Jodi Bronson
Executive Director
Kearney,NE
Summary
Methodical Director with 20 years of comprehensive experience overseeing daily operations of business development, account management, and investment capital. Self-motivated and versatile professional well-versed in executing business strategies, preparing and implementing business plans and overseeing financial performance. Thorough knowledge of market changes and trends paired with strong grasp of corporate finance and performance measures.
Overview
21
21
years of professional experience
Work History
DIRECTOR OF MEMBERSHIP & NSBAA Grant Coordinator
Non-Profit Organization - State of NE
04.2023 - Current
- Oversee a 8 million dollar state grant and disbursement of funds
- Created and managed budgets for marketing, advertising, promotional materials, and events
- Developed and implemented membership recruitment strategies to increase membership base
- Organized and hosted outreach activities such as open houses, information sessions, webinars, conferences
- Managed staff responsible for executing membership campaigns and programs
- Prepared detailed reports on membership trends, growth patterns, and retention rates
- Analyzed data from customer surveys to identify areas of improvement in the organization's services or products
- Provided strategic direction for the design of websites related to membership development efforts
- Researched industry trends and competitive intelligence related to membership development activities
- Tracked changes in consumer behavior across different target demographics for effective targeting of potential customers
- Cultivated strong professional relationships with suppliers and key clients to drive long-term business development
- Led sales planning, development and account management to grow existing accounts and establish new sales accounts
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Manage Google Partnerships and write content for monthly blog
- Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
- Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
REGIONAL DIRECTOR OF SALES AND OPERATIONS
Lee Enterprises
06.2020 - 02.2023
- Responsible for multiple properties developed and implemented strategies to achieve regional sales goals
- Created and managed incentive plans for field sales staff to increase performance
- Collaborated with senior management to develop annual business plans for the region
- Monitored market trends, competitive activities, pricing strategies, promotional campaigns and advertising initiatives within the region
- Managed budgets for all regional operations including staffing costs, marketing expenses and travel costs
- Reviewed monthly financial reports from each area office in the region to ensure accurate reporting of sales figures
- Evaluated process flows throughout the region to identify opportunities for streamlining operations
- Lead a team of regional managers responsible for overseeing daily operations in their respective regions
- Developed strategic partnerships with vendors in order to secure favorable terms on products and services needed by the organization
- Identified new markets within the region that could be targeted for potential growth
- Ensured compliance with local laws and regulations related to business operations in each jurisdiction within the region.
SENIOR RECRUITER
Triage
09.2017 - 03.2020
- Developed and implemented recruitment strategies to attract qualified candidates for open positions
- Conducted in-depth interviews with potential hires to assess experience, skills, and knowledge
- Evaluated candidate qualifications by analyzing resumes and conducting reference checks
- Assisted in the development of recruiting plans, including budget projections, timelines, and methods
- Analyzed applicant data such as resumes, test scores, references, background checks
- Ensured compliance with all applicable laws related to employment practices
- Tracked progress of applicants through various stages of recruitment process
- Participated in career fairs and other recruiting events
- Researched innovative ways to identify talent across different industries.
DIRECTOR OF SALES & BUSINESS DEVELOPMENT
The Buckle
05.2015 - 08.2017
- Developed and implemented strategies to increase sales and market share
- Created presentations to attract new business opportunities
- Collaborated with marketing team members to design promotional materials
- Analyzed customer feedback to identify areas for improvement in products and services offered
- Provided training to sales staff on effective communication techniques when dealing with clients
- Collaborated with internal teams for successful execution of projects
- Coordinated product launches by creating detailed launch plans based on market analysis data
- Maintained open and ongoing communication with clients to meet needs and expectations
- Established new customer accounts using negotiation and sales closing abilities.
BUSINESS DEVELOPMENT MANAGER
Kaplan University
04.2013 - 05.2015
- Identified potential clients, built relationships, and negotiated contracts
- Created presentations to attract new business opportunities
- Maintained a database of existing customers and prospective leads
- Conducted research on industry trends, competitor activities, and customer needs
- Drafted proposals for prospects in response to their requests for information
- Attended tradeshows and conferences to network with potential clients
- Analyzed customer feedback to identify areas for improvement in products and services offered
- Provided training to sales staff on effective communication techniques when dealing with clients
- Assisted in developing pricing strategies that maximized profits while meeting customer expectations.
MERCHANDISE BUYER
The Buckle
06.2003 - 04.2013
- Assessed the market for new and existing products to determine the best buys
- Negotiated prices, terms of sales, and delivery schedules with vendors
- Developed relationships with suppliers and monitored their performance
- Analyzed consumer trends and preferences to identify potential buying opportunities
- Evaluated merchandise samples from vendors to ensure quality standards were met
- Determined cost-effective purchasing strategies to maximize savings while meeting business objectives
- Maintained accurate records of purchases, pricing, deliveries, inventories
- Collaborated with other departments such as marketing, sales, finance and logistics teams.
Education
Bachelor of Science -
University of Nebraska At Kearney
Kearney, NE05.2002
Skills
- Volunteer Management
- Partnership Development
- Sales Management
- Financial Acumen
- CRM Proficiency
- Account Management
- Market Trend Analysis
- New Hire Onboarding
- Account Acquisition
- New Business Development
- Brand Marketing
- Brand Development
- Operations Management
- Customer Service
- Customer Trend Analysis
- Customer Portfolio Management
- Sales Targeting
- Territory Management
- Strategic Planning
- Sales management
- Fundraising strategies
Accomplishments
- Sales Excellence Awards
- Business Development Excellence
- President's Club
- YPN Member
References
Rob Young
Vice President Sunny Media/ Lee Enterprises
(314) 285-9320
Natalia Wiita
Former Vice President Lee Enterprises- NE Markets Statewide
(402) 429-2261
Jennifer Witherby
Former Market President- Grand Island Independent
(402) 314-1918
Timeline
DIRECTOR OF MEMBERSHIP & NSBAA Grant Coordinator
Non-Profit Organization - State of NE
04.2023 - Current
REGIONAL DIRECTOR OF SALES AND OPERATIONS
Lee Enterprises
06.2020 - 02.2023
SENIOR RECRUITER
Triage
09.2017 - 03.2020
DIRECTOR OF SALES & BUSINESS DEVELOPMENT
The Buckle
05.2015 - 08.2017
BUSINESS DEVELOPMENT MANAGER
Kaplan University
04.2013 - 05.2015
MERCHANDISE BUYER
The Buckle
06.2003 - 04.2013
Bachelor of Science -
University of Nebraska At Kearney