Joe Silvestre
Woodstock,GA
Summary
Looking for opportunity where my abilities, experience and skills can be utilized to its maximum potential. 25+ Years of Automotive Marketing, Management & Advertising experience with a proven ability to build and grow strong productive relationships. A seasoned and versatile executive with extensive sales and marketing experience in a variety of environments, having demonstrated expertise in devising and implementing innovative sales, business development and client support strategies that accelerate revenue growth and build new market share. Highly successful professional with broad-based industry accomplishments in business optimization that achieved customer needs, increased market penetration and exceeded revenue goals. A valued strategist having proven ability to analyze business drivers and develop actionable goals to meet ROI milestones with extensive leadership experience to envision the market, plan the strategy & executing the plan to attain business objectives to drive results. .
Overview
31
31
years of professional experience
Work History
Regional Results Director
DealerCMO
09.2020 - Current
- Digital Optimization & Management Company
Regional Manager and Video Director
Auto Uplink USA
09.2014 - 09.2020
- Rolled out Video Production Division and implemented Video Strategies to Auto Dealers
National Sales Director
Flick Fusion Technologies
Des Moines, IA
01.2010 - 08.2014
- Marketing Automotive Video solutions to dealers and also recruit resellers across the country including Homenet, Autotrader, Cars.com
National Sales Manager
UnityWorks! Media
Minneapolis, MN
09.2007 - 12.2010
- Marketed Automotive Video Solutions to Dealers Nationally
- Involved with national roll out of Autotrader.com FastAds
- Sold 174 Dealers FastAds Video in 2010
- Trained 600+ Autotrader Reps how to sell Video.
National Sales Director VP of Sales
ZBMS-Ztrac
Fort Lauderdale, FL
07.2002 - 09.2007
- Marketed Showroom Tracking Control and management system to dealers nationwide
- Manage Salesforce of 8 Regional Managers in growing agency billings in excess of $10 MM
- Was #1 in Sales 03’04’& set Revenue Record in 2005
- Promoted in January 2006 to National Sales Dir
- VP of Sales
- Hired, trained & managed sales force of 8 regional managers
- Directly responsible for leading sales team and executing business development plan to launch newly formed division’s products and services to existing as well as perspective clients
- Transitioned in Retail Automotive with Dan Kissell, Tony Pate & Marty Matak pitching under $60k monthly billing new business and ztrac platform
- Finished 2005 and increased Billings 137% to 2.3 MM.
Regional Sales Manager
Member Services, Inc.
Bentonville, AR
01.1993 - 07.2002
- Marketed 800 referral service to auto dealers for advertising To SAM’S Club members
- Exceeded Sales goals and maintained performance levels of top in the company and maintained for 9 years.
Education
Skills
- Staff Development
- Project Management
- Project Coordination
- Business Administration
- Business Planning
- Budget Control
- Staff Management
- Issues Resolution
- Creativity and Innovation
- ROI Analysis
- Sales Promotions
- Social Media Engagement
- Direct Marketing Campaigns
- Mobile Advertising Platforms
- Digital Advertising
- Marketing Plan Development
- Customer Service-Oriented
- Sales Training
- Account Management
- Competitive Analysis
Favorite Quotations
- You Can’t Manage What You Can’t Measure accountability is everything.
- Yesterday is History… Tomorrow is a Mystery… Today is a Gift… That’s why it’s called the PRESENT!
Qualifications Experience Expertise
- Specialist in Digital Marketing Strategies
- Specialist in Video “Brandtailing”
- Account Management
- Traditional & Digital Advertising Specialist
- Website Optimization Google Analytics SEO/SEM/vSEO Strategies & Process Implementation
- Social Media Marketing and Advertising Strategies
- B2B Business Development
- CRM Management and Training
- Microsite & Parallel Digital Marketing Strategies
- Digital Marketing Strategic Training
- Management Systems and showroom control strategies
- Social Media Strategies& video marketing on Facebook & Instagram Omni-Channel Strategies
- Service Marketing & Service Retention Strategies
- Directing Operations Salesforce Management
- Market & Profit Optimization
- Strategic Planning and Process Implementation
- Recruiting & Training
- Management & Administrative Operations
- Developing Sales Forecasts & Budgets
- Preparing Daily, Weekly, Monthly Reports & Budgets
- Tracking Accounts
- Excellent organizational skills
- Excellent Oral & Written Skills
- Excellent with Microsoft Excel, PowerPoint
- Salesforce.com CRM friendly
- Travel Friendly
- Managing Budgets in excess of $20MM
- Managing Daily Operations including Hiring, Training, Coaching, Mentoring, Supervising, P & L Accountability
Personal Information
Marital Status: Married 29 Years
References
- JoAnn Williams, 954-614-4772, Infocore
- AJ Leblanc, 561-319-3227, DealerWing
- Bob McLoughlin, 770-969-0755, Jim Ellis Auto Group
- Justin Hoisington, 478-918-7093, Hennessy Auto Group
Hobbies and Interests
Boating, Classic Cars & The Beach
Accomplishments
- Top Producer Jan 2003 thru Nov 2005
- Presidents Award 9/05 – 11 New Clients - 1 Month @
$697,000 New Billings.
Timeline
Regional Results Director
DealerCMO
09.2020 - Current
Regional Manager and Video Director
Auto Uplink USA
09.2014 - 09.2020
National Sales Director
Flick Fusion Technologies
01.2010 - 08.2014
National Sales Manager
UnityWorks! Media
09.2007 - 12.2010
National Sales Director VP of Sales
ZBMS-Ztrac
07.2002 - 09.2007
Regional Sales Manager
Member Services, Inc.
01.1993 - 07.2002