Overview
Work History
Education
Skills
Websites
References
Accomplishments
References
Timeline
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Joey Elissetche

Joey Elissetche

McAllen,TX

Overview

8
8
years of professional experience

Work History

President

5A Empire, Inc.
02.2023 - Current
  • Had direct oversight over all aspects of Sales, Facility, Profit, Operations, and Marketing for multiple locations for Orangetheory Fitness, Casayoga and Smoothie King in South Texas
  • Analyzed and Review financial performance metrics and adjust operational budgets to positively impact P&Ls.
  • Analyzed financial statements to forecasts and improve programs, performance and policies.
  • Created budgets for new projects and program initiatives to drive sales, and studio growth.
  • Established key KPIs to achieve yearly objectives that corresponded with quarterly performance goals.
  • Integrated and aligned with club leaders to ensure correct processes are in place to drive financial growth and performance. Ensured we had a strong pipeline for internal promotions and successful organizational growth.

Managing Partner

Crunch Fitness
11.2020 - 01.2023
  • Made high-quality investing decisions to advance business and increase profits.
  • Improved profitability by accurately maintaining P&L to meet prime fiscal responsibility.
  • Provided organizational leadership and collaborated with executive partners to establish long-term goals, strategies and company policies.
  • Developed long-range plans for business growth, resulting in 60% year over year growth in year 1, and 43% in year 2.
  • Brought in more than $280,000 in profit each quarter.
  • Drove total revenue up to 340k recurring basis; 3.8M annually by maximizing labor margin, team member development, and successful client retention.
  • Spearheaded new a 3M facility expansion.
  • Created Cleaning Facilities Playbook.

Sales Manager

Fitness Industry
08.2015 - 03.2020

Assistant General Manager - 24 Hour Fitness

(January 2019- March 2020)

  • Directed day-to-day operations by spearheading implementation of short-term and long-term strategies to achieve business plan and profitability goals.
  • Motivated and evaluated personnel for performance improvement and goal achievement.
  • Organized and facilitated budgets, product estimates, sales forecasts and product allocations to maximize resource utilization and customer sales opportunities.
  • Managed scheduling, training and inventory control.
  • Assessed employee development needs and provided feedback on their progress towards meeting goals.

Sales Manager- Golds Gym

(December 2017- January 2019)

  • Created and maintained sales environment to support business objectives.
  • Coached, developed and motivated team to achieve revenue goals.
  • Achieved TR targets in new sales performance through aggressive team training.
  • Established ambitious goals for employees to promote achievement and surpass business targets.

Membership Director- Freedom Fitness

(August 2015- December 2017)

  • Managed daily operations of sales department, including supervision of staff members.
  • Tracked monthly sales to generate reports for business development planning.
  • Prospected for new business using databases and other strategies to generate sales.

Education

Master in Business Administration - Business Management

Cardinal Stritch University
12.2019

Skills

  • Business Planning
  • Operations Oversight
  • Financial Management
  • Change Management
  • Profitability Optimization

References

  • Adam McLeod, Regional Market Partner, 512.740.8392
  • Samantha Leyesa, General Manager, 281.743.5402
  • Justin Barlow, VP of Field Operations, UBF, 812.797.3333
  • Charlene Campos, General Manager, 210.849.5323

Accomplishments

Crunch Fitness- Waco

  • Grew Total Member Base 30% YTD in 6 Months at Corpus Christi, TX Location.
  • Grew Total Member Base Highest in the company at Waco Location.
  • Grew 60% Total Revenue YOY Year 1 at Waco Location.
  • Grew 43% Total Revenue YOY Year 2 at Waco Location.
  • Grew 340K Recurring Total Revenue 340K mont, 3.8M Annually.
  • Recognized as a Training Store, Developed 2 GM/ MP, 4 AGM into management positions, and 2 PTM's.
  • Created Cleaning Facilities Playbook

24 Hour Fitness- Houston

  • Club was recognized company wide as top performer Triple Crown as a select few clubs performing over 100% in Total Revenue, Fitness and EFT.
  • Club was Recognized 6 times in 2019 exceeding for Triple Crown.
  • Club was Recognized 9 times in 2019 for achieving EFT Quota.

Golds Gym- San Antonio

  • Club was recognized company wide as top performer in 100/100 as a select few clubs performing over 100% in Total Revenue and EFT Sales (Golds Gym).
  • Recognized as Number 1 Revenue Club in June 2018.
  • Recognized 7 times in 2018 exceeding 100/100.
  • Recognized 9 times in a year for achieving EFT Sales Quota

References

References available upon request.

Timeline

President

5A Empire, Inc.
02.2023 - Current

Managing Partner

Crunch Fitness
11.2020 - 01.2023

Sales Manager

Fitness Industry
08.2015 - 03.2020

Master in Business Administration - Business Management

Cardinal Stritch University
Joey Elissetche