John N. McColl
Galloway,NJ
Overview
29
29
years of professional experience
Work History
Vice President of Sales
Gaming Analytics Inc
San Rafael, CA
06.2021 - Current
- Accurately manage pipeline and forecast through company’s CRM (Monday.Com)
- Keep abreast to competition landscape and products
- Prospecting and contracting new customer acquisition
- Maintains thorough working knowledge of product and its application within the marketplace, displaying or demonstrating product, at in person presentations and online Zoom presentations
- Quotes prices, deal terms and prepares sales contracts in a timely & efficient manner
- Execute regional sales plan to meet and exceed sales goals
- Uses CRM to manage territories as well as to set goals & objectives; manage leads and opportunities
- Prepares and manages coordination for trade shows throughout the US
- Handles hiring, interviews and quarterly reviews of sales and operations personnel
- Helped grow ARR by 400% July ’21 through Aug ‘23, also tripled slot inventory & US state presence, in same time period
- Decreased sales cycle time by 33% in the first six months
- Assist in sales & company update / presentations to the board, Sr
- Advisors & investors
- Responsible for the management, preparation and submissions for RFP’s
- Two key corporate wins include Ameristar (Penn) & Ilani (Mohegan Sun) respectively
Sr. Account Executive
Scientific Games Corporation, Bally Technologies Inc
Las Vegas, NV
05.2008 - 12.2020
- Built & maintained relationships with Commercial and Native American customers
- Solicited business to accounts in New Jersey, New York (Class II & III), West Virginia and Pennsylvania
- Functioned as a consultant to keep management abreast of competitive market trends
- Developed working knowledge of new hardware / software and its application within the marketplace
- Identified customer needs via sales contact or through slot floor analysis
- Prepared sales contracts and order entry documentation in a timely & accurate manner
- Maintained contact with the customer during the delivery and implementation process
- Prepared analytical performance reports to improve game performance in sales and lease games
- Strong analytical skills draft extensive excel reports, business correspondence, sales proposal and presentation materials
- Vast knowledge of all Microsoft Office applications
- Cross channel sales collaboration between slots, shufflers, ETG’s, digital and gaming systems
- Spearheaded SG bundle presentations and proposals for new openings; A key win was with Tioga Downs, PA, earned 42% Slot Share ($5.7M), 93 Table Products ($3.0M) and Gaming Systems ($2.9M)
- Presidents Club Honors in Fiscal Year 2011 for selling 120% above Sales and Lease Games Quota
- Successes included attaining 24% of Floor Share at the new Revel Hotel and Casino (Bally normally received 20%); also architected 36-month finance terms with Revel
- Eclipsed 125% Sales and Lease Quota in Fiscal Year 2012
- Earning Presidents Club honors
- Salesperson of the Quarter North American Domestic Sales (Jan, Feb & Mar 2012), sold 200% above quota earned well ahead of company 20% Ship Share standards at Revel and Hilton AC respectively
- Fiscal Year 2014 grew lease / wap game revenue from $8M to $13.5M
- 1 in North American Sales
- Fiscal Year 2015, managed a $14M Lease Footprint, hit 110% of Sales targets
- (610 Sale Game Quota)
- Locked in Long Term Annual Placement with The Borgata Casino (85 Lease), securing $5M+ in Annual Revenue
- For Fiscal Years 2016 & 2017 respectively, sold a combined 2,300 Sale Units and exceeded a $15 Million Lease Quota by 115% in 2016 and 100% in 2017
- Locked in a Long Term, Tri-Property Lease and WAP Deal with Seneca Class III
- 90 Incremental Units ~ $4M in annual growth
- Earned healthy Ship Share on gaming equipment for the four N.Y
- State Openings: Tioga Downs (41%); Rivers (30%); Del Lago (35%) & Resorts World Catskills (28%) respectively
- In Fiscal Years 2018 & 2019 combined, achieved 133% of sales quota
- Managed over $30M in Lease and $20M in new game sales
- Major win, securing over 42% of Ship Share of the Seneca’s NY and locking in multiple Long-Term Lease Agreements in my region
Small Business Owner
Egg Harbor City, NJ
01.1995 - 01.1999
- In 2000 purchased, opened and operated 9,000 sf indoor training facility in Egg Harbor City, NJ
- Built and maintained strong relationships with target customers with effective and creative promotional and advertising campaigns, programs and special events
