Jonathan Dugan

Quickly built a sales pipeline of Comscore top 500 publishers and closed 30 Media Groups/Publishers across North American market in 16 months.

Developed high value partnerships with 2 leading monetization networks (Raptive, a 'Top 10 Media Company' & Monumetric) - a combined 7,500 sites.

120%+ to $900k individual revenue goal all quarters & achieved both volume and qualitative goals laid out each quarter, contributing to a new US $8M team Ad Exchange revenue goal.

Negotiated commercial terms and addressed contractual concerns to close agreements with Leaf Group, Gannett/USA Today Sports Media Group, Vertical Scope - liaising closely with Seedtag’s legal and financial departments.

Attended industry conferences/hosted Publisher networking events across US and and Canada.

Assisted Publisher Account management teams to identify and present upsell opportunities on a quarterly basis.

• Launched FR Ad-tech business in US Market & expanded customer base from a single test to 70+ publishers in under 2 years
• Increased platform usage across 12 key Media Groups including Vox (Group Nine Media), a360 Media, McClatchy, Trusted Media Brands
• Conducted nuanced & high-level Editorial, Data/Marketing, Sales demos and trainings leading to adoption across departments
• Managed all US technical implementation of SDK, DMP integrations, customer success, post-sale support, and billing
• Convinced 40+% of partner sites to accept BeOp demand, securing delivery of $470,00 in ad campaigns in 2022.

• Increased monthly agency billing from $65,000 to $400,000 first quarter in role through upsells
• Negotiated and signed monthly renewals with partners to grow agency business to over $2.5M annual billing
• Migrated 20+ partners to Media Spend Plus % model, guaranteeing 15% minimum margin every campaign
• Launched new offering based on client feedback to align with client expectations and increase business
• Monitored Analytics for Wildfire Clients, and reported to CEO on daily revenue generated from 35 programmatic partners for Content IQ.

• Qualified $30K+-100K opportunities by using BANT
• Opened new business with 35 SaaS companies Product Management teams
• Trained all newly hired Sales Development Representatives on Sales Tools, and Processes.

• Successfully opened relationships at 60+ enterprises whose revenue exceeded 500MM annually
• Achieved 116% annual opportunity quota for Tracx Social Media Management + Analytics SaaS
• Opened key accounts including Wells Fargo, MillerCoors, Amazon, General Mills, Microsoft, Airbnb.

• Achieved 133% of 3MM annual Opportunity Creation Quota in 2014
• Exceeded Business Development Quota by $450,000 1st quarter in BDR role
• Promoted to bring Automated Trafficking & Yield Management services to Publishers.

• Closed business with 125+ SMB accounts nationally over period of 9 months
• Achieved average of 165% of quota Q1 and Q2, and most deals closed in one day (6)
• Awarded Top Rookie by Management Team and inducted into Signpost Presidents Club.