John Loe
Summary
Public relations and advertising professional with experience in some of the highest profile political battles of the last fifteen years.
Overview
15
15
years of professional experience
Work History
Founder and CEO
Integrated Media Campaigns
01.2020 - Current
- Built a successful political and non-profit advertising firm with high profile clients.
- Developed a team that won dozens of awards for political and non profit advertising.
- Successful work for candidates and outside groups in races for US President down to local races.
Partner
Strategic Partners & Media
03.2015 - 12.2020
- Led advertising and public relations efforts for successful candidates for President, Governor, US Senate and House and other statewide offices across the country.
- Wrote, produced, and placed hundreds of millions of dollars in advertising for some of the highest profile political and judicial battles in generations.
- Worked on ballot initiatives across the country on a variety of hot button topics.
Political Director
Strategic Partners & Media
03.2014 - 03.2015
- Led political operations at the most successful strategy and media consulting firm in Republican politics
- Advised candidates on message development, polling, earned and paid media strategy, and crisis communications
- Developed content used in some of the country’s competitive statewide general and primary elections
Deputy Communications Director
Republican State Leadership Committee
01.2013 - 01.2014
- Wrote articles, op-eds, press releases, and created other materials for the largest organization of Republican leaders.
- Assisted a former RNC Chairman in message development, writing, research, and campaign strategy.
- Played a leading role as a senior member of the communications team to manage sensitive functions.
Research Analyst
Romney For President
01.2011 - 01.2012
- Worked in the campaign's rapid-response operation.
- Researched all venues and persons associated with campaign.
- Involved in writing and editing campaign press release, op-eds, policy proposals and debate prep documents.
Education
Masters - Public Policy
University of Maryland
College Park, MD05-2011
Bachelor of Arts - Political Science
St. Mary’s College of Maryland
St. Mary’s City, MD05-2008
Skills
- Advertising
- Public Relations
- Team leadership
- Strategic thinking
- Marketing
- Client engagement
- Contract negotiation
- Strategic planning
Timeline
Founder and CEO
Integrated Media Campaigns
01.2020 - Current
Partner
Strategic Partners & Media
03.2015 - 12.2020
Political Director
Strategic Partners & Media
03.2014 - 03.2015
Deputy Communications Director
Republican State Leadership Committee
01.2013 - 01.2014
Research Analyst
Romney For President
01.2011 - 01.2012
Masters - Public Policy
University of Maryland
Bachelor of Arts - Political Science
St. Mary’s College of Maryland
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