Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic
John Maakaron

John Maakaron

Sterling Heights

Summary

1. Dynamic reporter, podcaster, and content creator with expertise in audience engagement, producing compelling sports content that is published or recorded. Proven ability to develop compelling narratives and foster relationships with key sources for impactful storytelling.

2. Innovative marketer with a strong background in social media strategies and content production. Recognized for enhancing audience engagement and driving impactful marketing initiatives within the sports media landscape.

Overview

12
12
years of professional experience
1
1
Certification

Work History

Publisher

Detroit Lions OnSI
Sterling Heights
09.2019 - Current
  • Collaborated with editors to develop engaging story ideas and content strategies.
  • Researched and wrote daily articles covering the Detroit Lions.
  • Utilized social media platforms to promote articles and engage with readers.
  • Edited and fact-checked articles to ensure accuracy and clarity before publication.
  • Established relationships with sources to enhance story development opportunities.
  • Participated in team meetings to share insights and align on editorial priorities.
  • Developed story ideas based on current events, trends or tips from viewers or readers.
  • Produced audio and visual content for online platforms.
  • Conducted interviews with key figures and sources to obtain information for stories.
  • Maintained up-to-the-minute knowledge of breaking news stories and responded to round-the-clock news surrounding Detroit Lions.
  • Explained information in simple terms to engage and educate general audience.
  • Attended press conferences, briefings and other events to stay current on newsworthy Lions topics.

Founder/Co-Owner

Detroit Sports Podcast Network LLC
Sterling Heights
02.2013 - Current
  • Launched podcast network emphasizing Detroit sports culture and community involvement.
  • Developed marketing strategies to increase audience reach and engagement.
  • Collaborated with local collegiate and professional sports figures for guest appearances and promotional events.
  • Oversaw team of producers, editors, and hosts to ensure quality output.
  • Oversaw all aspects of operations including product development, marketing, sales, customer service and finance.
  • Managed content creation and production schedules for diverse podcast shows.
  • Covered local events, including NCAA Tournament, PGA Tour Golf, LPGA Tour Golf, Michigan Athletics, Michigan State Athletics, Detroit Mercy Titans Athletics, Oakland University Athletics, Detroit Tigers, Detroit Pistons

Education

Master of Arts - Clinical Psychology

Detroit Mercy
Detroit, MI
12-2003

Bachelor of Science - Psychology

Michigan State University
East Lansing, MI
06-2001

Skills

  • Content strategy
  • Social media marketing
  • Editing and proofreading
  • Audio production
  • Interviewing techniques
  • Audience engagement
  • Event coverage
  • Team leadership
  • Effective communication
  • Critical thinking
  • Copy editing
  • Research skills
  • Web analytics
  • Advertising sales
  • Marketing campaigns
  • Content strategy development
  • Revenue and profit growth
  • Digital publishing expertise
  • Multimedia production
  • Editorial management
  • Content scheduling
  • Partnership building
  • Time management
  • Desktop publishing
  • Digital media

Certification

  • Limited Licensed Psychologist. State of Michigan

Timeline

Publisher

Detroit Lions OnSI
09.2019 - Current

Founder/Co-Owner

Detroit Sports Podcast Network LLC
02.2013 - Current

Master of Arts - Clinical Psychology

Detroit Mercy

Bachelor of Science - Psychology

Michigan State University

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John Maakaron