Summary
Overview
Work History
Education
Skills
Earlier Positions
Timeline
Generic

JOHN HERRERA

Frisco

Summary

Growth-oriented leader with a strong track record in enhancing operational efficiencies and managing large-scale projects. Expertise in developing and executing strategies that drive profitability and streamline processes. Proven ability to lead diverse teams and transform underperforming operations into successful ventures. Skilled in delivering results under tight deadlines while fostering long-term relationships for sustained growth.

Overview

29
29
years of professional experience

Work History

Vice President of Operations

Peterson Management Group
01.2021 - Current
  • Leadership over 2 brands and currently 13 locations with another in construction.
  • Consistent sales growth of 4-5% over prior year’s sales for the last 4 years.
  • Average Unit volume of $5.8 million dollars. Delivering 17-20% EBITDA per location on average.
  • Created operating procedures and systems that increased profitability and improved efficiency.
  • Blue Goose Cantina and Aw Shucks Seafood

Brand Leader

Mexican Sugar/Front Burner Restaurants
01.2018 - 01.2021
  • Successfully guided elevated brand through Covid Shutdown and improved sales to comp store positive within 6 weeks of Texas re-opening.
  • Current sales are 40% comp store positive over 2019.
  • In 2020 opened another location in Las Colinas, TX. Annual sales of $11.5 million dollars.
  • Streamlined business model to grow top line sales, reduce costs, and deliver solid profitability.
  • Average Unit volume of $8.2 million dollars. Delivering 21-25% EBITDA per location on average.
  • Created operating procedures and systems that increased profitability and improved efficiency.

Chief Operating Officer

Flavor Hook Restaurants
01.2017 - 01.2018
  • Responsible for all operations and financial results for Neighborhood services, Off Site Kitchen, Perfect Union Pizza, Montlake Cut Seafood, and Town Hearth restaurants.
  • Average Unit volume of $6.4 million dollars. Delivering 18.5-20% EBITDA per location.
  • Increased average unit sales by 4% over prior year of entire company portfolio.
  • Created operating systems and process that increased profitability and improved efficiency, while lowering cost centers.

Vice President of Operations, KBP Investments

FIRST WATCH DAYTIME CAFE
01.2015 - 01.2017
  • Maintained active collaboration in real estate planning, site approval, profit and loss, business objectives and tactical execution for 11 locations over the previous 24 months.
  • Projected 35 locations in 2-3 years.
  • Directly responsible for all operations and financial results.
  • Averaged 25% store level EBITDA with positive comp store sales averaging 15% over prior year.
  • First Watch sold to private equity group that purchased back franchise locations.

Area Director of Operations

THE CHEESECAKE FACTORY INC.
01.2001 - 01.2014
  • Hired as a manager in 2001. Promoted to General Manager in 2003. Promoted to Area Director of Operations of North Texas in 2007.
  • Oversaw markets in Texas, Oklahoma, Alabama and South Florida.
  • Responsible for financial results of $100 Million annual sales area.
  • Efficiently administered talent recruitment and development, career training and performance management.
  • Led a team of 90-100 managers and approximately 2,000 staff members.
  • Oversaw New Restaurant Openings.
  • Ensured that all quality profit standards and operational standards were met by all restaurants.
  • Created and monitored annual budgets, with full accountability for budget achievement.
  • Leader in company in comp store sales growth for 6 consecutive years.

General Manager

Houston’s restaurant company (Hillstone group)
01.1997 - 01.2001
  • Worked locations in Boca Raton, Pompano Beach and Ft. Lauderdale.
  • Responsible for hiring, onboarding, training and developing a staff of 150.
  • Responsible for sales volumes of $6 Million to $9 Million annually.
  • Ensured that all quality profit standards and operational standards were exceeded.
  • Trained in Service Excellence at CIA Greystone, CA.

General Manager

Cooker Bar and Grill
Kennesaw

General Manager

Romano’s Macaroni Grill (Brinker International)
  • Opened locations in Boca Raton; Jackson, MS; Dayton, OH; and Coral Springs.

Education

EDINBORO UNIVERSITY
ERIE, PA

UNIVERSITY OF ROCHESTER
ROCHESTER, NY

Skills

  • Relationship management
  • Operational excellence
  • New store openings
  • Quality assurance
  • Competitive analysis
  • Production efficiency
  • Risk management
  • Cross-functional collaboration
  • Operations oversight

Earlier Positions

  • General Manager, Cooker Bar and Grill, Kennesaw, Georgia
  • General Manager, Romano’s Macaroni Grill (Brinker International), Boca Raton, Jackson, MS, Dayton, OH, Coral Springs

Timeline

Vice President of Operations

Peterson Management Group
01.2021 - Current

Brand Leader

Mexican Sugar/Front Burner Restaurants
01.2018 - 01.2021

Chief Operating Officer

Flavor Hook Restaurants
01.2017 - 01.2018

Vice President of Operations, KBP Investments

FIRST WATCH DAYTIME CAFE
01.2015 - 01.2017

Area Director of Operations

THE CHEESECAKE FACTORY INC.
01.2001 - 01.2014

General Manager

Houston’s restaurant company (Hillstone group)
01.1997 - 01.2001

General Manager

Cooker Bar and Grill

General Manager

Romano’s Macaroni Grill (Brinker International)

EDINBORO UNIVERSITY

UNIVERSITY OF ROCHESTER

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