- Lead and managed fifteen full-time employees
- Video recruited, talent evaluated and trained high school players aspiring to play in college
- Directed over 200 outdoor day camp events nationally, teaching well over 15,000 players
- Established with web-based marketing, sales marketing and professional affiliate director programs
- Efficiently manage labor, scheduling, cost analysis and prepare travel arrangements for staff
- In 2008 sold off assets of the business and Real Estate over 2x the original purchase price
Founder & CEO
s Baseball & Softball Camps
10.2000 - 05.2008
- Created business concept as part of a college project in 1995; operated
Casino Manager
Harrah’s Entertainment, Inc, Caesars Ent
East Chicago, IN
05.1999 - 10.2000
- Responsible for planning & presenting 2000 financial plan that generated a record $160M slot win
- Analyzed coin-in volume in relationship to game types, the market and competition to exceed revenue goals
- Efficiently managed the departments yearly labor budgets
- Duties included scheduling, managing labor, budgeting, motivating and leading front line employees and building strong relationships with target customers and vendors
- In charge of entire casino for twelve months on the grave-yard shift, holding General Manager duties
- Efficiently managed business and department programs in compliance with the Gaming Commission’s rules and regulations
Promotions Supervisor
Atlantic City, NJ
05.1998 - 05.1999
- Budgeted labor and expenses of over $2 Million
- Main functions implemented and executed new player & current player programs in high volume environment
- Duties included scheduling, inventory, payroll and leading a team of fifteen coordinators; assisted in the planning and preparation of 1999 budget and business plan
Management Intern
11.1996 - 05.1998
Graduate of Management Intern Program
- An 18-mos
- Rotation of training in all depts, geared in gaming operations
- Grasped the issues that front-line, supervision and management deal with on a current basis by cross-training in the following areas: Scheduling, Table Games, Casino Credit, Casino Cage, Gaming Audit, Regulatory Compliance, Gold Card Operations, Keno Operations, Slot Operations, Junkets, Special Events and Tele-services (Hotel Yield Management)
- Gained an understanding of how the casino business works particularly regarding to cross channel marketing, guest service, human resource issues, asset & materials management and the role of regulatory oversight
- Graduate of Accelerated Career Enhancement, (ACE) a Harrah’s brand training program that focuses on one’s leadership abilities and concentrates on group dynamics; team leader in the project “Total Gold Rewards for Table Games”
- Acted for three months as the interim Keno Mgr
- Prepare & presented 1998 Keno Ops budget & business plan to Sr Mgt
- Leader of the Harrah’s Brand Conversion Team in the implementation and the training of the company’s Player Management System (Total Rewards) at new properties
Education
Bachelor of Business Administration Degree - undefined
Pace University, Lubin School of Business
1995
Interests
President of the Board & Head Coach, Premier Youth Travel Baseball Program, (‘12 – ‘20) South Jersey Sand Sharks
Skills
- P&L Responsibility
- Public Speaking
- Lead Generation
- Order Management
- Expense Reporting
- Market Identification
- Sales Presentation
- Territory Management
- Data Analysis
- Sales Forecasting
Summary
Successful Executive Vice President of Sales offering [Number] years of experience delivering quality results and exceeding sales goals. Expertise in cost containment, market plan execution and business development. Excellent communication, networking and negotiation skills. Committed to achieving strategic sales goals and building loyalty and trust, both externally and internally.
Timeline
Vice President of Sales
Gaming Analytics Inc
06.2021 - Current
Sr. Account Executive
Scientific Games Corporation, Bally Technologies Inc
05.2008 - 12.2020
Founder & CEO
s Baseball & Softball Camps
10.2000 - 05.2008
Casino Manager
Harrah’s Entertainment, Inc, Caesars Ent
05.1999 - 10.2000
Promotions Supervisor
05.1998 - 05.1999
Management Intern
11.1996 - 05.1998
Small Business Owner
01.1995 - 01.1999
Graduate of Management Intern Program
Bachelor of Business Administration Degree - undefined
Pace University, Lubin School of Business