Summary
Overview
Work History
Education
Skills
Certification
Languages
Timeline
Receptionist
Jofanny Des Sources

Jofanny Des Sources

New York,NY

Summary

Experienced business development professional with a proven track record of driving growth through strategic marketing and customer engagement. Successful in developing and implementing comprehensive marketing strategies, building relationships with key clients, and establishing strong connections with providers, community-based organizations, and industry leaders. Over 5 years of experience in achieving results and surpassing business objectives.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Community Outreach & Marketing Executive

Marks Home Care
02.2025 - Current
  • Implement creative and effective street marketing strategies to increase awareness of community care services within the community such as distributing flyers, hosting informational booths, and directly engaging with community members.
  • Promote community care services within the community, leveraging language skills while effectively communicating with diverse populations. Develop and nurture new referral sources through targeted outreach efforts.
  • Collaborate with senior centers, faith-based organizations, and other community resources to foster partnerships and expand outreach efforts.
  • Actively participate in community events and initiatives to strengthen relationships and enhance visibility.
  • Conduct daily visits to organizations, physician offices, hospitals, assisted living facilities, and adult day care centers to educate and inform referral sources and patients about available community care services.
  • Effectively convert leads to referrals to start of care applications and forward to the intake department for further handling while remaining an advocate and resource for patients.

Field Marketing Specialist

Personal-Touch Home Care
07.2024 - 01.2025
  • Developed and executed comprehensive marketing strategies to increase brand awareness and drive customer acquisition.
  • Conducted market research and competitor analysis to identify trends and opportunities for growth.
  • Managed relationships with external vendors/agencies for advertising campaigns or creative projects.
  • Maintained up-to-date knowledge of industry trends, emerging technologies/tools, and best practices through continuous learning and professional development activities.
  • Developed strong relationships with local community organizations that provide support services for patients in need.

Business Development and Marketing Specialist

Anchor Health Home Care
11.2022 - 05.2024
  • Employed unique instructional methods and provided one-on-one support ensuring all were trained in product knowledge , and NYIA State assessment workflow.
  • Implemented new marketing strategies , prepared supporting material and developed virtual presentations.
  • Maintained a strong connection between the company and the community to understand their needs.
  • Generated referrals and identifying potential referral sources, such as creating marketing materials.
  • Developed strong relationships with patients and their families through effective communication and empathy.
  • Collaborated with physicians and other healthcare providers to coordinate seamless transitions of care for patients from one setting to another (e.g., hospital to home).
  • Utilized electronic health records (EHR) systems effectively to document patient information accurately and facilitate efficient communication among healthcare team members.

Director of Patient Relations

Chai Care
02.2021 - 09.2022
  • Educated facility managers, employees and physicians in the philosophy and techniques of patient experience improvement.
  • Collaborated with cross-functional teams to identify areas for improvement in patient care processes and developed action plans to address them.
  • Led training sessions for healthcare staff on effective communication techniques and customer service skills, resulting in improved patient interactions.
  • Implemented a patient feedback system to gather insights and suggestions for enhancing the quality of care provided.
  • Established strong relationships with patients, families, and caregivers through regular communication and personalized interactions.
  • Conducted regular audits of patient-facing areas (waiting rooms, reception desks) to ensure cleanliness, comfort, and adherence to organizational standards.

Patient Experience and Marketing Manager

Chai Care
05.2020 - 02.2021
  • Conducted market research to identify target audiences, competitors, and industry trends.
  • Developed partnerships with healthcare organizations or institutions for co-marketing opportunities.
  • Designed surveys/questionnaires targeting physicians/nurses/patients collecting valuable feedback on product satisfaction/perception.
  • Implemented referral programs encouraging satisfied customers/healthcare professionals to refer new clients/patients.

Education

Associate's degree - Human Services

Metropolitan College of New York

Bachelor's degree - Psychology

SUNY at Purchase College

Skills

  • Multilingual
  • Business Development
  • Marketing and Sales
  • Account Management

Certification

  • Insurance Producer License
  • NYS Life , Accident & Health Insurance License
  • Driver's License
  • NYS Property & Casualty Insurance License

Languages

English
Native or Bilingual
French
Professional Working
Spanish
Limited Working
Haitian Creole
Professional Working

Timeline

Community Outreach & Marketing Executive

Marks Home Care
02.2025 - Current

Field Marketing Specialist

Personal-Touch Home Care
07.2024 - 01.2025

Business Development and Marketing Specialist

Anchor Health Home Care
11.2022 - 05.2024

Director of Patient Relations

Chai Care
02.2021 - 09.2022

Patient Experience and Marketing Manager

Chai Care
05.2020 - 02.2021

Associate's degree - Human Services

Metropolitan College of New York

Bachelor's degree - Psychology

SUNY at Purchase College

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