Summary
Overview
Work History
Education
Skills
Timeline
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Joe Giannelli

Las Vegas,NV

Summary

Multi-talented SALES, OPERATIONS, MANAGEMENT, RECRUITING, MARKETING, COACHING EXECUTIVE with over 20 years of experience creating sales, management, operations, recruiting, and support programs at the office, divisional and corporate level for both start-up and established sales and recruiting companies. Many years of experience providing solutions to mid-level executives. Results-based management style with a record of building superior performing B2C and B2B sales teams; responsible for creating original sales processes and efficient operations processes in previously challenging markets. Successful in identifying new marketing opportunities and strongly focused on discovering innovative methods of sales training, marketing, and recruiting. Ability to work independently or on a team in a fast-paced, results-driven environment. Dedicated to continuously improving professional knowledge and business operations best practices in order to make a difference for people, businesses, organizations, and communities.

Overview

23
23
years of professional experience

Work History

SVP of Sales Operations

Sunnova Energy Corp.
Las Vegas, NV
09.2022 - Current
  • Manages the Sales Ops, Dealer Support (Call Center), Dealer Underwriting, Incentive (SREC and Rebate Processing), Learning & Development, Sunnova University, New Dealer Onboarding, Sales Platform Experience (Internal and External Design & Proposal Tools), Interconnection, and Expert Services (Project Management Services) Teams (150+ employees).
  • Through sales representative and dealer feedback, identifies process improvements for all of the above-listed teams.
  • Ensures that the sales representative and dealer experience for generating all solar service agreements is as efficient and frictionless as possible.
  • Collaborates with the IT team to leverage technology to provide the best dealer experience possible to move solar service agreements from Sale to PTO as smoothly as possible.
  • Creates visibility and reporting for sales representatives and dealers across all critical milestones in the project lifecycle with particular emphasis on shortening overall project stage durations.
  • Leads and executes the Sunnova University initiative within the company.

VP of Sales

Suntuity
Las Vegas, NV
01.2022 - 09.2022
  • Responsible for all Internal Residential Sales and Lead Generation (Call Center, Retail, Field Marketing) across 10 states (NJ, NY, CT, MA, PA, MD, SC, FL, TX, NV).
  • Grew monthly sales from $7.1M to $14M and staff from about 100 employees/ICs to 250+ within 6 months.
  • Improved profitability by accurately maintaining P&L to meet prime fiscal responsibility.
  • Managed a Multi-Million Dollar budget and developed innovative financial control tools, resulting in improved accuracy and better accountability for department heads.
  • Overhauled internal operating budget consisting of sales and marketing expenditures, identifying wasteful spending.
  • Managed and or influenced a variety of processes and systems that drove change and improved performance (Recruiting, On-Boarding, Training, Rep Development, Design / Proposal Tool, Comp Plans, Rewards & Recognition Program, Lead Routing, Customer Huddle, CRM Reporting, etc.).
  • Completed performance updates and quarterly business reviews and presented findings.
  • Managed financial and statistical data analysis for the business to provide detail on KPIs.
  • Oversaw strategic business decision-making to develop, enhance, and enforce business mission.
  • Established new workflow and employee training processes to improve operational efficiency.

Director, Field Sales & Retail

Sunrun
, NV/NM
06.2017 - 01.2022
  • Directed the Nevada and New Mexico sales and lead generation organizations (8 managers, 42 sales consultants, and 55 lead generators).
  • $62 million in annual sales volume in 2021 (50% year-over-year growth).
  • Highest Contribution Margin (15%) in the company for the low avoided cost of power markets.
  • Drove profit increases by leveraging market knowledge and natural leadership talents.
  • #1 Sales Director for total annual install volume per manager and per sales rep (77 installs per rep).
  • #1 Sales Director for highest retail productivity (sales per retail manager, per appointment setter, and per store).
  • Collaborated cross-functionally with Operations and Construction teams which lead to the installation of over 2,000 residential solar systems each year.
  • Lead learning and development initiatives to educate sales personnel on new products and services.
  • Directed sales organization on closing through a combination of expertise, resources, data analysis, and strategic techniques.
  • Created and ran daily reports to assess performance and make proactive adjustments.
  • Produced the highest amount of Circle of Excellence winners in the company for 4 years running.

