John Craig

• Designed and technically coordinated a monumental LED stage booth for a DJ performance set at the Coachella Festival Sahara Stage, working closely with the technical director and artist management through design and install.
• Independently supervised the DJ booth's pre-build, match-up, and shipping to the festival.
• Crafted new promotional materials, capabilities decks, and website improvements for the company.
• Supported the producer with project administration for the media production incorporated in an immersive experiential attraction project developed for Las Vegas.
• Provided concept art and graphic assets for 3D environments showcased in an XR ( Extended Reality) music video shoot and a quick-build interactive NFT-based installation.

• Provided show-set coordination and installation supervision with the Project Manager for the Immersive productions launched across 4 venues in 3 months, including “Original Immersive Van Gogh Experience by Massimiliano Siccardi” and “Immersive Frida Kahlo”.

• Created concept art, 3D white models, and pitch decks, and supported creative coordination for various location-based attractions and exhibit concepts for major IP partners like Walt Disney Imagineering, Mycotoo, the Grateful Dead, Universal Music Group, and Paramount.
• Assisted the design manager with space planning, architectural coordination, and design documentation.
• Coordinated interdepartmental and external meetings with IP partners and vendors. independently tracking schedules, task management, logs, timelines, and budgets for the creative producer and head of the studio.
• Worked across all design phases including blue sky, concept, and production.
• Led a major concept pitch for a family entertainment center based around a notable video game franchise.

Front-end tested an AI-powered advertising service and worked with the product manager and head of business development on research, administrative tasks, and UX design.

Researched historicity in the Haight-Ashbury neighborhood to inform a planned cultural attraction and museum devoted to the counterculture era of San Francisco.

Supported office administration and event planning for San Francisco’s leading urban planning think tank. Helped facilitate a workshop for a community plan for the revitalization of Market Street.