Jodi Frizzell
Austin,TX
Summary
A performance-oriented leader and Learning and Development enthusiast with an exceptional record over a 9+ year career committed to driving revenue, streamlining procedures to optimize employee talent, and creating engaging workplace experiences. A tenacious and motivating manager with a creative approach to solving problems and accelerating success. Extensive familiarity supporting global Ad Tech and Digital Marketing Sales and Customer Success teams to increase productivity, customer satisfaction and achieve business goals.
Overview
24
24
years of professional experience
1
1
Certification
Work History
Personal Assistant/Senior Caregiver
Senior Parent
Spurger, TX
01.2023 - 02.2024
- Left the workforce at the beginning of 2023 to assist my elderly father
- Served as a personal assistant to manage finances, retirement logistics, health challenges, livestock and property maintenance
- Volunteered with local farmers to distribute surplus food and other resources to those in need
Director, Sales Enablement
Brightcove
Boston, MA
06.2022 - 12.2022
- Orchestrated complete revamp of Sales and CS onboarding including branding, content strategy, curriculum, and certification process with global, blended learning approach
- Spearheaded vendor evaluation, content migration, and implementation of new LMS platform
- Worked closely with leadership to guide operational strategy with focus on workflows to optimize resources and Sales' productivity
- Evaluated Sales Content Management platforms and devised strategy for grab-and-go content
- Integrated new job aides and processes to drive adoption of new sales methodology: Value Life Cycle
- Assisted top-of-the-funnel marketing strategies to foster achievement of revenue goals
- Managed sales tech stack, CRM instruction and all vendor relationships
Director, Talent Development
Integral Ad Science
New York, NY
06.2021 - 10.2021
- Promoted to a role within Human Resources organization focused on driving education and career growth initiatives to all employees company-wide
Director, Sales and Customer Success Enablement
Integral Ad Science
New York, NY
10.2017 - 06.2021
- Promoted to role within first 6 months of employment
- Used human capital analytics and metrics to design and implement actionable strategies for Sales and CS programs that aligned with strategic company objectives
- Oversaw evaluation and content migration to new LMS system
- Coordinated and oversaw internal communications from cross-functional partners in marketing, product and HR with goal of creating company-wide awareness on key initiatives and instilling consistency within the revenue organizations
- Coordinated with executive leadership and event vendors to oversee project management and execution of annual company wide events (i.e Global SKO and IAS Hackathon)
- Rolled out Value Selling Sales Methodology to global team and facilitated CRM integration to track adoption results
- Implemented procedures and automated systems (i.e. LMS, project management, prospecting, RFI/RFP platforms) to improve productivity
- Led knowledge programs, new hire onboarding, and upskilling programs (i.e. product, messaging, skills, tools, platforms) for Sales and CS reps and managers
Sr. Manager, Sales Enablement
Integral Ad Science
06.2017 - 10.2017
- Designed a global Sales New Hire program from scratch and implemented by serving as the instructor/trainer, sales coach and content designer
- Established key KPIs, metrics and certification guidelines to track success for new employees within the sales org for first time in company history
- Created a Culture Club, which allowed Sellers and CS reps to discuss challenges and share wins with CRO and Sales Leaders
Sales Training Specialist NYC
Main Street Hub
New York, NY
05.2016 - 06.2017
- Relocated to New York to replicate and solidify successful Sales Enablement program, giving local support in our largest satellite office
Sales Training Specialist ATX
Main Street Hub
Austin, TX
07.2015 - 05.2016
- Promoted to Sales Training Specialist for all offices in the US
- Constructed a hi-impact Sales Enablement program focused on developing team members at different levels with specific needs such as: New Hire Bootcamp, skills workshops for tenured sellers, and career development for Sales Managers.
Senior Inside Sales Representative
Main Street Hub
05.2015 - 07.2015
- Promoted to Senior Inside Sales Representative after hitting defined revenue goals within 6 months
- Built and managed pipeline through full sales cycle in Salesforce and hit over 100% to quota each month
- Developed top performer Sales skills and provided peer coaching
Inside Sales Representative
Main Street Hub
Austin, TX
11.2014 - 05.2015
- Sold solutions with consultative approach and leveraged sales methodologies such as The Challenger Sale and The Sandler Selling System
- Hit individual and team revenue goals in high pace environment
- Top revenue in November 2014 New Hire cohort
Hospitality Worker
Various Companies
Austin, TX
09.1999 - 11.2014
- Before moving into tech, I worked in the restaurant and service industry in a number of roles such as Bartender, Server, Manager and Private Events Manager
Education
Some College (No Degree) - Liberal Arts And General Studies
University of Texas At Austin
Austin, TXSkills
- Cross-functional Team Leadership
- Instructional Design
- Presentation Skills
- Change Management
- Team Building Facilitation
- Talent Development
- Learning and Development
- Content Management and Intranet Design
- Project and Program management
- New Hire and Sales Process
- LMS Admin, Migration, SCORM
- Curriculum Design
- Lead Gen, Prospecting, Sales Stages
- Event planning and Conferences
- Public speaking
- Sales onboarding
- Video and Audio Editing
- Performance metrics and KPI analysis
- Adult Learning
- Extensive Sales Tools and Software Expertise
Accomplishments
- Elevate Others Quarterly Value Award - Main Street Hub (2015)
Certification
- Value Life Cycle Sales Methodology Training Certification (2022)
- Vista Equity Value Selling Instructor Certification (2019)
- IAB Digital Fundamentals Certification Online Course (2019)
- Mastering the Big Five Leadership Program Seminar (2017)
- Cosmetology License from Paul Mitchell The School at Austin (2007)
- Amigos del Sol Spanish Language Immersion Certificate (2005)
Timeline
Personal Assistant/Senior Caregiver
Senior Parent
01.2023 - 02.2024
Director, Sales Enablement
Brightcove
06.2022 - 12.2022
Director, Talent Development
Integral Ad Science
06.2021 - 10.2021
Director, Sales and Customer Success Enablement
Integral Ad Science
10.2017 - 06.2021
Sr. Manager, Sales Enablement
Integral Ad Science
06.2017 - 10.2017
Sales Training Specialist NYC
Main Street Hub
05.2016 - 06.2017
Sales Training Specialist ATX
Main Street Hub
07.2015 - 05.2016
Senior Inside Sales Representative
Main Street Hub
05.2015 - 07.2015
Inside Sales Representative
Main Street Hub
11.2014 - 05.2015
Hospitality Worker
Various Companies
09.1999 - 11.2014
Some College (No Degree) - Liberal Arts And General Studies
University of Texas At Austin
Similar Profiles
Saishanvika PatojuSaishanvika Patoju
Patient Care Assistant at Caring for Parent Senior CarePatient Care Assistant at Caring for Parent Senior Care
Meredith DyerMeredith Dyer
Regional Co-ordinator at Parent to Parent/Altogether AutismRegional Co-ordinator at Parent to Parent/Altogether Autism
Hudson DorfHudson Dorf
Babysitter at ParentBabysitter at Parent
Raul SalazarRaul Salazar
Maintenance Technician at Travis County ParksMaintenance Technician at Travis County Parks
Dana DialDana Dial
Nanny at Katie and Stan PolinkovskyNanny at Katie and Stan Polinkovsky