02.2021 - 06.2022
Social Media Marketing Intern
Honeymilk Marketing
10.2020 - 05.2021
Digital Marketing Intern
Packard Place
10.2020 - 03.2021
Founder / Freelance Marketing Specialist
Unique Creative LLC
08.2020 - Current
Marketing And Public Relations Intern
IMAGINE Charlotte
01.2020 - 04.2020
Bachelor of Science - Business Administration And Management
University of North Carolina At Charlotte
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