John Micallef
Waxhaw,NC
Summary
Strategic Commercial leader with 20 years of achievement. An effective and inspirational leader, presenter, and negotiator that has demonstrated the ability to drive strategy to achieve sustainable growth, Collaborative leader with dedication to partnering with coworkers to promote engaged, empowering work culture. Documented strengths in building and maintaining relationships with diverse range of stakeholders in dynamic, fast-paced settings.
Overview
24
24
years of professional experience
Work History
Sr. Director of Sales
Designer Brands Inc.
03.2023 - Current
- Head of Sales for NA Wholesale Keds Team, reporting to the VP/GM
- Full P&L responsibility
- Commercial lead for initiating and implementing product/channel segmentation
- Drove strategic improvements to enhance operational and organizational efficiencies.
- Developed strong relationships with key industry partners, fostering collaboration and mutual growth opportunities.
- Fostered work culture of collaboration and inclusion to increase morale and reduce turnover.
- Led cross-functional teams to successfully launch new products, meeting deadlines and budgets.
- Managed risk effectively by identifying potential threats, developing contingency plans, and implementing mitigation strategies in line with overall business objectives.
- Lead 6 direct reports and 4 cross functional indirect reports
- US Commercial DE&I lead and agent for change
Director of Sales
Wolverine Worldwide
11.2019 - 04.2022
- Strategic lead for the Athletic Specialty channel
- US Commercial lead for all WWW Kids brands
- Business development lead for Athletic Specialty channel, expanding customer base by targeting untapped markets .
- Established ambitious sales targets, managed deployment strategies, and developed go-to-market plans to capitalize on every revenue opportunity.
- Achieved regional sales targets through effective territory management and relationship building with key clients.
- Collaborated cross-functionally to optimize end-to-end sales processes, from prospecting through post-sales support services.
- Analyzed market trends to identify opportunities for product expansion, leading to increased revenue streams.
- Lead 3 direct reports and 4 cross functional indirect reports
- Key Accounts: Dicks, REI, Hibbett Sports, Finishline Macys
Sr. Director of Sales
Converse/ Nike Inc.
09.2018 - 06.2019
- Strategic lead for business unit with full P&L responsibility +$150M
- US Commercial Executive lead - sales, merchandising and marketing
- Successfully managed budgets and allocated resources to maximize productivity and profitability.
- Executive Management Leadership Team - develop and cultivate talent
- Developed high-performing teams by providing mentorship, guidance, and opportunities for professional growth.
- Lead 8 direct reports and 8 cross functional indirect reports
- Key Accounts: Journeys, Nordstrom Inc., Finishline Inc
Sr. Director of Sales
Converse/Nike Inc.
06.2016 - 09.2018
- Strategic lead for Premium/ Digital business unit w/ full P&L responsibility +100M
- US Commercial Executive lead for Premium channel sales and distribution
- Elevated the brand by obtaining 30% digital penetration across channel
- Executive Management Leadership Team - develop and cultivate talent
- Key Accounts: Nordstrom Inc, Zappos, Kith, Bodega, Undefeated
Director of Sales
Converse/ Nike Inc.
06.2014 - 06.2016
- Drive, lead, coach and inspire 3 Direct reports
- Developed and executed 3 year strategic account plans
- Channel lead w/responsibility for distribution & product segmentation
- Converse commercial lead for all Nike City Specialty Retailer Summits
- Full P&L responsibility for $50M national account base
- Key Accounts: Shoe Palace, Jako, DTLR, Villa
Director of Sales
Converse/ Nike Inc.
03.2012 - 06.2014
- Coach, lead and inspired a team of 8 sales representatives
- Achieve a 20% increase in revenue in the initial year
- Worked cross functional with planning, marketing, merchandising
- Developed seasonal sales goals, set performance expectations
- Responsible for marketing and T&E budgets
- Key Accounts: Modells, VIM, David Z, Hibbetts
Director of Sales
MBT
01.2009 - 12.2012
- Reported directly to the Managing Director of North America
- Established and executed strategic initiatives to achieve revenue of $50M
- Responsible for managing 4 direct reports covering 300 accounts
- Full P&L responsibility
- Key accounts: Orva, Shoe Parlor, Tip Top
Director of Sales
Timberland
01.2001 - 12.2008
- Reported directly to the Vice President of Sales - North America
- Successfully executed against sales strategies to achieve $80M
- Lead and direct a team of 9 direct reports, 200 accounts
- Worked cross functionally develop seasonal marketing and business plans
- Developed seasonal selling initiatives, objectives, goals, and incentive plans
Education
Bachelors of Science -
Fashion Institute of Technology
New York, NY01.1991
R.H Macy's Executive Training
New York, NY01.1991
Skills
- Team Builder/ Coach
- Strategic Account Planning & Forecasting
- Brand Building/ Business Development
- Cross Functional Leader
- Organized Efficiency
- Strong P&L Management
Awards
- Salesman of the Year MBT
- Salesman of the Year Timberland
Associations
- Pan Mass Challenge Rider/Contributor
- American Marketing Association
Timeline
Sr. Director of Sales
Designer Brands Inc.
03.2023 - Current
Director of Sales
Wolverine Worldwide
11.2019 - 04.2022
Sr. Director of Sales
Converse/ Nike Inc.
09.2018 - 06.2019
Sr. Director of Sales
Converse/Nike Inc.
06.2016 - 09.2018
Director of Sales
Converse/ Nike Inc.
06.2014 - 06.2016
Director of Sales
Converse/ Nike Inc.
03.2012 - 06.2014
Director of Sales
MBT
01.2009 - 12.2012
Director of Sales
Timberland
01.2001 - 12.2008
R.H Macy's Executive Training
Bachelors of Science -
Fashion Institute of Technology
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