Jonathan Franco
CA
Summary
MemoryBlue was my first step in getting introduced to the tech sales world. I was then partnered with a startup company called Cerby where I was a top performer out of 3 SDRs sourced from MemoryBlue, ending my time half a year early. The start-up world has taught me days feel like months and that grit, ambition, and collaboration will make you formidable in that realm. It is that same ideology that has made me a high-performing BDR now at Gigamon. I now seek a TAM role and will continue to apply this in my new path while utilizing all available resources, creating a hunter mentality.
Overview
2
2
years of professional experience
Work History
Business Development Representative
Gigamon
06.2023 - Current
- Total of lifetime of opportunities created - pipeline bookings: 6.25million
- Total of current opportunities in negotiation stage: 642k
- Intelsat was my first new logo win: 54k
- Attended Cisco Live, Black Hat, and VMware booking meetings on the floor for the BDR team.
- Strict focus on new logos/dormant accounts selling Gigamon's cloud story producing 14k calls.
- Collaborate with SSD, RSD and SEs to strategize on how to tackle accounts + help fortify my technical aptitude on key selling points for our solution based on customer profile.
- Conducted market research to identify new business opportunities and target areas for expansion.
- Utilize SalesNav to identify potential prospects within our ICP and ZoomInfo to pull contact information.
Sales Development Representative
Cerby
04.2022 - 03.2023
- Founding BDR for the Cerby team
- I successfully scheduled meetings with top-level executives, including C-level leaders, VPs, directors, and managers at Fortune 1000 companies.
- Consulted with members of the executive and product team to create messaging for key prospects I added to the pipeline.
- Effectively managed all inbound request and outbound activity.
- Qualifying leads based on established criteria, such as budget, need, authority, and timeline.
- Staying up-to-date with industry trends, and market dynamics, to ensure that I am well-positioned to engage with prospects and customers and deliver value
- Attended Okta sponsered events to book potential customers giving insight on the product and setting up follow-up appointments on the floor
- Leveraged Hubspot for lead management, activity tracking, collaboration, reporting, and analytics
Sales Development Representative
MemoryBlue
04.2022 - 10.2022
- Conducting outbound sales activities, such as cold calling, emailing, and social media outreach, to identify potential customers and generate new leads
- Worked with multiple clients simultaneously providing lead-generation services and creating appointments for Account Executives
- Utilized SalesLinkedIn Navigator along with ZoomInfo to find leads for clients adding to the pipeline and for custom outreach
- Conducted bi-weekly huddles with other SDR's to strategize on which techniques are working for cold outreach
- Leverages Salesforce for lead management, activity tracking, collaboration, reporting, and analytics
Education
Diploma -
James Logan High School
06.2019
References
References available upon request
Timeline
Business Development Representative
Gigamon
06.2023 - Current
Sales Development Representative
Cerby
04.2022 - 03.2023
Sales Development Representative
MemoryBlue
04.2022 - 10.2022
Diploma -
James Logan High School