Summary
Overview
Work History
Education
Skills
Timeline
Generic

John Holdridge

Charleston,SC

Summary

Sales leader with executive level experience driving sales growth and transforming multiple sales teams whether at start-ups, mergers, or existing mega brands. Adaptable and versatile, excelling at exceeding revenue goals and building successful sales teams. Known for ability to develop and implement strategic initiatives that generate new business opportunities and grow existing partnerships. Passionate about driving growth, maximizing revenue, and fostering client loyalty.

Overview

40
40
years of professional experience

Work History

Advisor/Consultant

LookatMedia
01.2024 - Current
  • Company Overview: Online Newsroom Software
  • Advise and consult on the GTM strategy for the launch of the US market.
  • Identify key growth opportunities through meticulous market research and analysis.
  • Develop sales processes and procedures, identifying target verticals and sourcing new leads.
  • Network and generate new business opportunities in order to secure funding.

Regional Sales/Design Specialist

Lowes Corporation
09.2024 - Current
  • Company Overview: Home Improvement and Remodeling
  • Responsible for sales and project management from concept to installation designing full scope kitchen, bath, laundry, closet, storage/organization, and office spaces for clients.
  • Consult and deliver on projects for both consumer and pro clientele, encompassing diverse project scopes.
  • Work closely with the largest manufactures of cabinetry at the executive level across their sales, marketing, production, development, and installation departments.
  • Multi-level certification in CAD/2020 Live Design software by Cyncly.

Area Sales Director

Best Version Media, N2
03.2021 - 07.2024
  • Company Overview: Independent Print and Digital Advertising
  • Independently ran and launched high value resident publication, selling print and digital advertising to businesses at the local, regional, and national level.
  • Sourced and closed 100% of revenue, generating new leads from personal outbound prospecting efforts.
  • Oversaw editorial, design, and layout of all media content.
  • Awarded for highest sales nationally across 1,300+ individual publications.

Senior Vice President

CBS Television Distribution
01.2008 - 01.2020
  • Company Overview: Media and Entertainment Conglomerate
  • Transformed the Atlanta and Miami sales offices after the merger between King World Productions and Paramount Domestic Television Distribution, resulting in the company becoming the premier leader of television programming in the world.
  • Responsible for the distribution of 8 of the top 10 shows in domestic television syndication.
  • Managed over 45+ markets, and all the broadcast groups in the region (i.e Sunbeam, Cox, Raycom, Gray, etc.) as well as portions of groups outside the area (including Sinclair, Belo, Post-Newsweek/Graham, Tegna, Nexstar).
  • Averaged over $100 million in annual sales.
  • Responsible for the sales and renewals of the biggest franchise hits in television history, adding shows like Entertainment Tonight and Judge Judy to arsenal of Oprah, Wheel, Jeopardy! Rachael Ray, The Doctors and Inside Edition.

Senior Vice President

King World Productions
12.1999 - 09.2008
  • Company Overview: Media and Entertainment Conglomerate
  • Restructured the sales offices following the acquisition of King World Productions by CBS in 2000, and the subsequent merger with Eyemark Entertainment.
  • Assumed responsibility for the distribution of the top 3 television shows in syndication, Oprah, Wheel and Jeopardy!.
  • Launched the hit show Dr. Phil in 2002.
  • Managed 45+ markets and Television groups in multiple regions.
  • Rebuilt the Chicago sales office, overseeing 60+ markets reaching 35% of the U.S., with annual sales of $80 million in the territories.
  • Oversaw all broadcast groups for both regions including Tribune, Tegna (formerly Gannett), Cox, Sinclair.
  • Managed and sold renewals of Oprah, Wheel of Fortune, Jeopardy! Dr. Phil, Inside Edition, Everybody Loves Raymond, CSI, CSI Miami.
  • Launched Rachael Ray in 2006.

Vice President Southeast

Eyemark Entertainment
11.1996 - 12.1999
  • Company Overview: Media and Entertainment Conglomerate
  • Inaugural member of the founding sales team formed by CBS with the merger of three companies.
  • Managed both the Atlanta and Dallas sales offices and their respective regions.
  • Managed a total of 60+ markets and more than a dozen broadcast groups representing over 30% of the U.S Television viewership.
  • Responsible for leading the sales team and the selling of the #1 CBS show Everybody Loves Raymond with over 98% coverage in the two regions.
  • Cultivated high-performing teams by fostering a culture of continuous learning and professional development.

