John Gatus
North Las Vegas,NV
Summary
Adept at transforming visions into compelling visual narratives, I leveraged my video production and team leadership skills at Gatoose Media to significantly enhance client satisfaction. My expertise in Adobe Creative Suite and strategic social media management boosted brand engagement for SIG SAUER, TriggerTech, Bone Frog Gun Club, Breek Arms, and more achieving a notable increase in audience interaction.
Overview
4
4
years of professional experience
Work History
Videographer/Video Editor
Gatoose Media
01.2020 - Current
- Produced videos according to client specifications, including desired length, style and pace.
- Operated cameras, lighting equipment, and audio gear proficiently to produce high-quality footage in various environments.
- Used Adobe Premiere Pro to edit footage into correct order and add effects.
- Developed creative approaches to video production to create unique and engaging content.
- Filmed live events and promotional videos, capturing memorable moments for a wide array of clientele.
- Operated video cameras in various environments, adjusting settings appropriately for outdoor and studio.
- Worked closely and communicated regularly with clients to understand and capture vision on video.
Digital Marketing Director
Breek Arms
01.2023 - 03.2024
- Coached junior team members on best practices, contributing to their professional growth within the organization.
- Ensured consistent messaging across all channels by overseeing creative development processes.
- Improved lead generation by designing and implementing email marketing campaigns.
- Monitored competitor activities, staying informed of industry trends and best practices for continuous improvement.
- Increased brand visibility by developing and executing comprehensive digital marketing strategies.
- Spearheaded influencer partnerships, expanding brand reach and boosting audience engagement.
- Partnered with sales teams to develop cohesive strategies that aligned with overall business objectives.
Social Media Manager
Iron City Rifle Works
02.2020 - 09.2022
- Increased customer engagement through social media.
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Boosted engagement rates with the creation of compelling and visually appealing content.
- Monitored online presence of company's brand to engage with users and strengthen customer relationships.
- Optimized posting schedules based on platform-specific analytics to maximize content visibility.
- Designed and implemented social media strategies to align with business goals.
- Successfully built a loyal following by consistently sharing valuable content that resonated with the target audience.
Education
Bachelor of Science - Criminal Justice
Indiana University - Purdue University Fort Wayne
Fort Wayne, IN09.2022
Skills
- Video Production
- Editing skills
- Video Editing
- Social Media Content
- Adobe Creative Suite
- Interview filming
Accomplishments
First to achieve +1.9M views on a firearms Instagram Video for a major firearms brand. Digital content averages over 200K each year prior.
References
1. Joshua Boomgaarden
CEO, Breek Arms
507-920-0076
2. Jason Williams
CEO, Iron City Rifle Works
205-957-3038
3. William Kent
CEO, Bone Frog Gun Club
425-281-5451
Timeline
Digital Marketing Director
Breek Arms
01.2023 - 03.2024
Social Media Manager
Iron City Rifle Works
02.2020 - 09.2022
Videographer/Video Editor
Gatoose Media
01.2020 - Current
Bachelor of Science - Criminal Justice
Indiana University - Purdue University Fort Wayne