Summary
Overview
Work History
Education
Skills
Hobbies
Timeline
John Waithaka

John Waithaka

Business Analyst - From Advertising To Direct Account Management.
Santa Clara,CA

Summary

Senior advertising professional with successful background in account management, team leadership and promotional oversight. Capitalizes on persuasive communication skills to negotiate contracts and lead teams through challenging objectives. Trend-savvy Business Analyst with senior knowledge on driving business growth with creative strategies.

Also a seasoned Business Analyst offering 3 years of industry success. Expert on business and systems requirements, user acceptance testing and end-user training. Accomplished at leveraging past lessons to inform future decision-making.

From Risk Analysis with 2 years of comprehensive experience identifying and analyzing areas of potential risk threatening success of investment and commerical banks. A methodical, meticulous professional; polished in projecting potential losses and making recommendations to limit risk through diversification and currency exchanges. Excellent quantitative and critical thinking abilities paired with basic knowledge of SQL and Python.

Overview

5
5
years of professional experience
1
1
year of post-secondary education

Work History

Google Ads Manager

Google In Contract With TTEC
Santa Clara, CA
08.2021 - Current
  • Developed advertising tactics and implemented new solutions for increased brand awareness.
  • Worked with marketing department to create targeted advertising strategies for key customer demographics.
  • Directed creative process for traditional and online ads.
  • Wrote engaging and creative press releases for each promotion.
  • Considered business demands and customer preferences when developing pricing structures and marketing plans.
  • Captured new customers by optimizing business strategies and launching products to diversify offerings.
  • Directed marketing projects through conceptual planning, schedule management and final implementation.

Business Analyst

Amani Behavioral Health
Avondale, Arizona
02.2021 - Current
  • Analyzed key aspects of business to evaluate factors driving results and summarized into presentations.
  • Built library of models and reusable knowledge-base assets to produce consistent and streamlined business intelligence results.
  • Developed short-term goals and long-term strategic plans to improve risk control and mitigation.
  • Evaluated business requirements, leveraging information to forecast costs relating to hardware, software and consulting.
  • Drafted quarterly and yearly reports on company financial metrics to assess successes and account for deficiencies.
  • Derived conceptual designs from business objectives to deliver software and applications according to specifications for usability, performance and functionality.
  • Built and maintained measurement infrastructure through integration of data warehouses, SAS and business objects.
  • Exceeded annual net write-off target by $130,000 with delivery of $222,340 in recoveries.
  • Analyzed portfolios and identified risk factors, facilitating reduction of delinquencies on new volumes and recommending risk-adverse underwriting strategies.

Small Business Credit Analyst

Wells Fargo
Phoenix, AZ
11.2020 - 08.2021
  • Assessed credit risk and analyzed financial statements.
  • Conducted presentations to upper management and executive teams for loan recommendations.
  • Performed credit reviews on corporations to assess financial conditions.
  • Contacted customers and requested financial documentation.
  • Made decisions and recommendations about extending lines of credit.
  • Controlled credit exposure by providing financial order management support to minimize risk and obtain timely payment.
  • Conducted financial review of customer lines of credit by assessing company financials and initiating credit application reviews.

Investment Analyst

Western Bariatric Surgical Center
San Bernardino, CA
02.2018 - 08.2020
  • Conducted detailed investment analysis, calculations and reports.
  • Promoted successful investment plans with well-organized and smooth presentations.
  • Reviewed weekly and monthly budget performance reports, ensuring departments and agencies operated within allocated budgets and investigated excessive expenses and reporting discrepancies.
  • Led monthly meetings with directors to analyze spending and provide financial recommendations.
  • Monitored fund and equity investments.
  • Analyzed revenues, costs and expenses for operating construction projects.
  • Identified risks associated with projects, contract approvals and other client accounting issues.
  • Developed spreadsheet models for diverse projects and analysis.
  • Managed over $10,000,000 in various investment accounts i.e real estate, stocks, crypto and more
  • Invested in stocks that generated over %1000 return in 3 years like BGFV

Education

Associate of Applied Science - Biology

University of The Cumberlands, Williamsburg, KY
06.2013 - 08.2014

Skills

    Market trends knowledge

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Hobbies

Helping anyone I can with anything I have.

Timeline

Google Ads Manager - Google In Contract With TTEC
08.2021 - Current
Business Analyst - Amani Behavioral Health
02.2021 - Current
Small Business Credit Analyst - Wells Fargo
11.2020 - 08.2021
Investment Analyst - Western Bariatric Surgical Center
02.2018 - 08.2020
University of The Cumberlands - Associate of Applied Science, Biology
06.2013 - 08.2014

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John WaithakaBusiness Analyst - From Advertising To Direct Account Management.