John Priley
Sales - Territory, Key Accounts, Account Executive
Sacramento,CA
Overview
22
22
years of professional experience
Work History
Territory Manager
EVOCA GROUP CAFECTION BEAN TO CUP & ESPRESSO BREWERS
Quebec City
05.2023 - Current
- Led regional expansion for coffee equipment sales, positioning the brand as a market leader in premium coffee solutions.
- Developed and executed growth strategies, securing high-value clients and partnerships across the assigned territory.
- Generated & managed $5.5M in sales revenue, consistently exceeding sales quotas.
National Account Manager | Business Development Manager
BOYD COFFEE COMPANY / FARMER BROTHERS COFFEE
Portland, Oregon
01.2012 - 04.2023
- Spearheaded the Private Label Program for Albertsons Fuel Centers and Delis across 396+ locations, driving a 4% revenue increase.
- Key Account Manager for major clients including Indian Gaming Casinos ($600K revenue) and Wolfgang Puck ($500K revenue).
- Led negotiations and strategic partnerships with restaurant buying groups, expanding brand presence and market share.
Account Executive
BOYD COFFEE
Portland, Oregon
06.2006 - 01.2012
- Recognized as Top 5 producer for six consecutive years, consistently surpassing revenue goals.
- Closed 67 new accounts in a single year, demonstrating proactive sales execution and relationship-building expertise.
- Delivered between $150K-$250K in annual revenue, driving sustained business growth.
New Sales Operations Manager & Sales Rep
LP PHILLIPS SAFARI MORNING ROASTING CO
Rocklin, California
01.2003 - 05.2006
- Managed procurement, roasting, and production for private label coffee, supplying brands like Trader Joe’s and Albertsons.
- Led a team overseeing quality control, packaging, and operations, ensuring seamless production workflows.
- Increased revenue by 48% through process optimization and market expansion.
Summary
Seasoned Territory Manager and exceptional sales professional. Decisive team leader and business manager with excellent attention to detail and persuasive communication style. Offering 20 years of experience in sales. Successful Territory Manager bringing strong history of exceeding product revenue and customer targets. Versed in various products and current market trends. Over 20 years of sales and business development success.
Skills
- Improvement planning
- Product positioning
- Business development and planning
- Goals and performance
Education
Sierra College
Rocklin, CATimeline
Territory Manager
EVOCA GROUP CAFECTION BEAN TO CUP & ESPRESSO BREWERS
05.2023 - Current
National Account Manager | Business Development Manager
BOYD COFFEE COMPANY / FARMER BROTHERS COFFEE
01.2012 - 04.2023
Account Executive
BOYD COFFEE
06.2006 - 01.2012
New Sales Operations Manager & Sales Rep
LP PHILLIPS SAFARI MORNING ROASTING CO
01.2003 - 05.2006
Sierra College
Similar Profiles
Hazel RaleighHazel Raleigh
Junior Barista at West Espresso BrewersJunior Barista at West Espresso Brewers
Hanna AllbeeHanna Allbee
Assistant Manager at Perfect Cup EspressoAssistant Manager at Perfect Cup Espresso
Deja SandersDeja Sanders
Barista at Perfect Cup EspressoBarista at Perfect Cup Espresso
Cecelia CeaserCecelia Ceaser
Pricing Accuracy Coordinator at Rite AidPricing Accuracy Coordinator at Rite Aid
Lesly Baez VargasLesly Baez Vargas
Sandwich Artist at Sourdough & CoSandwich Artist at Sourdough & Co