

Digital marketing professional with extensive experience in video production, content creation, and digital media management. Proven ability to coordinate and deliver high-quality marketing materials, including research videos, event coverage, and promotional content. Skilled in using Final Cut Pro and CapCut, with a strong background in managing multiple projects and collaborating with diverse teams. Seeking to leverage expertise in a Video Production and Digital Media Specialist role at MIT’s AI lab.
Portfolio: www.johnathonhorn.com
• Facilitating company-wide communication to more than 11,000 MIT students and staff members.
• Crafting company communications plans and generating clear, concise verbiage for written communications.
• Assisting with planning, production, and execution of digital signage boards, special event flyers, and social media campaigns.
• Coordinating with creative and design teams to produce high-quality visuals for marketing materials.
• Conducting journalistic work within the Division of Student Life with articles published in MIT News.
• Creating and maintaining the TikTok account for MIT Campus Dining, including ideating, planning, shooting, editing, post-production, and posting content with strategic captions to TikTok.
• Provided consulting services to clients, utilizing current best practices in digital marketing.
• Leveraged G Suite to manage calendars, coordinate meetings, and meet deadlines.
• Provided high-level proofreading and editing services and utilized adaptive and creative problem-solving abilities.
• Researched industry trends and customer preferences to inform copywriting efforts.
• Customized brand messaging to capture target audience interest and drive engagement.
• Wrote advertising copy for online content, adhering to Harvard University’s brand identity.
• Collaborated with Alumni Affairs & Development in the creation of promotional content for alumni events.
• Wrote advertising copy for online content, adhering to clients’ brand identity.
• Developed brand voice for luxury clients and created social media and website copy.
• Managed and coordinated post-production video editing, motion graphics design, and quality assurance reviewing.
• Conceptualized, crafted, and delivered all written copy for the company.
• Managed social media accounts and web chat to generate sales and assist clients.
• Collaborated with UX and graphic designers to create a new company website.
• Collaborated with UX and graphic designers to curate user experience and all written copy.
• Wrote marketing materials, blogs, press releases, video scripts, and internal company writing.
• Collaborated with UX and graphic designers to curate user experience and all written copy.
• Wrote marketing materials, blogs, press releases, video scripts, and internal company writing.