General Sales Manager

JLM Energy
Las Vegas, NV
10.2016 - 01.2017
  • Helped a California-based battery storage and energy management start-up establish a sales office and sales team in Las Vegas.
  • Recruited, hired, and trained the local sales team.
  • Established the compensation plan for the sales team.
  • Established the pricing model for the market along with the sales process used by the sales team.
  • Responsible for revenue, margin, budgeting, and P&L.
  • Created the price calculator and proposal tool used by the local team.
  • Created systems and processes for handing over projects to the EPC partner.
  • Identified weaknesses and implemented sales and business practices training to improve performance.

Regional Sales Manager

Sunrun
Las Vegas, NV
09.2014 - 09.2016
  • 2015 Corporate Sales Manager Of The Year award recipient.
  • 2015 Circle Of Excellence inductee.
  • 2015 #1 Field Sales Team Total Sales (1,500+ Sales) (National Corporate Record).
  • 2015 #1 Field Sales Team Total Referral and Self Gen Sales (370+ Sales) (New Corporate Record).
  • Field Sales Record for the largest single month (235 sales August 2015) (Achieved with a team of 10 Consultants).
  • Developed 3 Field Sales Consultant Circle of Excellence winners.
  • 8 Consecutive months over 100 Sales.

Founder

Master Mentors Inc
Mahopac, NY
10.2009 - 08.2014
  • Sales, Operations, and Performance Coaching Consultant.
  • Empowered people, businesses, organizations, and communities to achieve their goals and increase their productivity.
  • Created WordPress websites used by clients to recruit, train, and retain sales representatives.
  • Designed sales training video series and libraries for individuals and companies.
  • Developed systems for retaining sales managers and sales representatives.
  • Sales Advisor/Consultant for several top MLM representatives.

District Manager

Vector Marketing
New York, NY
05.2001 - 01.2013
  • Recruited, trained, managed, and motivated over 5,000 representatives to sell luxury consumer products.
  • Generated $15 million+ in sales revenue.
  • Interviewed 40,000+ prospective sales representatives.
  • Inducted into the corporate Hall Of Fame.
  • Developed and mentored 30 branch managers and 10 district managers as well as numerous assistant managers.
  • Tasked with devising and implementing sales and recruiting strategies in unproven corporate markets.
  • Developed strategic scalable systems for more efficient hiring and sales training.
  • Created original sales, recruiting, and operations processes for urban offices.
  • Responsible for a $125,000 annual office budget.
  • Negotiated contracts and commercial leases with local vendors and corporate partners.
  • Developed social media programs to target new sales and recruiting channels.
  • Created and implemented corporate strategies to improve sales rep retention.
  • Provided ongoing consulting and training to managers.
  • Established internal team standards, resulting in higher sales productivity and a more concentrated focus on personal and professional growth.
  • Created and implemented sales training to develop trade show and vendor sales.
  • 3-time national office champion, Broke 7 corporate national records.
  • Quickest manager in corporate history to hit $1 million, $2 million, and $4 million in office sales.
  • #1 Corporate Team Builder in 2003 with over 850 recruits for the year.

Education

Bachelor of Science -

Cornell University

Skills

  • Sales and Business Development
  • Direct Sales
  • Sales Operations
  • Sales Team Training/ Training Manuals
  • Analytic and Strategic Planning
  • Budgeting and P&L
  • Staff Training and Motivation
  • Presentations, Public Speaking
  • Business Start-Up Consulting
  • Word of Mouth/Referral Marketing
  • Coaching Expertise
  • Relationship Building
  • Self-motivated Entrepreneur
  • Contract Negotiation Expertise
  • Business Growth and Retention
  • Marketing and Advertising
  • Prospecting Skills
  • Systems and Automation Applications
  • Cross-functional Collaboration
  • Team Building
  • Recruiting, Hiring and Retention
  • New Hire Orientation
  • Customer Service and Retention
  • WordPress Website Design
  • G Suite Expertise
  • Microsoft Office Expertise
  • Salesforcecom Expertise

Timeline

SVP of Sales Operations

Sunnova Energy Corp.
09.2022 - Current

VP of Sales

Suntuity
01.2022 - 09.2022

Director, Field Sales & Retail

Sunrun
06.2017 - 01.2022

General Sales Manager

JLM Energy
10.2016 - 01.2017

Regional Sales Manager

Sunrun
09.2014 - 09.2016

Founder

Master Mentors Inc
10.2009 - 08.2014

District Manager

Vector Marketing
05.2001 - 01.2013

Bachelor of Science -

Cornell University
Joe Giannelli