JOHN WOODSTOCK

Responsible for business development in the DMV region for commercial landscaper.

Key Accomplishments:

• Secured 4 new relationships with regional/national general contractors in construction.
• One of the general contractor bids I secured landed our team $500,000 project.
• Achieved over $100,000 in new business in first 90 days.
• Left as job was not for me and lack of resources in marketing, support materials, etc.

Responsible for all business sales and corporate accounts for regional Chamber of Commerce.

Key Accomplishments:

• Achieved target revenue goals of over 2.5 million as sole revenue producer and signed 17 key target brand logo accounts like Clark Construction, Johns Hopkins University, McKinsey and Company, PepsiCo, REI Systems, SAIC, Verizon.
• Introduced a partner program for clients securing over 40 companies in the program with an average increase in investment of 7% per company.
• Redesigned revenue models, dues, and engagement processes to achieve growth.
• Developed and implemented sales strategies to exceed revenue targets across multiple regions.
• Negotiated contracts with major clients, securing long-term partnerships and increased market share.

Responsible for all corporate event sales and sponsorships.

Key Accomplishments:

• Analyzed market data to identify growth opportunities, informing decision-making processes at the executive level.
• Led cross-functional teams to implement innovative solutions, driving significant process improvements.
• Successfully redesigned all company sales processes, team alignment, materials, and brochures securing revenue of over $9 million and 12% growth.
• Actively worked with other senior leadership team members on business strategy and new metrics for growth and created the working formula for the company to use to maintain sales, service and growth.
• Improved alignment of operations and sales to function more collaboratively and improved efficiencies by 15%.

Managed sales and customer service for multiple product lines covering certified training, education, marketing services, and custom business development programs and events.

Key Accomplishments:

• Developed strategic partnerships to enhance market presence and drive business growth.
• Increased client base by developing and implementing effective business development strategies.
• Identified emerging industry trends to inform product development and service offerings.
• Increased sales growth for the organization by 9% and 12%.
• Closed 2 of our largest partner training deals ever of $125,000 and $350,000.
• Developed the sales process for licensing our training software.

Managed a 4-person sales team. Products included online training, digital advertising, research products, and promotional marketing services. Left due to changes in organization as it merged into another Association in NY.

Key Accomplishments:

• Developed new partner program and successfully launched the program with 15 contracts at 6-figure investment package combining multiple products and resources into one program.
• Achieved budget attainment in first year- they had not achieved this in previous 5 years.
• Collaborated with senior management to develop strategic initiatives and long term goals.
• Negotiated high-value contracts that maximized profitability while mitigating risks for the organization.