Summary
Overview
Work History
Education
Skills
Certification
Timeline
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John Christian Concepcion

John Christian Concepcion

Summary

Goal-oriented manager with distinguished experience in the Beauty and wellness industries, and proven leadership abilities. Expert in increasing productivity and customer satisfaction while driving revenue and sales. Committed to streamlining procedures while optimizing employee talent.

Overview

9
9
years of professional experience
1
1
Certification

Work History

Category Manager

Boutiqaat Group
03.2022 - Current
  • Exceeded sales plan by +30% and accelerated +61% sales growth from the first year of managing
  • Maintained inclusion of all brands in Top 30 ranking in Beauty Department, MAC and Estee Lauder in Top 3 through developing optimal category strategy, pricing, marketing, promotions, range and availability
  • Collaborated with the Brand and Celebrities’ account manager on creating product exclusivities, launch previews and driving marketing campaigns and major events
  • Maintained a healthy inventory pipeline through daily sales monitoring and analysis, marketing support and exit planning for non-moving inventory
  • Improved fill rate to 90% from 76% by creating rolling forecast for product demands to ensure the sustainability of inventory
  • Participated in department business planning, sales and stock forecasting and marketing plan definition and execution
  • Applied expertise to simulate an optimum configuration on compensation, product classification, reports and trackers and sale activity planning and execution
  • Received the Role Model rating on the annual performance review.

Project Lead for MAC and Jo Malone London

Alsyaha Group
04.2021 - 12.2021
  • Partnered with project team members to identify and quickly address problems.
  • Planned, executed, and controlled assigned projects, ensuring work performed complied with contractual requirements.
  • Set up and managed team meetings.
  • Updated customers and senior leaders on progress and roadblocks.
  • Produced quality standards, checklists, report templates, and processes.

Senior Merchandiser, Beauty & WellnessMerchandiser

Beauty & Wellness, Alshaya Group
10.2018 - 04.2021
  • Successfully managed stock and non-stock inventory for +150 retail stores and 4 eCommerce platforms across the Middle East for MAC, Jo Malone London, Le Labo, and Clinique brands
  • Led strategic planning and execution for retail store openings, closures, refurbishments
  • Conducted weekly trade meetings with the Host Brand eCommerce team to review trade performance develop plans and address site issues, payment, checkout, fulfillment, and customer service concerns
  • Accurately forecasted stock, non-stocks, and consumable needs and provided detailed Logistics Inbound and Outbound forecasts to the Central Logistics team for both retail and e-commerce operations
  • Successfully planned and executed new collection launches for retail stores and eCommerce platforms, ensuring optimal stock allocation for marketing campaigns and activations
  • Managed financial reports and collaborated with internal and external Finance teams for timely payments, claims, and credit notes.
  • Analyzed local markets and opportunities to improve marketing strategies.
  • Liaised between store personnel and reset teams for restocking and presentation of merchandise.
  • Researched current industry trends and competitor activity to stay abreast of resources, technology and best practices.
  • Collaborated with store managers to devise store layouts and establish aesthetic appeal.
  • Generated weekly, monthly and quarterly sales reports to highlight milestones and activities.
  • Developed merchandising strategy to efficiently move overstock.

Merchandiser, Fashion & Footewear

Alshaya Group
11.2014 - 10.2018
  • Removed damaged, out-of-code, not-in-set and discontinued items from displays.
  • Updated pricing and signage to complete product displays and educate customers.
  • Inspected merchandise for quality and arranged proper display location on floor.
  • Monitored inventory levels and kept adequate stock in product displays on sales floor.
  • Answered customer questions regarding store merchandise, department information, and pricing.

Education

Bachelor of Science - Marketing Management

De La Salle University

Skills

  • Project Management
  • Process Improvement
  • Vendor Management
  • Marketing Campaigns
  • Strategic Planning
  • Omnichannel Planning
  • Data Analysis & Forecasting
  • Relationship Building
  • Data Analytics
  • Risk Mitigation
  • Pricing Strategies

Certification

  • Division Representative - Resetting the Dial (Post-Covid)

Alshaya Group, Kuwait – 2020


  • Be Alshaya Award – “Think Big, Go the Extra Mile”

Alshaya Group, Kuwait – Nov 2020


  • Graduate, Grow with Us Programme

Becoming a Senior Professional

Alshaya Group, Kuwait – April 2018


  • Division/Brand Representative: Phoenix – P&L, Sales and Stock Planning & Forecasting, Markdown Management Tool, WSSI

Alshaya Group, Kuwait

2018 - 2021

Timeline

Category Manager

Boutiqaat Group
03.2022 - Current

Project Lead for MAC and Jo Malone London

Alsyaha Group
04.2021 - 12.2021

Senior Merchandiser, Beauty & WellnessMerchandiser

Beauty & Wellness, Alshaya Group
10.2018 - 04.2021

Merchandiser, Fashion & Footewear

Alshaya Group
11.2014 - 10.2018

Bachelor of Science - Marketing Management

De La Salle University

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John Christian Concepcion