Vice President/Senior Vice President Southeast

New World Communication
01.1993 - 11.1996
  • Company Overview: Media and Entertainment Conglomerate
  • Developed and launched the newly combined sales territory after the merger of New World Entertainment and Genesis Distribution.
  • Responsible for 35+ markets and all broadcast groups in the region.
  • Sold/launched shows like Infatuation, Karaoke Showcase, TWO, Love Line, as well as renewals of previous programs.
  • Established and nurtured growing relationships with all major broadcast groups as well as within the newly formed New World Station group
  • Sold/launched, in 100% of the region, entertainment newsmagazine Access Hollywood, which is still in syndication today.
  • Championed cross-functional collaboration, resulting in unified company vision and enhanced performance.

Sales Manager/Vice President Southeast

Genesis Entertainment Distribution
01.1990 - 01.1993
  • Company Overview: Media and Entertainment Conglomerate
  • Provided extensive sales and negotiation training becoming contributor to the redeveloped sales training course known as the Genesis 'sales bible', 'negotiation bible' and 'attitude bible'.
  • Lead the southeast region on the newly formed Genesis sales team.
  • Traveled out of New York and was responsible for 25+ markets.
  • Sold National Geographic, The Byron Allen Show, Emergency Call and launched the hit off network series Highway to Heaven, with 100% clearance, into syndication.
  • Coordinated with other regional managers for cross-regional initiatives, sharing best practices and improving overall performance metrics.
  • Launched and sold one of the first original shows in the new Reality genre, Real Stories of the Highway Patrol which became a cult favorite running 5 seasons.
  • Also was responsible for selling hit shows such as The Judge, Top Cops, The Whoopi Goldberg Show and Grudge Match.
  • Delivered regular sales presentations to upper management, highlighting regional achievements and identifying areas for improvement.
  • Promoted from Sales Manager to Vice President of the Southeast region
  • Participated in relevant industry events as a representative of the company, increasing brand visibility among potential clients within the Southeast region.
  • Built strong relationships with key stakeholders by facilitating regular communication and collaboration.
  • Identified emerging industry trends to inform strategic direction and resource allocation.

Sales Assistant/Account Executive

MMT, WCNC-TV, WGNX-TV
01.1985 - 01.1990
  • MMT Company Overview: National Advertising Firm
  • Developed initial sales training as a sales assistant for national advertising sales rep firm MMT in Los Angeles.
  • Recruited by competitive rep firm Petry Television to become a Junior Account Executive while attending UCLA's Extension program.
  • Fostered new and maintained long-time ad agency relationships inside one of the World's most dynamic advertising communities.


  • WCNC-TV Company Overview: NBC Affiliate Station
  • Responsible for completely rebranding the 2nd lowest rated NBC affiliate in the U.S from the ground up.
  • Tasked to double new business and rebuild virtually nonexistent advertiser relationships.


  • WGNX-TV Company Overview: Independent TV Station
  • Tasked with transforming another station on a rebuild, a formally religious broadcaster turned into an independent TV station competing with some of the top rated stations in the country.
  • Transformed a small client base into one of the largest in the country.

Education

Television, Film, And Media Studies

University of California, Los Angeles
Los Angeles, CA
01-1987

Television, Film, And Media Studies

Georgia Southern University
Statesboro, Georgia
01.1985

Skills

  • Sales team leadership
  • Sales training
  • Strategic planning
  • Sales strategy development
  • Business development
  • Revenue generation
  • Negotiation
  • Account management
  • Sales pipeline management
  • Sales forecasting
  • Mergers and acquisitions
  • Advertising, media, and entertainment

Timeline

Regional Sales/Design Specialist

Lowes Corporation
09.2024 - Current

Advisor/Consultant

LookatMedia
01.2024 - Current

Area Sales Director

Best Version Media, N2
03.2021 - 07.2024

Senior Vice President

CBS Television Distribution
01.2008 - 01.2020

Senior Vice President

King World Productions
12.1999 - 09.2008

Vice President Southeast

Eyemark Entertainment
11.1996 - 12.1999

Vice President/Senior Vice President Southeast

New World Communication
01.1993 - 11.1996

Sales Manager/Vice President Southeast

Genesis Entertainment Distribution
01.1990 - 01.1993

Sales Assistant/Account Executive

MMT, WCNC-TV, WGNX-TV
01.1985 - 01.1990

Television, Film, And Media Studies

University of California, Los Angeles

Television, Film, And Media Studies

Georgia Southern University

Similar Profiles

CREATE PROFILE
John Holdridge